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Consumer Spending and Retailer Strategies in the Current Economy

This paper analyze how the current economy is affecting the retail business, how different income groups’ consumer spending patterns are varying in key merchandise groups, and what some retailers are doing about these circumstances.


Ravi Shetty Wipro Technologies Ravi Shetty leads the Mechandising & Pricing center of excellence within the Retail, Consumer Goods, Transportation and Services vertical in Wipro Technologies. The centers of Excellence promote research and generate though leadership in Store operations, Category management Merchandise planning, Inventory management, Assortment & Space planning.
Kiran Singh Lead Domain Consultant, Retail and Consumer Goods Practice, Wipro Technologies Kiran Singh is a Lead Domain Consultant in Retail and Consumer goods practice. He has extensive experience in conceptualizing the solution offerings for Wipro's Retail and consumer goods clients. He has provided strategic and process consulting to leading US and European retailers and consumer goods clients in the areas of Merchandising, Demand Planning and Financial Accounting.
Sudhir Kumar Domain Consultant, Wipro Technologies Sudhir Kumar is a domain consultant with more than 6 years professional experience in IT services in Retail, CPG and Distribution domains. He has consulting experience in the areas of Point of Sale, Merchandise planning & execution and DSD.
Wipro Technologies
27 Jun 2008
26 Jun 2008
12 Page(s)
White Paper

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