The Mobile Engagement Market: Top Providers and Offerings
Mobility is quickly becoming the cornerstone of customer engagement. In fact, Forrester Research forecasts that the market for mobile engagement providers will grow to $32.4 billion by 2018 – and success with mobile engagement requires strategic planning now.
This Forrester report investigates the emergence of mobile engagement and the critical strategies that are leading the way forward. Inside, learn more about the following topics:
- Key drivers behind the rise of mobile engagement
- How mobile engagement will evolve
- Key recommendations for CIOs
- And more