PRM White Papers ( Partner Relationship Management ) Software Downloads, Definition and Webcasts

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Dec 2, 2009

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PRM
ALSO CALLED: Partner Relationship Management DEFINITION: Partner relationship management (PRM) is a business strategy for improving communication between companies and their channel partners. Web-based PRM software applications enable companies to customize and streamline administrative tasks by making shipping schedules and other real-time information available to all the partners over the Internet. Several CRM providers have incorporated PRM features, … Definition continues below.
PRM Reports
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Catalyst XPS - The Solution for Cross-Carrier Small Parcel Shipping From the SAP® Environment sponsored by CDC Global Services - Catalyst WHITE PAPER: This white paper will discuss Catalyst XPS, a tool that can integrate information from all the major small parcel carriers into one view, fully integrated with SAP. Catalyst XPS can save customers money and improve customer service, without creating an additional maintenance burden on their internal IT team. Posted: 15 Sep 2009 \| Published: 15 Sep 2009 TOPICS: CRM \| Customer Service \| ERP \| Manufacturing \| ROI \| SAP (Product) \| Supply Chain Management \| Transportation Management \| Warehouse Management Software

Chapter 3: SaaS on the Rise, but Does It Deliver? sponsored by SearchCRM EBOOK: The emergence of Software as a Service-based applications has enabled organizations to get new applications up and running quickly and cheaply, saving resources for mission-critical tasks. Posted: 07 Oct 2009 \| Published: 07 Oct 2009 TOPICS: Cloud Computing \| CRM \| CRM Software \| Grid Computing \| SaaS ERP \| Software as a Service \| Utility Computing \| Utility Software

Chill Factore Video Case Study sponsored by Microsoft CASE STUDY: The Chill Factore is a unique indoor snow venue located in the northwest of England. Watch this video case study and discover how Microsoft Dynamics CRM has not only enhanced Chill Factore's relationship with it's customers, but also assisted in developing a more targeted marketing strategy. Posted: 30 Jul 2009 \| Published: 30 Jul 2009 TOPICS: CRM \| CRM Software \| Customer Data Management \| Customer Satisfaction \| Customer Service \| Marketing

Choosing the Best CRM for Your Organization sponsored by Oracle Corporation WHITE PAPER: Explore four Customer Relationship Management (CRM) deployment scenarios and how to choose a CRM solution that will best meet your company's needs today and support your business as it grows and evolves. Posted: 26 Sep 2007 \| Published: 26 Sep 2007 TOPICS: Application Deployment \| Application Integration \| Business Performance Management \| CRM \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Oracle (Product) \| Sales \| Software as a Service \| Software Selection

Circumstances and Customers Have Changed: Has Your Loyalty Program Kept Pace? sponsored by Oracle Corporation WHITE PAPER: According to the 2009 COLLOQUY Loyalty Marketing Census, while the average household is enrolled in 14.1 loyalty programs, they're only active in 6.2 programs. In fact, poorly implemented loyalty strategies can actually diminish customer loyalty. So what do you do? Find out in this new complimentary white paper by Peppers & Rogers Group and Oracle. Posted: 02 Oct 2009 \| Published: 02 Oct 2009 TOPICS: CRM \| CRM Best Practices \| Customer Loyalty \| Customer Profiles \| Customer Satisfaction \| Customer Service

Client Relationship Management for Asset Managers sponsored by Pivotal CRM, a CDC Software solution WHITE PAPER: This white paper describes how client relationship management (CRM) technology can help mutual fund wholesalers and institutional asset managers address these core industry challenges and effectively foster. Posted: 20 Feb 2009 \| Published: 20 Feb 2009 TOPICS: Asset Management Services \| Collaboration \| Consultants \| CRM \| Mutual Funds \| Portfolio Management (Finance) \| Software

Coinstar Selects the Most Profitable Machine Locations sponsored by SPSS Inc. Worldwide Headquarters CASE STUDY: Coinstar, a coin conversion company, needed to identify new and profitable locations for their coin conversion machines. They turned to SPSS Inc.'s data integration and analysis capabilities with various demographic and geography-based variables. Read this case study for more details. Posted: 04 May 2009 \| Published: 04 May 2009 TOPICS: CRM \| CRM Analytics \| Customer Data Integration \| Customer Data Management \| Customer Service \| Data Mining \| Demographic Profiles

Communications Skills for Remote Support sponsored by LogMeIn, Inc. WHITE PAPER: A new era of on-demand remote support has brought with it a unique challenge to the agents who practice it: a new level of transparency for their interpersonal skills. In this white paper, you'll learn from an experienced communications skills expert, 4 specific steps to help supercharge your customer relationships in an era of remote support. Posted: 16 Sep 2009 \| Published: 16 Sep 2009 TOPICS: Call Center Management \| Call Center Services \| CRM \| CRM Services \| Customer Interaction Services \| Customer Support Software \| Remote Access Software \| Remote Control Software

Consultancy Deploys Productivity-Enhancing CRM Solution to Gain Competitive Advantage sponsored by Microsoft CASE STUDY: After an extensive search for a solution, Lure Executive Services chose to implement Microsoft Dynamics™ CRM Online. Posted: 10 Sep 2009 \| Published: 10 Sep 2009 TOPICS: Business Intelligence \| Business Intelligence Software \| CRM \| CRM Analytics Software \| CRM Best Practices \| Customer Loyalty \| Customer Retention

Creating Enduring Customer Relationships sponsored by Oracle Corporation WHITE PAPER: Read this white paper to learn how investing in a new loyalty solution or improving your existing one will enable you to truly differentiate your business around the customer experience and drive lasting relationships. Posted: 10 Jun 2009 \| Published: 10 Jun 2009 TOPICS: Business Environment \| CRM \| Customer Loyalty \| Customer Profiles \| Customer Retention \| Customer Satisfaction \| Customer Service \| Customer Service Best Practices \| Oracle (Product) \| Sales

CRM and Social Networking: Engaging the Social Customer sponsored by Microsoft WHITE PAPER: As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions. Posted: 14 Sep 2009 \| Published: 14 Sep 2009 TOPICS: Blogs \| CRM \| CRM Analytics \| Customer Interaction Services \| Customer Loyalty \| Customer Profiles \| Social Computing \| Social Networking \| Web 2.0

CRM Built for Customer Service: The Executive Guide to Selecting CRM that Meets Service Needs sponsored by Pivotal CRM, a CDC Software solution WHITE PAPER: This paper explores core principles companies can use to help them select a CRM system. Posted: 20 Feb 2009 \| Published: 20 Feb 2009 TOPICS: CRM \| Customer Service \| Data Management \| Marketing \| Sales \| SLA \| Switching \| User Experience

CRM Built for IT: The Executive Guide to Selecting CRM that Meets IT Needs sponsored by Pivotal CRM, a CDC Software solution WHITE PAPER: This white paper provides everything the CIO and IT team must know to evaluate a CRM system based on the critical business and technical issues that matter to IT directors and chief information and technology officers. Posted: 11 Nov 2009 \| Published: 11 Nov 2009 TOPICS: CIOs \| CRM \| CRM Best Practices \| CRM Services \| CRM Software \| CTOs \| IT Departments \| IT Management \| IT Service Management \| IT Utility Services \| TCO

CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs sponsored by Pivotal CRM, a CDC Software solution WHITE PAPER: How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them. Posted: 23 Jul 2009 \| Published: 23 Jul 2009 TOPICS: CRM \| CRM Best Practices \| CRM Services \| CRM Software \| Marketing \| Sales \| Sales and Marketing Software

CRM Built for Sales: The Executive Guide to Selecting CRM That Meets Sales Needs sponsored by Pivotal CRM, a CDC Software solution WHITE PAPER: This white paper provides core principles companies can use to help them select a CRM system that each sales user feels was built just for them. Posted: 20 Feb 2009 \| Published: 20 Feb 2009 TOPICS: Business Development \| CRM \| Customer Data Management \| Customer Service \| Dashboards \| Microsoft Outlook \| ROI \| Sales \| Security

CRM Strategy Guide: Leveraging your customers sponsored by Sun Microsystems, Inc. INFORMATION CENTER: Learn how innovative companies are turning CRM challenges into an opportunity for business advantage and cost reduction. Posted: 15 Sep 2009 \| Published: 15 Sep 2009 TOPICS: CIOs \| Cost Benefit Analysis \| CRM \| Customer Data Integration \| Customer Data Management \| Customer Loyalty \| Customer Retention \| ROI

CRM Whitepaper: Using Business Rules to Increase Opportunities for Upsell, Cross-Sell and Customer Satisfaction sponsored by IBM WHITE PAPER: This white paper discusses one of the most effective ways to extend CRM functionality to competitively enhance your customers' experiences. Posted: 30 Nov 2009 \| Published: 30 Nov 2009 TOPICS: CRM \| CRM Best Practices \| Customer Interaction Services \| Customer Satisfaction \| Customer Service \| Customer Service Best Practices

CRM Your Salespeople Will Love sponsored by Oracle Corporation WHITE PAPER: Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption. Posted: 26 Sep 2007 \| Published: 26 Sep 2007 TOPICS: CRM \| CRM Software \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Support Software \| Lead Generation \| Oracle (Product) \| Sales Force Automation \| Sales Order Management \| Sales Representatives \| Software as a Service

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success sponsored by Pivotal CRM, a CDC Software solution WHITE PAPER: This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. Posted: 20 Feb 2009 \| Published: 20 Feb 2009 TOPICS: Business Process Management \| CRM \| CRM Software \| Customer Loyalty \| Marketing \| ROI \| Sales \| Software as a Service \| Strategic Planning \| TCO \| User Experience

Cross-Channel Campaign Management - Next Generation Multichannel Marketing sponsored by Infor CRM ANALYST BRIEF: This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts. Posted: 02 Mar 2009 \| Published: 02 Mar 2009 TOPICS: Business Intelligence \| Channel Management \| CRM \| Marketing \| Marketing Information Systems

Customer case studies using HP Business Availability Center sponsored by Hewlett-Packard Company WHITE PAPER: Read this paper to see how HP's Business Availability Center software can help you monitor customer experience and proactively identify issues before they become problems. Posted: 26 Jun 2009 \| Published: 26 Jun 2009 TOPICS: Business Development \| Business Intelligence \| Business Management \| CRM \| Customer Loyalty \| Customer Retention \| Enterprise \| Enterprise Content Management \| Enterprise Systems \| ROI \| TCO

Customer Experience IQ Report sponsored by Vovici WHITE PAPER: The Customer Experience IQ (CEIQ) report identifies the six secrets of highly effective customer experience programs that every company can use to create true customer loyalty. Read this paper to learn which customer experience programs that organizations have implemented are most effective at driving customer loyalty. Posted: 20 Oct 2009 \| Published: 20 Oct 2009 TOPICS: Business Intelligence \| CRM \| CRM Analytics \| CRM Best Practices \| Customer Loyalty \| Customer Retention \| Customer Satisfaction \| Customer Service Best Practices \| Web 2.0

Customer Relationship Management: The Winning Strategy in a Challenging Economy sponsored by Microsoft WHITE PAPER: In a growth economy, businesses typically spend aggressively to stoke the growth engine. When money is tight, however, organizations seek more cost-effective ways to nurture their business expansion. This paper explains how organizations can save money over tough times and find themselves better positioned to take the lead when times improve. Posted: 15 Sep 2009 \| Published: 15 Sep 2009 TOPICS: CRM \| CRM Analytics \| CRM Services \| Customer Data Management \| Customer Interaction Services \| Customer Loyalty \| Customer Retention \| Customer Satisfaction \| Economic Environment

Decide to Survive: Four Imperatives that make Decision Management Essential in Today's Uncertain Environment sponsored by FICO WHITE PAPER: Download this paper and learn about a decision making solution that will help you survive in this difficult economy by managing decisions with greater precision, agility, speed and consistency while driving down costs. Posted: 15 Jun 2009 \| Published: 15 Jun 2009 TOPICS: Business Intelligence \| Business Management \| Business Process Management \| Business Service Management \| CRM \| Customer Service Best Practices \| Decision Support Systems \| SOA

Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars sponsored by Citrix Online WHITE PAPER: Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more. Posted: 21 Aug 2009 \| Published: 21 Aug 2009 TOPICS: B2B \| CRM \| Customer Service \| Customer Service Best Practices \| Lead Generation \| Marketing \| Web Conferences \| Web Services \| Webcasts

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PRM DEFINITION (continued): … Partner relationship management (PRM) is a business strategy for improving communication between companies and their channel partners. Web-based PRM software applications enable companies to customize and streamline administrative tasks by making shipping schedules and other real-time information available to all the partners over the Internet. Several CRM providers have incorporated PRM features, such as Web-enabled spreadsheets shared through an extranet, in their software applications. PRM is often compared to customer relationship management (CRM) and there is some argument over whether the complex relationships of channel partnerships makes it necessary for PRM to be a separate entity, or merely a component of CRM.

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