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Customer Data Management Reports
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5 Questions Every Marketing Department Should Be Able to Answer
sponsored by Salesforce.com
WHITE PAPER: Access this whitepaper to discover 5 essential questions every marketing department should be able to answer, and how data analytics is stepping up to the plate to help. Read on to tap into the data you already have, and bolster your revenue flows.
Posted: 13 Nov 2015 | Published: 13 Nov 2015

Salesforce.com

Birkenstock Customer Story
sponsored by OpenText
CASE STUDY: Discover what system allowed Birkenstock USA to increase efficiency, improve brand consistency and save time and money leading to headcount reallocation by accessing this exclusive case study now. Delve deeper into Birkenstocks asset management problem and learn if their solution could be right for your business.
Posted: 26 Oct 2015 | Published: 26 Oct 2015

OpenText

How Leading Retailers Improve the Customer Experience
sponsored by IBM
WHITE PAPER: This report explains the best practices of retailers that outperform their peers. Learn how leading retailers optimize the customer experience by using analytics to inform merchandising activities as well as to make better marketing, sales, and sourcing decisions.
Posted: 19 Oct 2015 | Published: 31 Jul 2013

IBM

The Value of Customer-Centric Merchandising
sponsored by IBM
WHITE PAPER: This white paper presents a customer-centric merchandising strategy that encompasses assortment planning, customer and product attribute management, and pricing and promotion strategy. Learn how you can place the customer at the center of this entire process.
Posted: 16 Oct 2015 | Published: 29 Jul 2011

IBM

How to Build a World-Class Sales Organization
sponsored by Microsoft
WHITE PAPER: In this report, unveil a sales framework to bring together people, process, technology, and knowledge to create a competitive edge. Learn how to complete all stages of this structured approach to drive sales success.
Posted: 14 Oct 2015 | Published: 14 Oct 2015

Microsoft

How to Create an Effective Social CRM Strategy
sponsored by Microsoft
WHITE PAPER: This insightful white paper reveals proven guidelines for conducting customer experience management using social best practices. Learn from a series of social thought leaders about the practice of social listening and building a social CRM strategy.
Posted: 13 Oct 2015 | Published: 13 Oct 2015

Microsoft

SAS® Data Governance: Give your data some guidance – and make it work for your business
sponsored by SAS
WHITE PAPER: In this white paper discover how one data governance platform can help your organization build the set of policies, processes and boundaries you need to holistically manage your data. Read on to learn how data governance can allow you to establish how you want your data to behave.
Posted: 09 Oct 2015 | Published: 09 Oct 2015

SAS

Improving the Customer Experience: Why Integration is Key
sponsored by Microsoft
EGUIDE: In this e-guide, experts provide best practices and tactics to help overcome customer data integration challenges. Access and learn how to create a social media strategy to drive connection, in addition to leveraging your social CRM approach with the right company culture.
Posted: 08 Oct 2015 | Published: 08 Oct 2015

Microsoft

CRM Analytics 101 - Harnessing Customer Data For Smarter Business Decisions
sponsored by Microsoft
EGUIDE: Research analysts state "the technologies are changing rapidly" and that the CRM market is "hard to navigate." In this e-guide, discover best practices, use cases and benefits for choosing the right CRM platform as explained by experts.
Posted: 08 Oct 2015 | Published: 08 Oct 2015

Microsoft

Optimizing the Multi-Channel Customer Experience
sponsored by Microsoft
EGUIDE: In this e-guide, experts invite you to reexamine how you measure the customer experience in your omnichannel initiatives. Learn how to set clear goals and quantify success through customer repeat purchases, retention, and satisfaction.
Posted: 08 Oct 2015 | Published: 08 Oct 2015

Microsoft

Five Drivers Animation
sponsored by Oracle Corporation UK Ltd
VIDEO: Check out this quick video and discover how enhanced technologies can help drive sales. Watch now and access links to solutions that will allow you to leverage mobile to run sales from anywhere at any time, turn data into actionable insight with proven analytics tools, and more.
Posted: 29 Sep 2015 | Premiered: 29 Sep 2015

Oracle Corporation UK Ltd

Enabling Businesses to Acquire and Retain Customers as the Digital World Turns
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This white paper highlights technology spending trends from polled IT organizations. Access this resource and discover why so many CIOs believe improved data analytics for BI and customer insight should drive technology spending.
Posted: 22 Sep 2015 | Published: 30 Jan 2015

Hewlett Packard Enterprise

Leverage Data to Enhance Customer Experiences
sponsored by Oracle Corporation
EGUIDE: This expert guide can help you make the most of your data to form innovative approaches to customer experience management. No pie-in-the-sky theories here, you get proven CEM expertise based on real-world case studies from Disney, Samsung and other proactive leaders who are leveraging digital CRM to delight customers like never before.
Posted: 18 Sep 2015 | Published: 18 Sep 2015

Oracle Corporation

Modern Customer Service with Cloud Services
sponsored by Oracle Corporation
VIDEO: Expectations for customer service are high and with a multitude of channels, it can become increasingly difficult to offer consistent, high quality customer service. This video explains how a flexible cloud service can help deliver exceptional customer service anytime, anywhere and through various channels and encourage self-service online.
Posted: 15 Sep 2015 | Premiered: 03 Feb 2015

Oracle Corporation

5 Reasons for Sales Teams to Embrace the Power of Analytics
sponsored by Salesforce.com
WHITE PAPER: This e-book outlines the top five reasons why analytics is poised to transform sales. Read now for tips on keeping your team ahead when you get critical business data right where sales actually happen.
Posted: 10 Sep 2015 | Published: 10 Sep 2015

Salesforce.com

Customer Experience Analytics: How IT Can Help Improve the Customer Experience
sponsored by Splunk
WHITE PAPER: With customer service analytics, your company's business and IT teams can uncover key insights on how and when customers use your website or mobile app. Discover ways to help your business better understand and optimize the buyer's journey across multiple channels.
Posted: 24 Aug 2015 | Published: 24 Aug 2015

Splunk

Case Study: Roofing Company Improves Customer Satisfaction with Cloud CRM
sponsored by Microsoft
VIDEO: This video highlights a cloud-based CRM software that allows organizations to manage customer relations efficiently and automates mundane tasks. Access now to see how this technology can ensure that your customers receive the experience they expect and increase overall customer satisfaction.
Posted: 10 Nov 2015 | Premiered: 10 Nov 2015

Microsoft

How to Achieve Effective Selling and Make Data-Driven Decisions
sponsored by Microsoft
WHITE PAPER: This whitepaper offers a presentation detailing how to reach achieve effective selling with the help of a data insight tool. Learn how you can help your enterprise gain insight from your data to make data-driven decisions that will improve your client relationship management strategies.
Posted: 09 Nov 2015 | Published: 31 Dec 2014

Microsoft

Simple is STILL Better: Embrace Speed & Simplicity for a Competitive Edge
sponsored by IBM
WHITE PAPER: Access this whitepaper for an in-depth look into best practices for handling customer data to pull valuable insights for your business. Topics include: Achieving simplicity and performance, analyzing data at speed, and more.
Posted: 27 Oct 2015 | Published: 27 Oct 2015

IBM

Why Creating Closer Customer Relationships Depends on Master Data Management
sponsored by TIBCO Software Inc.
WHITE PAPER: This dynamic terrain is rocky, but it also holds enormous potential. The following white paper reveals what strategies you need to achieve close customer relationships and increased loyalty.
Posted: 16 Oct 2015 | Published: 16 Oct 2015

TIBCO Software Inc.

Enabling New Levels of Customer Engagement with Predictive Analytics
sponsored by IBM
WHITE PAPER: Access this white paper and uncover the questions you'll be able to answer with a combined predictive- and social-analytics strategy. Additionally, you'll learn 6 key positive outcomes you can gain with predictive-powered customer insights.
Posted: 14 Oct 2015 | Published: 30 Jun 2015

IBM

Strategies for Data-Driven Marketing
sponsored by Microsoft
EGUIDE: In this e-guide, experts help marketers determine which technologies and practices will allow them to derive action and insight from a vast amount of data. Access now and learn how to keep up with today's marketing disruptors.
Posted: 12 Oct 2015 | Published: 12 Oct 2015

Microsoft

Improving the Customer Experience: Why Integration is Key
sponsored by Microsoft
EGUIDE: This e-guide will provide best practices and tactics to take to help overcome these integration challenges. Discover how to overcome challenges like limiting customer data silos and the transition to multichannel integration by accessing this resource now.
Posted: 08 Oct 2015 | Published: 08 Oct 2015

Microsoft

CRM Analytics 101: Harnessing Customer Data For Smarter Business Decisions
sponsored by Microsoft
EGUIDE: This expert guide explains how CRM analytics can help your organization to drill into customer data to make smarter business decisions and offer customers more personalized service.
Posted: 08 Oct 2015 | Published: 08 Oct 2015

Microsoft

Companies Mine Personal Info to Tailor the Customer Experience
sponsored by SearchCRM
EBOOK: Companies are taking advantage of personalized data to tailor and improve the customer experience--but the best strategy still includes human insight. In this e-book, journalist Albert McKeon reports on the business practices at several organizations working to successfully improve the customer experience through data analysis.
Posted: 15 Sep 2015 | Published: 15 Sep 2015

SearchCRM
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