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Client Relationship Management

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DEFINITION: In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills  … 
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Client Relationship Management Reports
 
How Natural Language Capabilities for IVR can Increase Custumer Self-Service Satisfaction
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RESOURCE: Access this concise resource to learn how to upgrade your traditional IVR system to a next generation one and increase customer satisfaction by making it simpler and faster for customer to self-serve.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

[24]7

Insurance Companies tackle Business Rules Automation- learn how!
sponsored by Progress
WHITE PAPER: The digital industry is creating a business and technology environment characterised by greater customer power and competition; and greater need to build closer customer relationships across multiple channels.
Posted: 21 Jan 2015 | Published: 31 May 2014

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7 Key Marketing Trends for 2015 and Tactics for Succeeding in the New Year
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this valuable guide to learn more about the 7 key marketing trends for 2015 and how you can harness these trends to improve customer experience and maintain your competitive edge.
Posted: 04 Feb 2015 | Published: 04 Feb 2015

Silverpop Systems Inc. an IBM Company

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sponsored by GT Nexus
RESOURCE: In this brief solution overview learn more about how you can gain a complete picture of supply chain inventory by matching supply to demand and dynamically allocating inventory where it's needed the most.
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GT Nexus

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EBOOK: This ebook will cover how marketers can gain competitive advantage by leveraging social media and loosening the reins on your brand.
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Predictive Analytics: Driving the Right Customer Interactions at the Right Time
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WHITE PAPER: This white paper explores how predictive analytics can drive customer intimacy by facilitating effective one-on-one interactions.
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RESOURCE: Access this concise resource to learn more about one platform which enables your voice agents to collaborate with voice callers through visual interaction initiated through a URL sent to smart phones through SMS or email.
Posted: 29 Jan 2015 | Published: 29 Jan 2015

[24]7

The Definitive Guide to Deploying Online Self-Service
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[24]7

How Digital Services Can Give Your Building Society a Competitive Edge
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WHITE PAPER: With in-house development being toocostly for most, third-party digital deliveryplatforms offer a genuine alternativeby lowering the barriers to those newcustomers, who will suddenly be withinmuch closer reach of even the smallerbuilding societies and mutuals. 2015 ishere, now is the time to act.
Posted: 06 Feb 2015 | Published: 31 Dec 2014

IPL

How Mobile Technology Can Protect Your Customers From Fraud
sponsored by IPL
WHITE PAPER: Access this concise resource to learn more about how you can cater to the "Facebook generation" by using mobile technology to keep their financial information safe from phishing, identity theft, and other types of fraud.
Posted: 09 Feb 2015 | Published: 31 Dec 2013

IPL
 
 
CLIENT RELATIONSHIP MANAGEMENT DEFINITION (continued): … In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills and a thorough knowledge of the channel.While the specific job functions may vary from position to position, most CAMs are accountable for:meeting and growing revenue goals for assigned accountsplanning sales and business development opportunities, including supporting local sales and service teamsbudgeting for the above functionsnegotiation and maintenance of sales or service contracts
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