Taking Stock of Product Data: Using Data Quality to Refine PIM Initiatives
Traditionally, many data quality implementations focused on building consistent, accurate and reliable customer information. But, according to the Ventana Research 2007 Product Information Management Research Benchmark, data quality was ranked the number one technology component, and 80% of organizations said they are not confident in their product data quality. This live webcast will address the applicability of data quality and data integration techniques within product information management (PIM) initiatives. View this webcast to learn how to address these and other facets of PIM initiatives.