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Customer Loyalty

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ALSO CALLED: Customer Loyalty Programs
DEFINITION: The degree to which customers are predisposed to stay with one company and resist competitive offers.
Customer LoyaltyReports
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Staying Connected: Don't Let Faulty Mobile Applications Lose Customers
sponsored by SearchCRM
EBOOK: Mobile applications are quickly becoming the most common way customers interact with businesses, and can often make or break a customer's experience. In this expert e-book, explore what customers expect from mobile applications and discover the technologies and practices you'll need to create useful, engaging mobile apps.
Posted: 20 May 2013 | Published: 20 May 2013

SearchCRM

Social Intelligence Approaches to Support Four Core Customer Scenarios
sponsored by Hewlett-Packard Company
WHITE PAPER: This paper outlines some of the best methods for deploying social intelligence to support your CRM strategies. Read this and learn how the right social intelligence can help you win new customers, retain existing customers, reduce the cost of customer management and more. Also, discover specific use cases of social intelligence.
Posted: 03 Apr 2013 | Published: 03 Apr 2013

Hewlett-Packard Company

Technology industry at the cross-roads: Transforming quote-to-cash operations
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This report from PwC, highlights the urgency for technology companies to reinvent their existing operating models to meet the fast-changing buying process.
Posted: 06 Mar 2013 | Published: 06 Mar 2013

ComputerWeekly.com

Solution Spotlight: The Role of a Chief Customer Officer in Leading Customer Experience Management
sponsored by SearchCRM
EGUIDE: Access this exclusive resource to find out how chief customer officers are cultivated inside the company and come from a variety of different backgrounds. Discover why brining a chief customer officer on board can help your organization refocus on the increasingly important customer experience management.
Posted: 18 Feb 2013 | Published: 18 Feb 2013

SearchCRM

Achieving customer loyalty with customer analytics
sponsored by IBM
WHITE PAPER: This white paper explores how you can build strong customer relationships in this age of social media and maintain loyal customers who will not only provide you with their valuable business, but also share their enthusiasm online with their peers.
Posted: 11 Feb 2013 | Published: 31 Oct 2012

IBM

BBVA seamlessly monitors and improves its online reputation
sponsored by IBM
WHITE PAPER: This white paper examines a business case for analytics at financial institutions. BBVA, a global group that offers individual and corporate customers a range of financial and non-financial products and services, was interested in knowing what new and existing clients were saying about the business through social media.
Posted: 10 Dec 2012 | Published: 30 Nov 2012

IBM

The MSP Report Advantage
sponsored by N-able Technologies
WHITE PAPER: Discover why professional, standardized reports have emerged as a key success factor for many MSPs and IT services providers, helping prove relevance and demonstrate the value of service delivered to their clients. View now to learn how such reporting can help you gain the title of "Trusted Advisor."
Posted: 06 Dec 2012 | Published: 06 Dec 2012

N-able Technologies

Solution Spotlight: Creating a Strong Customer Experience Management Strategy
sponsored by SearchCRM
EGUIDE: In this e-guide, learn how to resolve communication issues between the IT and contact center departments by creating internal service-level agreements, recognizing that what's right for the organization is the same as what's right for the customer, and more.
Posted: 05 Dec 2012 | Published: 05 Dec 2012

SearchCRM

Measuring, Monitoring and Improving Customer Experience
sponsored by SearchCRM
EGUIDE: Forward-thinking organizations recognize the improving the customer experience can provide a significant competitive edge, but implementing effective customer experience management (CEM) processes can be difficult. Review this expert guide to learn 10 simple, inexpensive ways to improve the customer experience today.
Posted: 04 Sep 2012 | Published: 01 Sep 2012

SearchCRM

Infor Epiphany Brochure
sponsored by Infor
WHITE PAPER: This helpful resource introduces one CRM tool that allows you to optimize your customer interactions across all communication channels and glean deeper insight into your customer base.  Read on to learn about the specific benefits this technology offers businesses across all sectors.
Posted: 30 Apr 2013 | Published: 31 Dec 2012

Infor

Advancing Your Digital Marketing Strategy with Webtrends Analytics
sponsored by WebTrends
WHITE PAPER: In the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.
Posted: 18 Apr 2013 | Published: 18 Apr 2013

WebTrends

Online Testing for Site Optimization: 101
sponsored by WebTrends
WHITE PAPER: Web site optimization can drastically help your business increase conversion rates and bring in revenue, but it is not a simple process. Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization, and determine which process is most effective for your organization.
Posted: 16 Apr 2013 | Published: 16 Apr 2013

WebTrends

Ensuring Success with On-site Testing and Targeting
sponsored by WebTrends
WHITE PAPER: Your company's website is one of your most valuable assets, so it needs to be as effective, informative, and engaging as possible in order to provide the best customer experience. Turn to this white paper to learn the challenges behind optimizing your site and learn how you can avoid the pitfalls while implementing the most effective processes.
Posted: 16 Apr 2013 | Published: 16 Apr 2013

WebTrends

Taking Control with Marketing Optimization
sponsored by WebTrends
WHITE PAPER: Customers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

Nine Real-World Results from Testing and Targeting
sponsored by WebTrends
WHITE PAPER: In today's wired world, you must make sure your website is optimized for optimal ROI and sales.  Check out this white paper to learn about the business case of web site optimization, and learn from nine brief success stories of businesses across all sectors.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

The State of Customer Analytics: Taking a Proactive Approach to Loyalty and Retention
sponsored by IBM
WHITE PAPER: In today's highly competitive market, it is more important than ever to provide top-tier customer service, and successful businesses know the key to this is leveraging a customer analytics initiative.  Read this resource to learn the ins and outs of customer analytics and the tools you'll need to implement a successful analytics program.
Posted: 11 Apr 2013 | Published: 31 Dec 2012

IBM

CIO Handbook: Personalizing the Customer Experience
sponsored by SearchCIO.com
EBOOK: CIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies.
Posted: 14 Mar 2013 | Published: 14 Mar 2013

SearchCIO.com

Social Media Analytics Software Pulls Useful Info out of Online Muddle
sponsored by IBM
EGUIDE: In this white paper, see how unstructured and semi-structured data analytics are changing the relationship of businesses to their social media consumer bases.
Posted: 14 Mar 2013 | Published: 14 Mar 2013

IBM

Using Social Media to Win Over Customers
sponsored by SearchCRM
EBOOK: While many businesses are eager to join their customers at the social media party, doing so without the proper internal processes in place could spell disaster. In this brief expert e-book, you can learn how to create a successful social CRM initiative (and valuable customer relations) through implementing the right processes and technologies.
Posted: 12 Mar 2013 | Published: 12 Mar 2013

SearchCRM

Technology industry at the cross-roads: Transforming quote-to-cash operations
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This report from PwC, highlights the urgency for technology companies to reinvent their existing operating models to meet the fast-changing buying process.
Posted: 05 Mar 2013 | Published: 05 Mar 2013

ComputerWeekly.com

Presentation Transcript: Eliminate Information Silos and Drive Customer Spend
sponsored by Infor
PRESENTATION TRANSCRIPT: The need for top-notch CRM tools that enhance sales strategies has never been more vital. Leveraging traditional technologies can offer impressive benefits, but savvy businesses are taking it one step further. In this transcript, learn about a technology that integrates CRM with ERP to empower sales and drive your business forward.
Posted: 26 Nov 2012 | Published: 26 Nov 2012

Infor

Presentation Transcript: Achieve a 360 Degree View of Your Customer
sponsored by Infor
PRESENTATION TRANSCRIPT: In today's market, it's easier to keep existing customers than obtain new ones. In order to retain the most customers, you need optimal CRM strategies – but relying on CRM software alone won't cut it anymore. Read this transcript to learn how integrating CRM with enterprise resource planning (ERP) can enhance your sales strategies.
Posted: 26 Nov 2012 | Published: 26 Nov 2012

Infor

Delivering a Superior Customer Experience
sponsored by Avaya
WHITE PAPER: Research shows that 90% of customer service decision-makers believe delivering quality service is paramount to success. But with tight budgets, businesses today need cost-effective ways of achieving higher service levels. Read on to learn how collaboration in your contact center can keep costs low while increasing service levels.
Posted: 06 Nov 2012 | Published: 30 Apr 2012

Avaya

Is Social Media Transforming Your Business?
sponsored by Oracle Corporation
WHITE PAPER: It's no secret that social media has changed consumer behaviors – but most companies are struggling to capitalize on the unique opportunities it has to offer. Review this resource to learn how incorporating social media into knowledge management, contact centers, and the Web can substantially enhance your customer's experience.  
Posted: 13 Sep 2012 | Published: 01 Mar 2012

Oracle Corporation

Using Case Management to Empower Employees and transform Customer Service
sponsored by Kofax, Inc.
WHITE PAPER: This white paper demonstrates how empowering your employees can lead to significantly improved customer service. Learn how dynamic case management applications can assist in delivering employee empowerment and transform the customer experience.
Posted: 24 Aug 2012 | Published: 24 Aug 2012

Kofax, Inc.
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