How to tackle trust and co-operation

How to tackle trust and co-operation


It is well-known that eCommerce transactions require a level of trust between participants in that trust, in this context, gives each partner confidence that the other will fulfil his part of a bargain in the future.   Trust, in this business context, relies primarily upon contracts (to specify the behaviour that is required) and an enforcement mechanism (to punish and deter non-performance).  For this to work in an eCommerce environment, a process is required to register and verify each party’s identity.  However, the problem with registration processes is that they are hard to automate and, therefore, expensive.  This creates a ‘friction’ that resists the growth of eCommerce. The cost of registration can largely be reduced by sharing it between organisations.  This is facilitated by mechanisms such as federation, which is designed to share identities and authorisations between organisations, thus extending their use.  Today’s federation mechanisms are oriented towards federating customer identity between members of a supply chain and, by agreement, between related supply chains.  They aim to facilitate interactions between a customer and an organisation. However, there is a need for federation between organisations; to make the federation process easier to automate; and to create new mechanisms, such as reputation, for sharing trust information. Additionally, a common legal infrastructure, in the form of standardised contract templates, is required to facilitate de-perimeterized eCommerce

25 Oct 2011
10 Nov 2010
4 Page(s)
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