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Business of Information Technology >
Business Management >
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Client Relationship Management
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DEFINITION: In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills
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Definition continues below.
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Client Relationship Management Reports
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Gartner predictions around Social CRM
sponsored by Infor CRM
EGUIDE:
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
Posted: 08 Feb 2012 | Published: 08 Feb 2012
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Top 5 Ways to Make IVR Work For You and Your Customers
sponsored by inContact
WHITE PAPER:
This white paper describes five tips and challenges for using Interactive Voice Response (IVR) systems.
Posted: 20 Jan 2012 | Published: 20 Jan 2012
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The Ultimate Guide to Email Prospecting
sponsored by Citrix Online Go To Meeting
WHITE PAPER:
This new e-book by Jill Konrath, sales strategist and author, explores how to craft an email message that grabs the attention of prospects and compels them to continue the conversation.
Posted: 13 Jan 2012 | Published: 13 Jan 2012
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Stop losing revenue from poor online customer experiences
sponsored by Tealeaf
WHITE PAPER:
24% of annual online revenue is lost globally due to poor online customer experience. This report will underscore the importance of online customer experience management, or CEM, which is about taking a disciplined approach to understanding how customers interact with your business online and removing the obstacles to their success.
Posted: 29 Sep 2011 | Published: 29 Sep 2011
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Customer Experience Exchange E-Zine Issue 2
sponsored by SearchCRM
EZINE:
This second issue of Customer Experience Exchange highlights the contact center. Often an overlooked facet of customer relationship management (CRM), the contact center is usually the first way a customer reaches out to a company and thus should always be considered in CRM strategies.
Posted: 31 Jan 2012 | Published: 31 Jan 2012
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Selling Solutions: How to Use the Pain Chain to Sell Technical Solutions
sponsored by ConnectWise
WHITE PAPER:
This resource explores selling solutions for IT service providers. Learn about what a Pain Chain is, how it works, and how to use it as a successful sales strategy. When used correctly, the Pain Chain becomes a useful tool that can help strengthen your relationship with your clients.
Posted: 03 Jan 2012 | Published: 03 Jan 2012
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Why It Pays to Use Electronic Signature
sponsored by DocuSign, Inc.
WHITE PAPER:
This white paper describes the many benefits of electronic signatures and how your organization can implement an eSignature system into your current contract process.
Posted: 20 Jan 2012 | Published: 20 Jan 2012
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Sophisticated insights in Banking - From complexity to client centricity
sponsored by IBM
WHITE PAPER:
This white paper outlines steps that financial institutions can take to become more business savvy and efficient in the age of the consumer. Read on and learn how to leverage information and reduce risk, properly set product prices, learn about your clients and more.
Posted: 18 Nov 2011 | Published: 18 Nov 2011
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The 10 worst practices for Technical Support and how to overcome them
sponsored by NTR Global
WHITE PAPER:
Delivering superior service and support is more important than ever as companies strive to differentiate themselves from the competition. In many organizations, service quality is governed by self-harming "worst practices" instead of productive best practices. Learn what these practices are and how to avoid them.
Posted: 17 Nov 2011 | Published: 17 Nov 2011
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Yahoo, Amex talk up different customer service approaches
sponsored by Infor CRM
EGUIDE:
Access this tip guide to learn how American Express and Yahoo Inc., have conquered customer service obstacles while also decreasing customer relationship management (CRM) budgets.
Posted: 24 Jan 2012 | Published: 24 Jan 2012
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CLIENT RELATIONSHIP MANAGEMENT DEFINITION (continued): … In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills and a thorough knowledge of the channel.While the specific job functions may vary from position to position, most CAMs are accountable for:meeting and growing revenue goals for assigned accountsplanning sales and business development opportunities, including supporting local sales and service teamsbudgeting for the above functionsnegotiation and maintenance of sales or service contracts Client Relationship Management definition sponsored by SearchITChannel.com, powered by WhatIs.com an online computer dictionary
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