The digital enterprise: Moving from experimentation to transformation
This in-depth report from the World Economic Forum explains how companies can make sure their digital transformation projects are a success. Although enormous resources are being spent on digital transformation programmes by the private sector, the results have often been underwhelming. This report – a practical guide to envisioning, structuring and sequencing successful digital transformation projects – is designed to help companies avoid the pitfalls, and make sure their digital transformation programmes really do benefit their business.
- Successful companies embrace digital strategies that can thrive in uncertainty and succeed through a “test and learn” mindset
- Instead of focusing on what they are selling, successful companies focus on the needs of the customer they serve and constantly iterate their product or service to better address that need.
- Successful companies invest in developing systems, technology and talent that can help them achieve their digital objectives.
- Successful companies focus on implementation to ensure that successful experiments can reach scale