How to use AI, machine learning to personalize CX at-scale

How to Market in the Right Moment with the Right Message

Cover

84% of consumers have a poor opinion of businesses that use pop-up ads, according to HubSpot. Getting more messages onto more screens is a marketing strategy that isn’t effective anymore.

Today’s customers expect personalized interactions. With artificial intelligence (AI), machine learning and predictive analytics leading to automated 1-on-1 experiences, this becomes possible at-scale.

Tap into this 22-page eBook for more analysis of how to connect to customers through marketing, including:

  • Examples of how personalization is currently missing the mark
  • How to differentiate based on types of digital customers
  • How to use deterministic and probabilistic methods to target customers
  • And more
Vendor:
24/7 Customer Inc
Posted:
20 Feb 2018
Published:
31 Dec 2017
Format:
PDF
Length:
22 Page(s)
Type:
White Paper
Language:
English
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