How digital transformation builds customer loyalty

2017 SAP Australian Digital Experience Report

Cover

Digital experience dictates how customers evaluate their relationship with your company. But what customer experience factors affect loyalty and business performance?

This study explores how Australian businesses approach digital customer experience and how that impacts their performance. See how these factors impact brand loyalty and the customer experience:

  • Create a customized journey
  • Use preferences without infringing on privacy
  • Makes the customer feel unique
  • Is safe and secure
  • And more
Vendor:
SAP
Posted:
12 Dec 2017
Published:
12 Dec 2017
Format:
PDF
Length:
16 Page(s)
Type:
Research Content
Language:
English
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