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Market Share

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DEFINITION: Market leadership is the position of a company with the largest market share or highest profitability margin in a given market for goods and services. Market share may be measured by either the volume of goods sold or the value of those goods.Steve Jobs, the co-founder of Apple, suggests the following for anyone who wishes to become a market leader: Own and control the relevant technology in whatever  … 
Definition continues below.
Market ShareReports
 
How Micro-Electro-Mechanical systems are taking over mobile devices
sponsored by ComputerWeekly.com
ANALYST BRIEF: In this report extract Juniper Research looks at the growing use of MEMS (micro-electro-mechanical systems) in mobile devices, tables, laptops and notebooks.
Posted: 23 Apr 2012 | Published: 06 Feb 2012

ComputerWeekly.com

Get Personal: Capitalize on Your Subscriber Data with a Unified User Profile
sponsored by Hewlett-Packard Company
WHITE PAPER: This IDC white paper discusses the role of user profile management in the telecom industry. Service providers' (SPs) efforts to manage, capitalize on, and provision user information across multiple databases are critical to fuel applications-led services.
Posted: 19 Nov 2008 | Published: 19 Nov 2008

Hewlett-Packard Company

Oneupweb Case Studies
sponsored by Oneupweb
CASE STUDY: The case studies featured in this document showcase several Oneupweb client success stories. Read how these companies significantly improved their integrated online marketing campaigns-including natural search optimization, paid search marketin campaigns.
Posted: 06 Apr 2007 | Published: 01 Sep 2006

Oneupweb

AT&T Brings Consumers Closer to Their Favorite Musicians with Red Light Management
sponsored by AT&T Corp
WHITE PAPER: This brief white paper examines the business benefits associated with promotional marketing campaigns aimed at barcode scanning via consumer mobile devices.
Posted: 02 Nov 2011 | Published: 02 Nov 2011

AT&T Corp

Everything You Need to Know about Email and Web Security (But Were Afraid to Ask)
sponsored by Symantec Hosted Services
PRODUCT LITERATURE: What you don't know can destroy your business. It's hard to imagine modern business without the internet but in the last few years it has become fraught with danger. Internet crooks are the dotcom entrepreneurs of crime, using the power of ...
Posted: 04 Sep 2007 | Published: 01 Jan 2006

Symantec Hosted Services

A Marketing Pilot for FTTH Network Rollout
sponsored by ECI Telecom
WHITE PAPER: Operators who invest in marketing pilots before making a significant network change are better able to plan the service packages and define the target audience. This white paper presents ECI Telecom’s proposed approach to marketing pilots, their possible components, and expected results.
Posted: 29 Nov 2010 | Published: 01 Nov 2010

ECI Telecom

Meeting the Demands of the Smarter Consumer
sponsored by IBM
WHITE PAPER: IBM surveyed more than 30,000 consumers in the United States, Canada, United Kingdom, Brazil, India and China for this report on shopping preferences. Read this report to learn why technology makes consumers smarter, more connected and more certain about what they want.
Posted: 25 Aug 2010 | Published: 25 Aug 2010

IBM

Ahead in the Cloud: The CSC Cloud Usage Index
sponsored by CSC
WHITE PAPER: This survey of more than 3,500 cloud computing users in eight countries uncovers current user attitudes towards the cloud and their experience in adopting cloud computing. Access these findings to discover the answers to key cloud questions now.
Posted: 12 Jan 2012 | Published: 12 Jan 2012

CSC

Presentation Transcript: Buying Your BI Solution from Your ERP Vendor: Strategic Business Enabler or IT Convenience?
sponsored by IBM
PRESENTATION TRANSCRIPT: This presentation transcript explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.
Posted: 20 Oct 2009 | Published: 20 Oct 2009

IBM

Starz Entertainment Joins AT&T Mobile Barcode Charter Program as First TV/Network Member
sponsored by AT&T Corp
WHITE PAPER: This white paper examines a new mobile barcode solution for consumer engagement, which is helping to connect the offline world with the online world.
Posted: 02 Nov 2011 | Published: 02 Nov 2011

AT&T Corp
 
 
MARKET SHARE DEFINITION (continued): …  market you are in, either through the use of patent or other proprietary protections. Adopt and implement better technologies immediately, whenever they become available, regardless of whether or not any other organizations are currently using them. Be the first to use a technology or create a category for a product. Then, make it an industry standard. Market leadership is a particularly useful and relevant concept in the Internet age, where first-movers in new markets can quickly gain monopolies for services or products. Examples of digital market leadership include: Microsoft's position … 

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