Business of Information Technology  >   Business Processes  >   Marketing  >   Marketing Literature  >  

Marketing Brochures

RSS Feed    Add to Google    Add to My Yahoo!
Marketing Brochures Reports
 
Harnessing Business-Led IT
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: CIOs should treat business-led IT ("Shadow IT") as another, often better, way to achieve the core goals of Corporate IT, this report from CEB argues
Posted: 22 Aug 2014 | Published: 22 Aug 2014

ComputerWeekly.com

5 Best Practices for Forging a Strong CMO-CIO Partnership
sponsored by Infor
WHITE PAPER: This white paper introduces five principles to follow when forming a strategic partnership between CMOs and CIOs. Read on to bring the marketing and IT departments together for an efficient, effective, and Big Data-driven business strategy.
Posted: 29 Dec 2015 | Published: 31 Dec 2014

Infor

CRM Analytics 101: Harnessing Customer Data For Smarter Business Decisions
sponsored by Microsoft
EGUIDE: This expert guide explains how CRM analytics can help your organization to drill into customer data to make smarter business decisions and offer customers more personalized service.
Posted: 08 Oct 2015 | Published: 08 Oct 2015

Microsoft

Build for Change – the Risk of Customerpocalypse
sponsored by ComputerWeekly.com
BOOK: The enterprise must focus on how it engages customers and responds to their expectations, or face Customerpocalypse, writes Alan Trefler, in this extract from his book Build for Change.
Posted: 15 Aug 2014 | Published: 15 Aug 2014

ComputerWeekly.com

ROI analysis: JBoss Enterprise BRMS Compared to Drools, the JBoss Community Project
sponsored by Red Hat
WHITE PAPER: Drools, a business rules management system (BRMS) created by members of the JBoss developer community, offers the innovation you need for early stage projects or proof-of-concepts. But when it comes to mission-critical applications, don't you want the assurance of SLA-based support, patches, and updates?
Posted: 12 May 2014 | Published: 31 Dec 2012

Red Hat

Improving the Success of Your Enterprise's Email Marketing Campaigns
sponsored by Teradata
WHITE PAPER: This document outlines some of the standard best practices that can enhance email communications, including: segmentation, personalization, mobile optimization, and landing pages. It also includes mistakes to avoid to increase customer loyalty and nurture incoming leads.
Posted: 13 Feb 2015 | Published: 13 Feb 2015

Teradata

Reinvigorate BPM Strategies For Continuous Efficiencies
sponsored by Red Hat
EGUIDE: In this e-guide, experts address how to realign existing BPM strategies to enforce quality employee performance. In addition, discover key tips on how to leverage the power of open source BPM.
Posted: 22 Jul 2014 | Published: 22 Jul 2014

Red Hat

How Companies Know Which Customers Will Buy—And Who Will Buy More
sponsored by SearchCRM
EBOOK: This expert guide examines the ways in which companies are utilizing marketing automation software and customer personalization techniques to better target customers.
Posted: 12 Feb 2015 | Published: 12 Feb 2015

SearchCRM

What's Up With Business Processes in the Cloud
sponsored by SearchSOA.com
EBOOK: In this searchSOA e-guide, learn questions worth asking when choosing a cloud BPM option. Additionally, learn about new trends in the cloud, social media, and mobile are affecting the business landscape, as well as the ways in which business reinvention is overcoming cloud concerns.
Posted: 12 May 2014 | Published: 12 May 2014

SearchSOA.com

Grow Revenue with NGA and SAP SuccessFactors
sponsored by NGA Human Resources
WHITE PAPER: This info sheet highlights an HR service provider that offers a full range of consulting, payroll, and business process optimization (BPO) services to help your business get the most out of a cloud-based HR system.
Posted: 12 Jun 2014 | Published: 12 Jun 2014

NGA Human Resources
 
 
Visit WhatIs.com - a knowledge exploration and self-education tool about information technology.

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2016, TechTarget | Read our Privacy Statement