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Web site optimization can drastically help your business increase conversion rates and bring in revenue. But site optimization is not a simple process – it requires ongoing testing and targeting to gather data on visitor activity, preference, and behavior. Choosing the most effective process for your organisation is critical to success of your initiative.
Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization. Inside, discover helpful information on choosing a testing process and ensuring your initiative is efficient and effective.