Building vs. buying an experimentation platform

Build vs. Buy: Implementing the Right Experimentation Solution

Cover

Development teams at leading companies like Uber, Netflix, Airbnb, Google, and Facebook all focus on experimentation as a critical business process.

These companies have all built complex internal software platforms to support their experimentation-driven approach to product development.

In this guide, learn how you can implement an experimentation platform for your product and engineering team, just like these companies.

Read on to get a better understanding of:

  • Factors to consider when evaluating whether to build or buy an experimentation platform for your product and engineering team
  • The top pitfalls that organizations can face as they scale experimentation
  • How to plan for and consider total cost of ownership when implementing an enterprise-wide platform
Vendor:
Optimizely
Posted:
04 Dec 2018
Published:
04 Dec 2018
Format:
PDF
Length:
17 Page(s)
Type:
White Paper
Language:
English
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