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Mobile devices are drastically changing the way businesses interact with customers, employees, and partners. As a result, companies need to create user experiences that are specially designed for mobile devices -- in other words, add a "digital dimension" to their interactions.
In this informative resource, explore the business drivers for a "digital transformation", and learn from examples of successful companies that are already experiencing benefits of digital strategies.
Also, learn the steps you can take to overcome potential pitfalls of technology transformation, including:
- Establish leadership, ask questions, set goals
- Ensure organizational alignment
- Assess inside and outside your organization