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Interstitial Advertising

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DEFINITION: An interstitial (something "in between") is a page that is inserted in the normal flow of editorial content structure on a Web site for the purpose of advertising or promotion. It can be more or less intrusive and the reaction of viewers usually depends on how welcome or entertaining the message is. An interstitial is usually designed to move automatically to the page the user requested after allowing  … 
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Interstitial AdvertisingReports
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Business Transformation is needed for the New Style of IT
sponsored by Hewlett-Packard Limited
WEBCAST: In this on-demand video, learn how you can embrace a new style of IT by transforming your business and its processes with the right technology partner.
Posted: 11 Feb 2014 | Premiered: Nov 18, 2013

Hewlett-Packard Limited

Can the CIO dilemma be solved?
sponsored by IBM
PODCAST: Many companies are benefiting from a smarter approach to infrastructure and architecture.Access this podcast aimed at IT decision makers who are using technology to transform their organizations and improve business performance. Find out how you can turn your company into a smarter organization and make your IT become more strategic.
Posted: 18 Mar 2013 | Premiered: Mar 18, 2013

IBM

CIO Decisions E-Zine: PPM: Validating the Value of IT
sponsored by SearchCIO.com
EZINE: This e-zine breaks down how PPM tools and best practices simplified project management and justified IT project service delivery and costs.
Posted: 02 Apr 2013 | Published: 02 Apr 2013

SearchCIO.com

Business rules and decisioning for process experts
sponsored by SAP America, Inc.
WHITE PAPER: Read this white paper to discover how decisioning can be used as a method for enhancing process orientation to deliver greater value to the business. Continue reading to learn the critical importance of identifying and controlling how the decisions within processes and applications are made.
Posted: 01 Aug 2011 | Published: 01 Aug 2011

SAP America, Inc.

Business rules and decisioning for process experts
sponsored by SAP AG
WHITE PAPER: Read this white paper to discover how decisioning can be used as a method for enhancing process orientation to deliver greater value to the business. Continue reading to learn the critical importance of identifying and controlling how the decisions within processes and applications are made.
Posted: 15 Sep 2011 | Published: 15 Sep 2011

SAP AG

Business Rules and Gap Analysis: Discovery and Management of Business Rules Avoids Business Disruptions
sponsored by Micro Focus, Ltd
WHITE PAPER: This paper will assess how to locate and account for functionality gaps. It will also illustrate a methodology for realigning applications with business goals.
Posted: 04 Dec 2009 | Published: 23 Nov 2009

Micro Focus, Ltd

Business Rules Management System (BRMS) Buyer's eKit
sponsored by IBM
PRODUCT OVERVIEW: Selecting the right software is the first step in obtaining fast ROI from a business rule management system (BRMS). These tools will help you make the right decision.
Posted: 12 Dec 2010 | Published: 12 Dec 2010

IBM

Business Software Management: Best Practices for Ongoing Success
sponsored by More Direct
EGUIDE: This e-guide from SearchCIO.com highlights the baseline requirements that must be met by business software in order to deliver the higher-level services and information that help businesses thrive.
Posted: 21 Jan 2013 | Published: 21 Jan 2013

More Direct

Business Strategy for Cloud Providers: The Case for Potential Cloud Services Providers
sponsored by IBM
WHITE PAPER: This paper is focused on helping those who want to emerge aswinners in the new cloud provider marketplace. Read on to learn tips for creating a winning cloud provider business strategy and model.
Posted: 21 Sep 2010 | Published: 29 Sep 2009

IBM

Business Wire hosts award-winning events for client education with GoToWebinar
sponsored by Citrix Online
CASE STUDY: Business Wire, a global market leader in commercial news distribution, adopted Citrix® GoToMeeting® with GoToWebinar® in order to enhance communication with clients, increase employee training and deliver added value to customers by providing top-notch educational Webinars. Download the case study to learn more.
Posted: 21 Aug 2009 | Published: 24 Jun 2009

Citrix Online

CallPro CRM e-marketing features
sponsored by CallPro CRM
WHITE PAPER: Does your customer relationship management (CRM) lack the agility and flexibility you need to effectively support sales and marketing professionals? Watch this webcast to learn about a CRM system that offers intelligent and flexible e-marketing capabilities with advanced follow-up features to help catch more prospects and close more sales.
Posted: 27 Aug 2012 | Published: 01 Aug 2012

CallPro CRM

Capture Enabled Business Process Management
sponsored by Kofax, Inc.
BROCHURE: Read this brochure to learn about capture enabled business process management (BPM) strategies that can automatically capture, extract, validate, and classify information regardless of paper, fax, e-mail, SMS, XML, or PDF formats.
Posted: 06 Mar 2012 | Published: 06 Mar 2012

Kofax, Inc.

Capturing Data to Multiple Business Processes - what's holding you back?
sponsored by Kofax, Inc.
WHITE PAPER: This white paper offers a fresh perspective on using data capture. Learn how to compile information in various locations through automated business process management (BPM) strategies to drive multiple processes across multiple enterprise business systems.
Posted: 06 Mar 2012 | Published: 06 Mar 2012

Kofax, Inc.

Case Study: Advanced Scientifics Keeps LifeBlood Flowing
sponsored by Made2Manage ERP
WHITE PAPER: Find out how a leader in the design and manufacture of disposable medical devices increased revenue, production output and customer satisfaction with their ERP software solution.
Posted: 20 Mar 2008 | Published: 03 Mar 2008

Made2Manage ERP

Case Study: Coles Group Limited - Retailer streamlines HR delivery and cuts costs
sponsored by Hewlett-Packard Limited
CASE STUDY: Coles sought out HP's SAP payroll services to simplify and lower costs. Read on to learn more about HP's SAP payroll services.
Posted: 05 Jan 2012 | Published: 05 Jan 2012

Hewlett-Packard Limited

Case Study: Dow Corning Shaves 400 Hours off Manual SAP Testing
sponsored by Worksoft
CASE STUDY: In this white paper, learn about Worksoft Certify for SAP, a system that provides business process experts and IT users with a single solution to validate, document, and record SAP business processes without writing, generating, or maintaining any code.
Posted: 07 Nov 2011 | Published: 07 Nov 2011

Worksoft

Case Study: University College London Hospitals (UCLH)
sponsored by IBM
CASE STUDY: This case study explains how UCLH implemented a patient tracking system (PTS) with Lombardi Teamworks at its core, which alerts them when a patient is delayed in their treatment pathway before they go over their 18wkRTT and allows them to only have to enter patient information once into the system instead of multiple times.
Posted: 15 Dec 2010 | Published: 15 Dec 2010

IBM

CentraSite: An Integrated SOA Registry and Repository
sponsored by SoftwareAG Inc., USA
WHITE PAPER: Utilizing a combined registry and repository service is an emerging practice for managing the proliferation of services and systems artifacts involved in SOA implementations.
Posted: 06 Feb 2009 | Published: 06 Feb 2009

SoftwareAG Inc., USA

Channel Sales Management: New Applications for High-Tech Vendors
sponsored by SAP AG
WHITE PAPER: Channel management is a pressing issue for high-tech manufacturers that sell through partners. IDC believes that companies that leverage channels partners should begin to integrate channel management into broader corporate infrastructure applications that include the supply chain and potentially PLM applications.
Posted: 26 Jan 2009 | Published: 23 Jan 2009

SAP AG

Charles River Development Automates SaaS Managed Services with Cisco Tidal Enterprise Scheduler
sponsored by Cisco Systems, Inc.
PRESENTATION TRANSCRIPT: Charles River Development realized it needed a highly unified and automated approach to job scheduling to efficiently deliver its managed service. It had to be well-architected, intuitive, scalable and flexible. Read this presentation transcript to learn why they chose Cisco Tidal Enterprise Scheduler
Posted: 01 Oct 2012 | Published: 01 Oct 2012

Cisco Systems, Inc.

CIO Decisions e-zine: Big data analytics, the power of personalized data
sponsored by SearchCIO.com
EZINE: This edition of the CIO Decisions e-zine demonstrates how BI and data analytics are dramatically changing the way businesses interact with their data. Inside, learn how the Obama campaign used "microtargeting" techniques to read the polls and understand how they were changing and evolving during the campaign.
Posted: 08 Feb 2013 | Published: 08 Feb 2013

SearchCIO.com

CIO Decisions Ezine Volume 3
sponsored by CIO Decisions
EZINE: In this issue we tackle service-oriented architecture and dive into how Software as a Service can drive flexibility and meet business needs. Also in this issue: MDM's strongest business case and how to navigate the compliance minefield.
Posted: 14 Oct 2008 | Published: 11 Oct 2008

CIO Decisions

CIO Decisions Ezine: Bringing BI to the Masses
sponsored by SearchCIO.com
EZINE: This issue of Enterprise CIO Decisions E-Zine highlights several success stories showcasing how today's IT leaders are finding enough success to increase BI investments and, ultimately, putting their data growth management concerns to rest.
Posted: 25 Apr 2012 | Published: 24 Apr 2012

SearchCIO.com

CIO Perspective: To Be Great at IT, You Must Be Great at BPM
sponsored by IBM
WHITE PAPER: One of the most popular business motto’s within the past year is "more for less." Organizations want things better, faster, and cheaper. In the IT world this is all too true as well. BPM is the tool that delivers faster, better, and cheaper solutions. Read this paper for an in-depth look into BPM from the perspective of the CIO.
Posted: 18 Dec 2009 | Published: 18 Dec 2009

IBM

CIO Perspective: To be great at IT, you must be great at BPM
sponsored by IBM
WHITE PAPER: Sound business process management (BPM) lies at the heart of IT's ability to respond to the constant mandate to deliver "more for less." Access this resource for a Q&A on BPM with Toby Redshaw, the Group CIO leading a successful BPM program at Aviva plc, the world’s fifth largest insurance group.
Posted: 06 Mar 2012 | Published: 01 Jun 2010

IBM
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INTERSTITIAL ADVERTISING DEFINITION (continued): … An interstitial (something "in between") is a page that is inserted in the normal flow of editorial content structure on a Web site for the purpose of advertising or promotion. It can be more or less intrusive and the reaction of viewers usually depends on how welcome or entertaining the message is. An interstitial is usually designed to move automatically to the page the user requested after allowing enough time for the message to register or the ad(s) to be read.Several variations have been identified:(1) The splash page , a Web page, usually containing an animated image, that is linked to briefly when you click on or enter a site's home page address. Wired Magazine's Web site has used this kind of interstitial.(2) The game, "You Don't Know Jack" inserts animated ad interstitials into its game. The ads are clever and users don't seem to mind them in the context of one of the Web's more enjoyable games.
Interstitial Advertising definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary

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