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Customer Interaction Services

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ALSO CALLED: CIS, Customer Relations
DEFINITION: Collaborative browsing (also known as co-browsing) is a software-enabled technique that allows someone in an enterprise contact center to interact with a customer by using the customer's Web browser to show them something. For example, a B2B customer having difficulty placing an order could call a customer service representative who could then show the customer how to use the ordering pages as though  … 
Definition continues below.
Customer Interaction ServicesReports
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Top Questions Today's Businesses Should Be Asking to Improve Customer Experience
sponsored by Oracle and Intel®
RESOURCE CENTER: What kind of experience does your business deliver customers? Is it meeting their expectations? How can the customer experience be improved? These are all questions today's businesses should be asking – if not, you're risking being left behind. Access this collection of on-demand videos to learn more about the customer experience revolution.
Posted: 19 Dec 2012 | Published: 19 Dec 2012

Oracle and Intel®

Marketing strategies to improve customer understanding
sponsored by SearchCRM
EGUIDE: In our customer-centric market, the voice of the consumer is having a major effect on day-to-day business decisions. This expert e-guide reveals tips and advice to help readers utilize marketing strategies to best improve the customer experience and understanding.
Posted: 19 Jun 2012 | Published: 19 Jun 2012

SearchCRM

SearchCRM.com E-Guide: Optimizing the customer experience with CRM
sponsored by SearchCRM
EGUIDE: This expert e-guide provides insight on customer experience management, how to build it, and why companies are no longer focusing on cloud v. on-premise for CRM solutions.
Posted: 09 May 2012 | Published: 09 May 2012

SearchCRM

Mobile Devices Reshaping the Customer Experience: Learn how a mobility strategy can drive innovation and add a competitive edge to your contact center
sponsored by Avaya
WHITE PAPER: This resource details the opportunities that mobility presents for contact centers, and offers guidance to help you weave these opportunities into a strategy that empowers you to capitalize on mobile benefits and sharpen your competitive edge.
Posted: 19 Jun 2013 | Published: 31 Dec 2012

Avaya

Enterprise Mobile Apps for Marketing and Sales
sponsored by Apperian, Inc.
WHITE PAPER: Access this exclusive resource to learn how you can effectively leverage the BYOD and consumerization of IT trend in order to better support sales and service teams and boost sales. Inside you'll find info about mobile customer relations management, mobile apps for marketing, a guide to selecting apps, and more.
Posted: 31 May 2013 | Published: 31 May 2013

Apperian, Inc.

NJ 2-1-1 Success Story
sponsored by Five9
CASE STUDY: Read this brief case study to learn how NJ-2-1-1 implemented a cloud-based virtual contact center that successfully handled over 90,000 calls when 2012's Hurricane Sandy hit. Read on to discover the benefits they are enjoying from this system.
Posted: 26 Apr 2013 | Published: 26 Apr 2013

Five9

Taking Control with Marketing Optimization
sponsored by WebTrends
WHITE PAPER: Customers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

For Unwary Users, Social Media Data Analysis Can be an Unfriendly Task
sponsored by IBM
EGUIDE: Social media analytics can help you gain valuable insights into your business, but it can also be a waste if not implemented properly. Read this expert e-guide to learn about the typical pitfalls of companies when deploying a social media analytics program and get advice on how to avoid them.
Posted: 15 Mar 2013 | Published: 15 Mar 2013

IBM

CIO Handbook: Personalizing the Customer Experience
sponsored by SearchCIO.com
EBOOK: CIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies.
Posted: 14 Mar 2013 | Published: 14 Mar 2013

SearchCIO.com

Solution Spotlight: The Role of a Chief Customer Officer in Leading Customer Experience Management
sponsored by IBM and Crossview
EGUIDE: Access this exclusive resource to find out how chief customer officers are cultivated inside the company and come from a variety of different backgrounds. Discover why brining a chief customer officer on board can help your organization refocus on the increasingly important customer experience management.
Posted: 18 Feb 2013 | Published: 18 Feb 2013

IBM and Crossview

CRM Initiatives for Improved Customer Experience
sponsored by Limelight Networks, Inc.
EGUIDE: Usually when deciding between CRM platforms businesses focused on the deployment method: cloud vs. on-premise. However, as bolstering the customer experience grows in importance, savvy companies are focusing their attention of the features the platform has to offer. Read on to learn which features should be considered in your buying decision.
Posted: 28 Jan 2013 | Published: 28 Jan 2013

Limelight Networks, Inc.

What if? Unleashing the Potential of Digital Signage
sponsored by Insight
PRESENTATION TRANSCRIPT: In this presentation transcript, Principle Analyst Zeus Kerravala of ZK Research reveals the secrets of utilizing digital signage to its fullest potential. Learn the transformations this technology has gone through, where it's going, and how businesses have successfully leveraged its power.
Posted: 21 Dec 2012 | Published: 21 Dec 2012

Insight

Presentation Transcript: Achieve a 360 Degree View of Your Customer
sponsored by Infor
PRESENTATION TRANSCRIPT: In today's market, it's easier to keep existing customers than obtain new ones. In order to retain the most customers, you need optimal CRM strategies – but relying on CRM software alone won't cut it anymore. Read this transcript to learn how integrating CRM with enterprise resource planning (ERP) can enhance your sales strategies.
Posted: 26 Nov 2012 | Published: 26 Nov 2012

Infor

The State of Customer Data Integration 2012: The What, Why & How of CRM Integration
sponsored by Scribe Software Corporation
WHITE PAPER: Customer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey.
Posted: 20 Aug 2012 | Published: 20 Aug 2012

Scribe Software Corporation

Why CRM Implementations Fail….And What To Do About It
sponsored by Scribe Software Corporation
WHITE PAPER: Companies are scrambling to implement CRM systems, but they might not be getting what they bargained for if they're not careful. Up to 80% are reporting they're not getting what they were promised. Read this paper and learn how to avoid pitfalls, develop a strategy for your CRM system, and much more.
Posted: 20 Aug 2012 | Published: 01 Mar 2011

Scribe Software Corporation

Integrative CRM Enhances Midsize Business Agility and Performance
sponsored by IBM
WHITE PAPER: This paper is designed to help IT and business leaders at midsize companies find innovative ways to extend their customer relationship management (CRM) capabilities to capitalize on emerging trends such as cloud, mobile, social media and predictive analytics. Gain essential insight to get closer to your customers and ensure your company's survival.
Posted: 16 Aug 2012 | Published: 01 Jul 2012

IBM

The Total Economic Impact of IBM® Exceptional Web Experience
sponsored by IBM
WHITE PAPER: Delivering an optimal web experience not only helps you engage with your customers, partners, and employees but also improves relationships and increases your competitive advantage. This resource explores why investing in web experience solutions can help you achieve this.
Posted: 09 Aug 2012 | Published: 30 Mar 2012

IBM

Sales Strategy: How to Effectively Incorporate Social Media
sponsored by SAP America, Inc.
PRESENTATION TRANSCRIPT: In this white paper learn how social media is incorporated in the sales process, how companies are using social selling, and how to get started.
Posted: 02 Aug 2012 | Published: 02 Aug 2012

SAP America, Inc.

Gartner Magic Quadrant reveals fragmented social CRM market
sponsored by Infor CRM
EGUIDE: This tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM.
Posted: 07 Jul 2012 | Published: 08 Feb 2012

Infor CRM

Social Customer Service: The Pivotal Driver of the Social Enterprise
sponsored by LiveOps
WHITE PAPER: Read this paper to see how you can maximize your customer relationship management efforts through social customer service and foster brand loyalty, higher customer lifetime value, enhanced customer experience, and higher revenues.
Posted: 06 Jul 2012 | Published: 06 Jul 2012

LiveOps

Social Media Feedback for Hospitality: Help Every Location Protects its Online Reputation
sponsored by Medallia
WHITE PAPER: The feedback from social media can allow your business to demonstrate value to customers which will ultimately result in customer loyalty and higher revenues. Read this paper to learn how to join customer experience and social media feedback to eliminate customer pain points in a single reporting application.
Posted: 03 Jul 2012 | Published: 03 Jul 2012

Medallia

Will Your Customers Really Wait for You to Get Service Experience Right?
sponsored by KANA
WHITE PAPER: In order to prosper in today’s challenging environment, delivering high quality customer service is critical. This paper outlines an approach to building a solid customer service strategy and addresses common challenges as well as tips for avoiding and overcoming pitfalls.
Posted: 21 Jun 2012 | Published: 21 Jun 2012

KANA

Unified Self-Service: Delivering on the Value of Multi-Channel Customer Interactions
sponsored by Voxeo
WHITE PAPER: This informative paper addresses how your company can enhance service, lower costs and increase revenue by taking advantage of these new mediums and expanding the ways in which you communicate with your customers.
Posted: 20 Mar 2012 | Published: 20 Mar 2012

Voxeo

Gartner predictions around Social CRM
sponsored by Infor CRM
EGUIDE: This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
Posted: 08 Feb 2012 | Published: 08 Feb 2012

Infor CRM

Use effective call centers to build customer loyalty
sponsored by Infor CRM
EGUIDE: This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty.
Posted: 08 Feb 2012 | Published: 08 Feb 2012

Infor CRM
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CUSTOMER INTERACTION SERVICES DEFINITION (continued): … Collaborative browsing (also known as co-browsing) is a software-enabled technique that allows someone in an enterprise contact center to interact with a customer by using the customer's Web browser to show them something. For example, a B2B customer having difficulty placing an order could call a customer service representative who could then show the customer how to use the ordering pages as though the customer were using their own mouse and keyboard. Collaborative browsing can include e-mail, fax, regular telephone, and Internet phone contact as part of an interaction. Effectively, collaborative browsing allows a company and a customer to "be on the same page."

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