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Position PapersReports
 
Behavior-Driven Development and BRMS
sponsored by Red Hat
WHITE PAPER: Download this whitepaper to learn how organizations can keep pace with the demands of our rapid global marketplace with a combination of software and professional services from Red Hat.
Posted: 04 Apr 2014 | Published: 04 Apr 2014

Red Hat

Laying the Technology Foundation for Measuring Marketing Performance and Calculating ROI
sponsored by IBM
WHITE PAPER: CIOs are failing to partner with marketing that is effective in measuring marketing performance and calculating return on marketing investment (ROMI). In this informative resource, find recommendations for these key challenges and discover how CIOs and IT can do their parts to increase ROI.
Posted: 20 Feb 2014 | Published: 31 Dec 2013

IBM

User experience: Can your apps increase your value?
sponsored by Hewlett-Packard Limited
WEBCAST: In this brief on-demand video, John McCarthy – Vice President and Principal Analyst at Forrester Research – explains how organizations can increase their value by delivering a great user experience.
Posted: 07 Mar 2014 | Premiered: Feb 21, 2013

Hewlett-Packard Limited

Making Sense of the Chaos: Measuring The Influence of Social Media
sponsored by IBM
WHITE PAPER: In this white paper, find out how, with the right tools in place, today's marketers can understand the value social media provides as a marketing channel and, in coordination with other channels, drive conversions and, ultimately, revenue.
Posted: 02 Mar 2014 | Published: 30 Jun 2013

IBM

ERP in the Midmarket: Enabling Functionality and Simplicity to Combat Complexity
sponsored by Epicor Software Corporation
WHITE PAPER: This report walks you through ERP in the midmarket, offering insight to help you identify your ERP needs and uncover the potential benefits you can achieve with the right tool.
Posted: 12 Mar 2014 | Published: 30 Sep 2013

Epicor Software Corporation

Leveraging Big Data for Smart City Governance
sponsored by Hewlett-Packard Company
ANALYST REPORT: In this article, discover how big data can be leveraged for smarter city governance, and learn how you can apply these same principles to your business to drive governance success.
Posted: 07 Feb 2014 | Published: 22 Nov 2013

Hewlett-Packard Company

Marketing Automation Industry Overview
sponsored by Act On
WHITE PAPER: As ROI from traditional marketing channels continues to erode, modern marketers have turned to new, tech-based methods for attracting customers. The world of marketing automation is growing, and fast. Get the scoop on what it all means in this complimentary whitepaper, Marketing Automation Industry Overview.
Posted: 15 Apr 2014 | Published: 15 Apr 2014

Act On

10 Tips for Moving Social Media and Mobile Marketing out of Silos
sponsored by IBM
WHITE PAPER: In this white paper, get 10 tips to help break through the silos and integrate social and mobile marketing with traditional channels.
Posted: 18 Feb 2014 | Published: 30 Nov 2013

IBM

K2 and SharePoint 2013
sponsored by K2
WHITE PAPER: With the addition of SharePoint 2013, Microsoft has improved some workflow capabilities; however, process management still remains a challenge – with limited capabilities in many scenarios. In this paper, find out what's missing by turning to a third-party vendor like K2 for business applications that meet all of your needs.
Posted: 24 Mar 2014 | Published: 31 Dec 2013

K2

Survey Results: An Emerging Digital Divide
sponsored by Apigee Europe LTD
WHITE PAPER: In this comprehensive report, view survey results of how companies today are leveraging technology-enabled capabilities such as "big data" and analytics, digital marketing, apps, and APIs. Find out what separates the top performers from the pack, and get key recommendations to help put your business on the right side of the "digital divide."
Posted: 26 Nov 2013 | Published: 31 May 2013

Apigee Europe LTD
 
 
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