Data-Driven Sales: An Economist Intelligence Unit Report
Data vs instinct: Perfecting Global Sales Performance
Easy access to sales and customer data is a top concern for sales reps and execs. According to Michael Dunne, former Gartner analyst, an enterprise that lacks comprehensive insights (and the data to form them) is likely to miss the equivalent of 5-10% of annual sales.
Does your business have adequate data to empower sales teams?
View this comprehensive survey from the Economist Intelligence unit to learn how sales executives optimize their sales structures, territories and incentive plans. Hear from 229 executives from around the globe and learn how successful teams leverage data to coordinate sales territories and incentives to get the right people in the right places.