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Client Relationship Management

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DEFINITION: In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills  … 
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Client Relationship Management Reports
 
Embedding Business Analytics to Improve Your Applications Value Proposition
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WHITE PAPER: Access this white paper and understand how to incorporate market-leading analytics into your application. Discover how it helps you improve your value proposition and drive new revenue, while maximizing big data sources such as sales, inventory, and marketing.
Posted: 08 Apr 2015 | Published: 31 Jan 2014

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10 Ways to Give Customers A Prime Online Experience
sponsored by Sitecore
ANALYST REPORT: This analyst report rigorously assesses 10 vendors' web content management solutions to help you to select the best fit for your business' needs, ensuring that your customers get the experience that they deserve.
Posted: 05 Mar 2015 | Published: 29 Jan 2015

Sitecore

Improve your customer experience
sponsored by Hewlett-Packard Limited
WHITE PAPER: Learn how your customers respond to communications you send and validate your ability to deliver favorable customer experiences in this insightful white paper.
Posted: 03 Apr 2015 | Published: 30 Apr 2014

Hewlett-Packard Limited

Why Manufacturing Firms Must Improve Customer Service
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RESOURCE: Explore this brief infographic to measure manufacturing's success versus other industries in modern customer service implementations. Learn about manufacturing's strengths and weaknesses, and where there is room for manufacturers to come out ahead in customer service.
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Oracle Corporation

Catching up to Modern Customer Support in Manufacturing
sponsored by Oracle Corporation
WHITE PAPER: Great products and competitive prices are no longer enough, customers demand personalized, responsive, customer service and support with access via digital channels like online forums to share product/service ideas. Access this concise executive summary to learn the benefits of using Oracle cloud products to modernize your customer service.
Posted: 06 Mar 2015 | Published: 06 Mar 2015

Oracle Corporation

A Buyer’s Guide to Customer Relationship Management Solutions
sponsored by NetSuite
WHITE PAPER: Read this white paper for a guide to CRM solutions and get insights into trends and evaluation criteria.
Posted: 18 Mar 2015 | Published: 18 Mar 2015

NetSuite

Mastering the New Customer Experience Mangement in the Era of the Empowered Customer
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WHITE PAPER: In thsi exclusive white paper glean the essentials of the new CEM. Read on to learn how understanding is the key to earning and keeping empowered consumers.
Posted: 03 Mar 2015 | Published: 30 Apr 2014

Sitecore

SofTrek Helps Non-Profit Companies Be Successful with Jaspersoft AWS
sponsored by Jaspersoft
WHITE PAPER: Access this white paper to learn about the open source business intelligence solution SofTrek selected to shorten development cycles and cut costs while boosting customer satisfaction.
Posted: 01 Apr 2015 | Published: 01 Apr 2015

Jaspersoft

Cloud-Based Contact Center Technology: 8 Critical Questions to Ask
sponsored by 8x8, Inc.
WHITE PAPER: This guide explores 8 critical criteria for choosing a cloud-based contact center solution. Read on to learn vital questions to ask providers in order to avoid common pitfalls.
Posted: 16 Apr 2015 | Published: 31 Dec 2014

8x8, Inc.

The Business Value of CX: Attracting New Customers
sponsored by Oracle Corporation
VIDEO: Access this brief video to hear from Brian Curran the VP of customer experience at Oracle to learn more about the fundamentals of attracting new customers and fostering loyalty through exceptional customer experiences.
Posted: 13 Mar 2015 | Premiered: 25 Oct 2012

Oracle Corporation
 
 
CLIENT RELATIONSHIP MANAGEMENT DEFINITION (continued): … In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills and a thorough knowledge of the channel.While the specific job functions may vary from position to position, most CAMs are accountable for:meeting and growing revenue goals for assigned accountsplanning sales and business development opportunities, including supporting local sales and service teamsbudgeting for the above functionsnegotiation and maintenance of sales or service contracts
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