Profiting on Sustainability through Smart Demand-Supply Networks

Profiting on Sustainability through Smart Demand-Supply Networks

Global warming and resource limitations increase the need for sustainability, and in response, governments, retailers, and consumers are forcing manufacturers to be ever more environmentally efficient in the creation and distribution of their products. As most product manufacturers have in effect become extended network managers, the ability to accurately account for all the energy and raw materials used to create a particular product has become extremely difficult. Despite these challenges, there are significant cost advantages and brand enhancements to be achieved, in addition to regulatory and consumer requirements to be met, by improving demand-supply network sustainability.

By employing a Smart Demand-Supply Network, manufacturers can gain visibility and control over their products' lifecycles, reduce the carbon and energy footprints of their trading partners, and attain brand and cost leadership in an increasingly environmentally-conscious business climate.


Rich Becks E2open Senior Vice President of Strategic Demand-Supply Solutions Rich Becks is responsible for leading E2open's product management strategy and development of world class supply chain solutions. Becks' focus is translating customer needs into leading edge products that rapidly deliver value. Prior to joining E2open, Becks was the vice president of supply chain at Seagate Technology. He has over 20 years experience in Materials and Supply Chain Management working for large multinational data storage companies. Becks holds a BSBA from the University of Phoenix.
06 Mar 2009
06 Mar 2009
11 Page(s)
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