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Customer Information Management Reports
 
How an Entertainment Company Improved Marketing with Advanced Analytics
sponsored by Intel Corporation
VIDEO: This brief video explores how Caesars Entertainment, a large and geographically diverse casino company, handled the influx of large unstructured data types. Find out how they updated their analytics strategy to adapt to changing customer needs, create stronger marketing campaigns, and improve overall customer experiences.
Posted: 26 Aug 2016 | Premiered: 26 Aug 2016

Intel Corporation

NewsLifeMedia Builds Digital Relationships with Customer Identity Management Platform
sponsored by Gigya
CASE STUDY: This brief case study describes the customer identity management strategy that allowed a media publishing company to gain a deeper understanding into their 15 million users. Learn how they were able to capture customer data more easily, tailor marketing campaigns to customers' interests, improve customer retention, and more.
Posted: 22 Mar 2016 | Published: 22 Mar 2016

Gigya

Customer Intelligence in the Era of Data-Driven Marketing
sponsored by SAS
WHITE PAPER: This white paper discusses how to improve your customer intelligence with real-time data analytics that can enable quicker response to customer needs. Discover how a centralized marketing analytics platform can enable your enterprise to implement true "data-driven" marketing and gain invaluable insight into what your customers want.
Posted: 08 Apr 2016 | Published: 31 Dec 2015

SAS

Predictive Marketing Analytics Removes the Guesswork
sponsored by SearchCRM
EBOOK: Predictive marketing can eliminate the guesswork in the highly competitive marketplace and improve the customer journey on the road to increased sales.
Posted: 13 Jul 2016 | Published: 19 Jul 2016

SearchCRM

Exclusive Download: 360-Degree View of your Customers
sponsored by TechTarget
RESOURCE: Getting customer information in one place is proving to be a painful task for companies. But customers don't like supplying the same information to different departments-- and they're losing patience. Better CRM practices can help. Find out more in our exclusive e-guide, Seeking the Elusive 360-Degree View.
Posted: 15 Apr 2016 | Published: 15 Apr 2016

TechTarget

A Better Way to Know Your Customers and Grow Your Business
sponsored by Microsoft
BROCHURE: Technology leaders among small and midsize businesses (SMBs) outshine competitors, growing revenue 15% faster every year. Discover 4 ways that using technology as a differentiator helps grow your business.
Posted: 29 Aug 2016 | Published: 31 Dec 2015

Microsoft

CRM Strategies That Will Keep Customers Coming Back
sponsored by Infor
RESOURCE: If you already have a CRM solution, there's a good chance that you are not taking full advantage of it. Many CRM strategies are failing to meet their full potential. Access this infographic to discover how to patch the holes in your CRM strategy.
Posted: 05 Jul 2016 | Published: 30 Jun 2015

Infor

Customer Analytics and the Role of Flash
sponsored by IBM
WHITE PAPER: Flash storage arrays can deliver extreme performance at very low latency to produce highly scalable data ingest and access. Discover how your enterprise can utilize flash storage to deliver faster, more responsive analysis and a better customer experience.
Posted: 24 Jun 2016 | Published: 30 Apr 2014

IBM

Managing Patient Relationships, Not Records
sponsored by Salesforce.com
DATA SHEET: Learn how a cloud-based patient relationship management tool allows healthcare professionals to unlock data from legacy EHRs, collaborate more efficiently, and build better relationships with patients throughout their care journeys.
Posted: 24 Aug 2016 | Published: 24 Aug 2016

Salesforce.com

Improving Customer Service with Knowledge Management Systems
sponsored by Salesforce.com
EGUIDE: Customer service is a battleground on which many companies fight to gain competitive edge. Access an exclusive Q&A with Larry Robinson, Senior VP of Product Management for the Service Cloud, and learn how to create solid customer experience and agent productivity using a knowledge management system.
Posted: 20 Jul 2016 | Published: 19 Jul 2016

Salesforce.com
 
 
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