How e-commerce is affecting manufacturing companies

What's Next for Brands in E-Commerce

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Due to the ubiquity of e-commerce, manufacturers are faced with the following problem, how to create meaningful connections with consumers while simultaneously maintaining relationships with retailers and minimizing channel conflict.               

Below are 4 critical strategies for manufacturers to use to address that problem:

  • Relationships with retailers
  • Connections with consumers
  • The importance of quality of product content
  • How to maximize sales on marketplaces

Read this white paper for more information on how manufacturers can compete in an e-commerce dominated world.

Vendor:
ChannelAdvisor
Posted:
09 Oct 2018
Published:
09 Oct 2018
Format:
PDF
Length:
7 Page(s)
Type:
White Paper
Language:
English
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