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Client Relationship Management

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DEFINITION: In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills  … 
Definition continues below.
Client Relationship Management Reports
 
Case Study: Insightly Automates Their Localization Process
sponsored by Transifex
CASE STUDY: Explore the strategy that enabled Insightly to deliver high-quality, localized versions of their website and web and mobile apps. Learn how you can increase your non-English speaking customer base and drive revenue.
Posted: 16 May 2016 | Published: 16 May 2016


5 Steps to a Successful IoT Journey
sponsored by Xively by LogMeIn
WHITE PAPER: Connected devices in themselves aren't enough to create business value. Without IoT-specific technical knowledge, companies risk creating gadgets that have temporary consumer appeal and short shelf lives. Discover 5 key steps to get the most value out of your IoT initiative.
Posted: 03 May 2016 | Published: 03 May 2016

Xively by LogMeIn

Driving Customer Loyalty through Network Service Quality
sponsored by IBM
WHITE PAPER: Communication service providers (CSPs) are searching for CEM solutions that take advantage of the link between network service quality and customer loyalty. Read on to learn about the principles of next-generation CEM architecture and what that means for CSPs.
Posted: 08 Jul 2016 | Published: 31 Mar 2015

IBM

IR Prognosis Case Study: Client Services Center Receives UC&C Revamp
sponsored by IR
CASE STUDY: In this case study, discover how to create a more consumer-friendly collaboration experience with your own world-class contact center system. Read on to enable a complete IP communications view of all components in your contact center environment, while boosting customer satisfaction and achieving SLAs.
Posted: 11 May 2016 | Published: 31 Dec 2015

IR

Retailers Get Personal: Using Analytics to Deliver Profitable Customer Experiences
sponsored by Oracle Corporation
WHITE PAPER: Retailers know their challenge isn't just gathering more data, but optimizing the use of the data they currently have. Explore ways to improve everything from supply chain management to the customer experience by leveraging actionable insights.
Posted: 24 Jun 2016 | Published: 24 Jun 2016

Oracle Corporation

CRM is the Key to Getting Customers to Renew and Spend More Money With You
sponsored by Infor
WHITE PAPER: It's no secret that increasing customer retention significantly boosts profit – and it takes modern CRM strategies to get there. That's why it might be time for you to take another look at your CRM tools. Use this white paper to help your assess how valuable and functional your CRM apps really are or to help jumpstart your next implementation.
Posted: 28 Jun 2016 | Published: 31 Dec 2015

Infor

Customer Experience in the Digital Age
sponsored by Dimension Data
VIDEO: In this video, explore the importance of customer service as a brand differentiator, and how an integrated, omni-channel approach to customer interactions yields the most benefit. Gain insight into how you can keep up with customer demands across all channels and make your brand stand out.
Posted: 03 May 2016 | Premiered: 07 Dec 2015

Dimension Data

7 Things You Didn't Know Were Possible with Self Service and Automation
sponsored by Avaya CenturyLink
WHITE PAPER: New paradigms of self service and automation have emerged that make it essential for you to stay current with your customer service strategy. Uncover key information about these paradigms and learn 7 things you didn't know were possible.
Posted: 28 Jun 2016 | Published: 31 Dec 2015

Avaya CenturyLink

Deliver Upon Customers' Ever-Growing Expectations
sponsored by Genesys
VIDEO: Using one man's adventures in online automotive shopping as an example, you'll explore ways to build exceptional customer relationships across all phases of their omnichannel journey.
Posted: 13 Jun 2016 | Premiered: 13 Jun 2016

Genesys

More effective interactions lead to more revenue generating transactions
sponsored by Infor
BROCHURE: Customer relationship management is the key to success. To ensure that customers remain with your business is to ensure coordination between each aspect of your business. Learn how CRM solutions ease organization, boost workforce mobility, help provide actionable insights, what to look for in a solution, and more.
Posted: 07 Jul 2016 | Published: 07 Jul 2016

Infor
 
 
CLIENT RELATIONSHIP MANAGEMENT DEFINITION (continued): … In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills and a thorough knowledge of the channel.While the specific job functions may vary from position to position, most CAMs are accountable for:meeting and growing revenue goals for assigned accountsplanning sales and business development opportunities, including supporting local sales and service teamsbudgeting for the above functionsnegotiation and maintenance of sales or service contracts
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