How analytics effects every department in your organization
BI programs are typical viewed as projects isolated to data analysts. It is better, however, to think about these initiatives as collective departmental projects.
This three-part handbook examines BI and analytics deployments for different functional units in organizations with advice on how to make your program work.
First, learn about how BI functions when geared towards sales and marketing, before turning towards a customer service approach. Finally, read about how analytics can help with asset protection.