Achieving customer loyalty is a business goal shared by virtually every service provider. Prepaid subscribers present a greater challenge because the business model has no contracts or commitments. This paper examines the business and marketing strategies that service providers can deploy to create and build loyalty among prepaid customers.
It's not uncommon for business to have scenario like this: all your performance metrics are giving you the green light, but your customers are still complaining about poor quality service. Unfortunately, simply measuring the performance of your IT systems and components isn't enough to ensure top-notch user experience.
IT services are the building blocks of any successful IT Service Management (ITSM) strategy. But how do you choose the right services to manage and develop? Find out in this expert e-guide, where you'll learn about the importance of building a successful ITSM strategy and how to adapt ITSM with today's changing technologies.
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