This exclusive report for Computer Weekly readers by Juniper Research, offers a comprehensive briefing for senior IT professionals on the opportunities for NFC mobile payment technology, markets and trends.
European consumers' growing use digital channels as part of their shopping experience is driving retailers’ focus on delivering efficient online, cross-border operations in Europe, this research report from Accenture reveals.
In this week's Computer Weekly, we go behind the scenes at the building of Heathrow's high-tech Terminal 2 and hear from its CIO about the IT innovations. John Lewis saw 44% online sales growth over Christmas – we find out how the IT team delivered. And News International talks about moving its IT to Amazon's public cloud. Read the issue now.
While retailers are heeding the daily drumbeat of pundits on the importance of focusing on the customer experience, a gap remains between what retailers are delivering and what shoppers expect.
Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
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