The evolution of customer expectations for connected experiences

State of the Connected Customer

Cover

For businesses, there’s more focus than ever on going beyond the expected product or service, to deliver a customer experience that truly differentiates.

But while expectations for personalized, connected experiences are soaring, trust in companies to responsibly handle the data they require is bottoming out.

This report examines the evolution of these expectations, the technology that’s driving them, and the balance of trust between customers and companies.

Continue reading to find out:

  • How customers’ expectations of companies are changing
  • Which emerging technologies are influencing the future of customer experience
  • Why customer trust is increasingly important, and how companies can foster it
  • And more
Vendor:
Salesforce
Posted:
05 Sep 2018
Published:
05 Sep 2018
Format:
PDF
Length:
58 Page(s)
Type:
Research Content
Language:
English
Already a Bitpipe member? Login here

Download this Research Content!