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Customer Loyalty

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ALSO CALLED: Customer Loyalty Programs
DEFINITION: The degree to which customers are predisposed to stay with one company and resist competitive offers.
Customer Loyalty Reports
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The State of Customer Experience in Financial Services
sponsored by Infor
WHITE PAPER: This white paper explores the gap between intimate interactions at banking institutions and "always on" digital channels. Learn ways to close it with data and analytics, content management, social media marketing, and more.
Posted: 23 Feb 2016 | Published: 23 Feb 2016

Infor

Top 5 Ways to Succeed with the Millennial Generation
sponsored by Infor
WHITE PAPER: This white paper discusses how you can reach success with Millennial customers, partners, and employees. Unveil 5 tactics that can prepare your business for this tech-savvy generation of consumers.
Posted: 19 Feb 2016 | Published: 31 Dec 2015

Infor

Where to Place Your CX Bets in 2016
sponsored by [24]7
WHITE PAPER: Discover how to accelerate your customer experience (CX) projects' time-to-value by utilizing the latest in digital technology investments, and access 5 expert tips for digital CX. Read on for insights on fostering superior customer experience in your enterprise by honoring the mobile experience.
Posted: 29 Jan 2016 | Published: 29 Jan 2016

[24]7

7 Keys to Delivering a Rock Star Customer Service Experience
sponsored by [24]7
WHITE PAPER: In this resource, you will learn 7 keys to delivering a stellar customer service experience that can differentiate your digital self-service capabilities from your competitors.
Posted: 28 Jan 2016 | Published: 28 Jan 2016

[24]7

Manufacturers Turn to the Internet of Things to Boost Customer Engagement
sponsored by Infor
WHITE PAPER: Access this white paper to explore how investing in the right CRM solution can help you grow your IoT approach, as well as support your customer-centric initiatives.
Posted: 04 Jan 2016 | Published: 04 Jan 2016

Infor

How to Accurately Track Your Social Media Buzz
sponsored by Sysomos
WHITE PAPER: What is "buzz?" It's something that confuses most marketers, and what smart marketers exploit. Access this step-by-step guide to learn how to create buzz-worthy campaigns like a smart marketer.
Posted: 19 Nov 2015 | Published: 19 Nov 2015

Sysomos

Case Study: Kingsford Charcoal Relies on Custom Algorithms to Engage Customers
sponsored by Sysomos
CASE STUDY: In this case study, you'll discover how one organization worked with social media analytics experts to create an algorithm that sifts through billions of online conversations, locating the winner of their contest. Use this resource for help with developing your own customer engagement strategy.
Posted: 18 Nov 2015 | Published: 18 Nov 2015

Sysomos

Cisco Unified Collaboration Solutions Infrastructure Overview
sponsored by Global Knowledge
WHITE PAPER: Learn how Cisco Unified Collaboration infrastructure products can help you provide everything from call control which provides signaling and dial plan support to the expressway series providing firewall traversal for external access.
Posted: 21 Oct 2015 | Published: 21 Oct 2015

Global Knowledge

Driving multichannel engagement with the voice of the customer
sponsored by Oracle Corporation
EGUIDE: In this e-guide you will learn how the right infrastructure can allow your marketers to harness your existing data to create seamless, integrated experiences for your customers on any channel.
Posted: 23 Feb 2016 | Published: 16 Feb 2016

Oracle Corporation

How to Deliver Mobile and Multichannel Customer Service
sponsored by Microsoft
EGUIDE: This expert e-guide digs into mobile and multichannel CRM strategies that companies are leveraging to connect with customers better. You'll learn how a transit system provides real-time data on arrivals, departures, and delays for bus or train to riders' mobile devices, and much more.
Posted: 22 Feb 2016 | Published: 16 Feb 2016

Microsoft

How Does Social Customer Service Affect Contact Centers?
sponsored by Oracle Corporation
EGUIDE: In this e-guide, our CRM experts discuss how social media is transforming the way contact centers work. Learn strategies and best practices for implementing a social media customer service plan in your contact center.
Posted: 22 Feb 2016 | Published: 11 Feb 2016

Oracle Corporation

Answering Customer Complaints Gracefully on Social Media
sponsored by Oracle Corporation
EGUIDE: This exclusive e-guide digs into the challenges of implementing a social customer service strategy in your enterprise. Uncover considerations on deciding how the organization should interact with customers, which sector of the company should handle these communications, and more.
Posted: 19 Feb 2016 | Published: 11 Feb 2016

Oracle Corporation

The Business Benefits of Managing Cyber Risk and Minimizing Unnecessary Data
sponsored by UnitedLex
EGUIDE: Cyber risk management is becoming an increasingly important area of concern as company directors' realize the limitations of insurance. How can you address this risk and instill confidence in your customer engagement? Find out how to enhance your cyber risk management using 4 key strategies.
Posted: 18 Feb 2016 | Published: 16 Feb 2016

UnitedLex

Social Media Customer Service: Where Companies Go Wrong
sponsored by Oracle Corporation
EGUIDE: This exclusive e-guide explores the disconnect between customer service and social media in companies both large and small. Uncover the risks of ignoring customer service on social media, and learn expert tips to get it right.
Posted: 17 Feb 2016 | Published: 11 Feb 2016

Oracle Corporation

Data’s Pivotal Role in Improving Customer Experience
sponsored by Microsoft
EGUIDE: Learn how you can build customer loyalty and improve customer experiences via quality and effective customer data collection and analysis. In addition, tap into how companies like 7-Eleven, Walgreens, and Mazda are improving customer journeys by enabling mobile loyalty programs.
Posted: 03 Feb 2016 | Published: 01 Feb 2016

Microsoft

Assessing the Benefits of Social and Cloud-Based CRM Tools
sponsored by Microsoft
EGUIDE: Do the cloud and CRM go hand in hand? Most will argue yes, but why? In this expert e-guide, tap into advantages of CRM in the cloud, and learn how technology company Shuttle Cloud uses cloud tools to manage customers, organize sales leads and hire internally. Plus, gain tips for making social CRM tools work effectively in your organization.
Posted: 02 Feb 2016 | Published: 01 Feb 2016

Microsoft

Expert Tips for Social CRM: Why Companies Are Pinning Their Hopes on Pinterest
sponsored by Microsoft
EGUIDE: Discover how you can formulate a winning social CRM strategy, and knock your customers' expectations out of the park. Tap into why Pinterest is piquing the interest of businesses and get an exclusive look at how MLB teams engage with their customers via personalized mobile updates.
Posted: 02 Feb 2016 | Published: 01 Feb 2016

Microsoft

Top 10 Ways to Boost Mobile App Engagement Using Messaging
sponsored by Magnet
WHITE PAPER: This white paper details the top 10 ways to boost mobile app engagement using messaging strategies. Discover the messaging features that can win customer loyalty.
Posted: 28 Dec 2015 | Published: 28 Dec 2015

Magnet

4 Ways to Enhance Mobile App User Engagement
sponsored by Magnet
WHITE PAPER: This guide reveals how the key to building lasting relationships with customers via mobile applications lies beyond SMS or push notifications. Uncover 4 ways to drive mobile engagement and enhance customer satisfaction.
Posted: 23 Dec 2015 | Published: 23 Dec 2015

Magnet

How In-App, Two-Way Mobile Messaging Builds Customer Loyalty
sponsored by Magnet
WHITE PAPER: In this white paper, explore the top 4 messaging features your mobile application should have in order to build customer loyalty.
Posted: 21 Dec 2015 | Published: 21 Dec 2015

Magnet

Top 4 Emerging Mobile App Strategies
sponsored by Magnet
WHITE PAPER: This e-book digs into the top 4 emerging mobile app strategies for 2016 that can help you win customer loyalty. Rely on this guide as your "cheat sheet" to enabling better mobile experiences for today's always on-the-go customers.
Posted: 18 Dec 2015 | Published: 18 Dec 2015

Magnet

Case Study: Bank Improves Customer Experience with a Better Call Center
sponsored by NetScout Systems, Inc.
CASE STUDY: Access this case study to discover how one bank pinpointed the root of its call center issues and ensured constant uptime, fast service, and a positive customer experience.
Posted: 30 Nov 2015 | Published: 30 Nov 2015

NetScout Systems, Inc.

Research Results: Why Great Apps Pay Off and Good Apps Aren't Good Enough
sponsored by IBM
WEBCAST: In this webcast, Julie Ask, Vice President and Principal Analyst at Forrester Research, reveals the eye-opening results of a recent study on why great apps pay off, and good apps just aren't good enough. Watch now to ensure that you're delivering a truly compelling mobile experience to your customers.
Posted: 06 Nov 2015 | Premiered: Nov 6, 2015

IBM

Predicting Customer Churn in Real-Time
sponsored by IBM
WEBCAST: This presentation considers the advantages that come with real-time customer churn intervention. Watch now to discover how machine learning and text analytics can help your company step in at the right time to avoid losing valuable customers.
Posted: 03 Nov 2015 | Premiered: Nov 2, 2015

IBM

Why Creating Closer Customer Relationships Depends on Master Data Management
sponsored by TIBCO Software Inc.
WHITE PAPER: This dynamic terrain is rocky, but it also holds enormous potential. The following white paper reveals what strategies you need to achieve close customer relationships and increased loyalty.
Posted: 16 Oct 2015 | Published: 16 Oct 2015

TIBCO Software Inc.
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