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6 Quick Tips For Warmer Leads and Shortened Sales Cycles
sponsored by Invenio Marketing
WHITE PAPER: Nearly every company -- both B2B and B2C -- has room to improve when it comes to the sales cycle. No matter how you'd like to improve the sales process, this white paper can help you with six tips to generate more qualified leads and close more sales.
Posted: 25 Jun 2014 | Published: 25 Jun 2014

Invenio Marketing

Combine Lead Nurturing with Appointment Setting: One Vendor's Success
sponsored by Invenio Marketing
RESOURCE: View this infographic to view the impressive appointment setting stats from one lead management company that delivered over 3,200 qualified appointments in 2013.
Posted: 02 Jul 2014 | Published: 02 Jul 2014

Invenio Marketing

Content Mapped to Buying Stages Powers Nurturing Results
sponsored by Genius.com
WHITE PAPER: This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve.
Posted: 07 Oct 2009 | Published: 07 Oct 2009

Genius.com

Sales Intelligence: The Secret to Sales Nirvana
sponsored by IBM
WHITE PAPER: Read this paper to learn about sales intelligence-- the external sources of information that a company uses to enhance sales force effectiveness. This Aberdeen Group report offers tips from best-in-class companies, including best practices related to data quality, sales force automation, and CRM solutions.
Posted: 16 Mar 2010 | Published: 09 Jan 2009

IBM

Web Analytics - It's Surprisingly Simple
sponsored by WebSideStory
PRODUCT LITERATURE: Gain an in-depth view of Web analytics and how it can optimize your online initiatives, whether focused on commerce, lead generation, media or self service. Learn how simple it can be to optimize your site content and increase sales and conversions.
Posted: 06 Jun 2005 | Published: 01 Jun 2005

WebSideStory

Case Study: ArcSight, Inc.
sponsored by TechTarget
CASE STUDY: ArcSight, Inc., a leading provider of security and compliance solutions, turned to TechTarget when it wanted to reach highly-qualified prospects to extend the scope of its brand to include network management solutions.
Posted: 28 Dec 2007 | Published: 01 Dec 2007

TechTarget

Best Practices for a Lead Management Strategy
sponsored by Act On
WHITE PAPER: Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act On

Marketing Automation Software Buying Considerations
sponsored by Act On
EGUIDE: In this exclusive e-guide, explore the major issues organizations face during the search for marketing automation tools, and get expert advice for marketers before rolling out multichannel marketing automation software.
Posted: 01 May 2014 | Published: 01 May 2014

Act On

Three Key Steps to B2B Marketing Optimization
sponsored by Marketo
WHITE PAPER: In B2B marketing, small changes can mean big differences to the success of marketing programs.  But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
Posted: 28 Apr 2010 | Published: 28 Apr 2010

Marketo

8 Seconds to Capture Attention: Silverpop's Landing Page Report
sponsored by Silverpop Systems Inc.
WHITE PAPER: It's estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.
Posted: 08 Aug 2008 | Published: 01 Jan 2007

Silverpop Systems Inc.
 
 
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