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E-mail MarketingReports
 
Email Marketing Goes Social
sponsored by Silverpop Systems Inc.
WHITE PAPER: Read this paper to get tips about how to best implement a successful social email marketing campaign.
Posted: 26 Nov 2008 | Published: 26 Nov 2008

Silverpop Systems Inc.

Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense
sponsored by Silverpop Systems Inc.
WHITE PAPER: This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
Posted: 08 Aug 2008 | Published: 01 Jan 2007

Silverpop Systems Inc.

That Was Then This Is Now: The New Rules of Email Marketing
sponsored by Silverpop Systems Inc.
WHITE PAPER: In this new era of CAN-SPAM legislation, overflowing inboxes and ever-increasing customer expectations, many of the practices that worked for emailers in the past simply won't work anymore. This paper reviews the new rules of email marketing.
Posted: 08 Aug 2008 | Published: 01 Jan 2004

Silverpop Systems Inc.

Driving Revenue Through CRM Integration
sponsored by Marketo
WHITE PAPER: In this helpful resource, discover four keys to establishing successful integration of your CRM system and marketing automation. Explore how your sales, marketing, customer service, and accounting teams can work together to close the loop of great customer experience.
Posted: 27 Jun 2013 | Published: 27 Jun 2013

Marketo

Managing the Challenges of Email Marketing
sponsored by Unica Corporation - An IBM Company
WHITE PAPER: The ideal email marketing technology solution provides the best of both worlds: timely data access to develop segmented and personalized content, plus offloading the responsibility for managing the delivery infrastructure, and ensuring deliverability. This brief paper explores the brains and beauty of successful email marketing.
Posted: 06 May 2011 | Published: 06 May 2011

Unica Corporation - An IBM Company

Impactful Email Marketing: Using Behavioral Analytics to Create Relevant Messages
sponsored by Bronto Software
WHITE PAPER: A successful strategy for taking your email marketing/web analytics integration beyond traffic analysis is to use web analytics for gauging effectiveness of email marketing initiatives and determining optimization tactics.
Posted: 06 Oct 2008 | Published: 04 Oct 2008

Bronto Software

Seven Email Marketing Refreshes
sponsored by Bronto Software
WHITE PAPER: This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
Posted: 06 Oct 2008 | Published: 04 Oct 2008

Bronto Software

How Top Retailers Use Transactional Email: Silverpop Study Reveals Revenue-Boosting Tactics
sponsored by Silverpop Systems Inc.
WHITE PAPER: Transactional emails are those which companies send to customers to confirm a purchase, notify shipping dates, deliver warranty information and it also provide marketers a rich opportunity to develop strong customer relationships.
Posted: 08 Aug 2008 | Published: 01 Jan 2006

Silverpop Systems Inc.

The Master List of Email Delivery Terminology
sponsored by Dyn
WHITE PAPER: Email may seem simple – create content and send to your list – but there are many elements that go into a good email program. The Master List of Email Terminology helps shed light on the terms that you should know and what you should be implementing in your own program.
Posted: 07 Jan 2014 | Published: 31 Dec 2013

Dyn

Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing
sponsored by Infor CRM
VIDEO: This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns.
Posted: 20 Jan 2012 | Premiered: 20 Jan 2012

Infor CRM
 
 
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