What do customers want from their mobile apps?

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At this point, mobilization and mobile app development is no longer the domain of the cutting-edge; mobile apps are expected as standard features. Consumers have grown accustomed to anywhere, anytime access with intuitive interfaces and user-oriented development. 

In this expert e-zine, discover two key areas of app development in today's mobile climate: delivering quality mobile customer service, and uniting front-end and back-end functionality. Also included is a case study of a mobile app that delivered user-oriented, ultra-simple service with outstanding results. 

 

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Vendor:
TechTarget Customer Experience
Posted:
Feb 8, 2021
Published:
Mar 19, 2013
Format:
PDF
Type:
Ezine
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