A Business Intelligence (BI) Agenda for Midsize Organizations: Six Strategies for Success White Paper
Midsize companies see business intelligence (BI) as too unwieldy and expensive for them, and use spreadsheets for planning, budgeting, and forecasting. In reality, the spreadsheets are the real expense and time-consumers. However, BI is well within reach of your midsize organization through an incremental approach, matching project rollout with resources, benefiting quickly, justifying further investment, and adjusting rapidly to business changes. Midsized companies have six strategies in common when choosing and deploying BI solutions that address both business and IT challenges. You can choose the one that fits your company. Optimal business performance is possible when decision makers understand what is happening, why it is happening, and what they should do about it. Ideally, you want your users to make sound, data-driven decisions at every level and across every function of the business. Within a performance management framework, midsize organizations can efficiently deliver the right reports, the right dashboards, and the right information to suit the needs of the business. The following pages describe the particular performance management requirements of the midsize organization, and provide six strategies for success drawn from the experiences of actual IBM Cognos BI customers.