CyberAgent translates blog user insights into a more engaging experience

Social networking has changed to way the world operates. The explosive growth of social media is a prime example of how the web is becoming more of an active experience, built and supported around communities. Japan's largest blog service, CyberAgent was looking for a way to create engagement and loyalty among its readers.

Consult this white paper to find out how CyberAgent found a solution to blog engagement. It allows the company to translate user profile data into targeted blog recommendations and loyalty programs, increasing loyalty and higher volumes of blogging activities.

Vendor:: IBM
Posted:: Feb 8, 2021
Published:: Apr 29, 2013
Format:: PDF
Type:: White Paper

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