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Five Tips for Deploying Sales Performance Management for Maximum Return

In today's economy, just deploying technology to help your sales teams is not enough -- organizations must have a clear strategy in place to maximize the effectiveness of sales technology. Companies are now looking to sales performance management to improve effectiveness, but many lack a clear direction for how to deploy and make the most of these tools.

In this Expert Podcast, explore tips and best practices for utilizing sales performance management to help improve sales processes. Incentive compensation management can help make your sales team more effective, help them sell better and increase profitability for your business. Listeners will learn what types of companies can benefit from sales performance management software. Hear how to:

  • Evaluate sales performance management technology
  • Empower sales reps and direct their focus towards selling effectively
  • Sift through data to find the most critical sales performance information
  • Align sales incentives with overarching business goals
  • Obtain the most value from your sales performance tools
  • Deliver ROI with your sales performance management technology


Mark Smith CEO & Executive Vice President of Research, Ventana Research Mark is responsible for the overall direction of Ventana Research and drives the global research agenda covering both business and technology areas. He defined the blueprint for Information Management and Performance Management as the linking together of people, processes, information and technology across organizations to drive effective results. Mark is an expert in technology for business from Performance Management, Business Intelligence, Analytics to Information Management across finance, operations and IT. As an industry veteran with more than 22 years of experience, Mark worked at companies including SAP, META Group, Oracle and IRI Software before founding Ventana Research. He has experience across major industries including banking, consumer products, food and beverage, insurance, manufacturing, pharmaceutical and retail and consumer services.
Varicent Software Incorporated
19 Dec 2008
Dec 18, 2008

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