Learn how you can how you can hook customers with fresh, unusual and relevant shopping experiences. Drive customer loyalty by training, empowering and providing employees with the technical tools to capture the nuances of customer behavior.
This expert Q & A session explores the challenges retailers face as they increase data collection to combat fraudulent returns and policy abuse in today’s struggling economy. Find strategic advice on how retailers can cut down on fraud and determine the necessary tools and processes that must be in place to protect customer identities.
In this week's Computer Weekly, we go behind the scenes at the building of Heathrow's high-tech Terminal 2 and hear from its CIO about the IT innovations. John Lewis saw 44% online sales growth over Christmas – we find out how the IT team delivered. And News International talks about moving its IT to Amazon's public cloud. Read the issue now.
This resource introduces a portfolio of cloud-based strategies that allow organizations of all shapes and sizes to benefit from advanced analytics – without the need for infrastructural changes, expensive software, or analytics expertise.
Tune in to this exclusive podcast with Martin Gill from Forrester Research to get a four-step guide to developing an agile commerce strategy that will enable your company to swiftly adapt to changing customer demands and new technology.
sponsored by Silverpop Systems Inc. an IBM Company
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
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