How to Send Zillions of Emails a Day
sponsored by Message Systems
WHITE PAPER:
Many organizations send out millions of emails each day, but unless you manage your email efforts correctly, you might be draining resources and frustrating your customer base. This white paper counts down four tips to help you get it right.
Posted: 08 May 2013 | Published: 31 Dec 2012
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That Was Then This Is Now: The New Rules of Email Marketing
sponsored by Silverpop Systems Inc.
WHITE PAPER:
In this new era of CAN-SPAM legislation, overflowing inboxes and ever-increasing customer expectations, many of the practices that worked for emailers in the past simply won't work anymore. This paper reviews the new rules of email marketing.
Posted: 08 Aug 2008 | Published: 01 Jan 2004
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Seven Email Marketing Refreshes
sponsored by Bronto Software
WHITE PAPER:
This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
Posted: 06 Oct 2008 | Published: 04 Oct 2008
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How Top Retailers Use Transactional Email: Silverpop Study Reveals Revenue-Boosting Tactics
sponsored by Silverpop Systems Inc.
WHITE PAPER:
Transactional emails are those which companies send to customers to confirm a purchase, notify shipping dates, deliver warranty information and it also provide marketers a rich opportunity to develop strong customer relationships.
Posted: 08 Aug 2008 | Published: 01 Jan 2006
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Interactive Marketing eBook: It’s all about the Journey
sponsored by Unica Corporation - An IBM Company
EBOOK:
No matter where you are on your journey to Interactive Marketing, you can get there with the right marketing software solutions. When you achieve effective, efficient, measurable marketing that creates meaningful dialogue, you ensure increased lifetime customer value. This eBook reveals just some of the important steps along the journey.
Posted: 06 May 2011 | Published: 06 May 2011
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Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing
sponsored by Infor CRM
VIDEO:
This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns.
Posted: 20 Jan 2012 | Premiered: 20 Jan 2012
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Email Marketing Goes Social
sponsored by Silverpop Systems Inc.
WHITE PAPER:
Read this paper to get tips about how to best implement a successful social email marketing campaign.
Posted: 26 Nov 2008 | Published: 26 Nov 2008
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Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense
sponsored by Silverpop Systems Inc.
WHITE PAPER:
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
Posted: 08 Aug 2008 | Published: 01 Jan 2007
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Engaging Your Subscribers Using Interactive Media in Email
sponsored by Bronto Software
WHITE PAPER:
This paper reviews the best practices for integrating engaging interactive media elements into your current email marketing program. It will cover video in email, utilizing polls, flash presentations, RSS feeds and more.
Posted: 06 Oct 2008 | Published: 04 Oct 2008
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Managing the Challenges of Email Marketing
sponsored by Unica Corporation - An IBM Company
WHITE PAPER:
The ideal email marketing technology solution provides the best of both worlds: timely data access to develop segmented and personalized content, plus offloading the responsibility for managing the delivery infrastructure, and ensuring deliverability. This brief paper explores the brains and beauty of successful email marketing.
Posted: 06 May 2011 | Published: 06 May 2011
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