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Client Relationship Management

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DEFINITION: In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills  … 
Definition continues below.
Client Relationship Management Reports
 
Workforce Optimization and the Stellar Customer Experience
sponsored by Interactive Intelligence, Inc.
WHITE PAPER: Studies show that 57% of your peers can relate improved customer experience to revenue/profit growth. This white paper is designed to help you understand what your customers expect from their experience, so read on and discover how leveraging workforce optimization tools can help deliver a positively memorable event for your audience.
Posted: 22 Jul 2015 | Published: 15 Apr 2015

Interactive Intelligence, Inc.

Give digital a business focus
sponsored by Hewlett-Packard Limited
WHITE PAPER: Businesses need a way to consolidate this data to unify communications and deliver a seamless experience across multiple channels.For many organizations, the solution lies in outsourcing. Discover if outsourcing is right to manage your multichannel communications data in this informative white paper.
Posted: 21 Apr 2015 | Published: 31 Mar 2014

Hewlett-Packard Limited

Delivering a Smarter Shopping Experience with Predictive Analytics
sponsored by IBM
WHITE PAPER: This white paper demonstrates how predictive analytics allow organizations to leverage insights and apply practical usage across marketing and customer experience management functions. Access now and discover how to gain true competitive advantage.
Posted: 03 Aug 2015 | Published: 31 Mar 2011

IBM

Learn From History to Make Better Analytics Decisions
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VIDEO: View this brief video to understand how analytics uses data to propel good decision making. Learn the difference between simply reporting transaction data, and gaining insights from technologies.
Posted: 02 Apr 2015 | Premiered: 19 Mar 2015

Hewlett-Packard Limited

Case Study: Turn Big Data and Analytics into Big Results
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VIDEO: In this video, C Spire's brand platforms and analytics manager Justin Croft illustrates his company's success with business analytics. Discover your own success with these tools when you learn how to be effective with customer insights.
Posted: 03 Aug 2015 | Premiered: 03 Aug 2015

IBM

How to Give Digital a Business Focus
sponsored by Hewlett-Packard Company
WHITE PAPER: Managing information has become hugely complex, and the expertise necessary has grown. Learn why more companies are choosing to outsource management.
Posted: 12 Jul 2015 | Published: 13 Jul 2015

TOPICS:  CRM
Hewlett-Packard Company

Improving App Delivery with DevOps and Agile
sponsored by Hewlett-Packard Company
WHITE PAPER: This white paper explains how DevOps transforms the application lifecycle and offers a framework to better meet the needs of your business stakeholders and end users.
Posted: 11 Jun 2015 | Published: 25 Apr 2014

Hewlett-Packard Company

E-book Title: The Multichannel MandateChapter 2 Title: Make Mobile, Social Channels Work
sponsored by SearchCRM
EBOOK: Companies won't reap the benefits of a multichannel business if they don't marry their technology wish lists with a strategy that works for them.
Posted: 28 May 2015 | Published: 28 May 2015

SearchCRM

Air Canada rouge soarsahead with wireless in-flightentertainment service
sponsored by Carrington Associates
CASE STUDY: This exclusive case study details the development of Air Canada's rouge mobile app which helped them to create a unique engaging in-flight experience.Learn more about the development of Air Canada's app and discover how your organization can take advantage of similar app dev technologies by accessing this resource now.
Posted: 06 Jul 2015 | Published: 31 Mar 2014

Carrington Associates

Computer Weekly – 9 June 2015: The file-sharing face-off: Box or Dropbox
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, we look at the two most popular tools for cloud-based enterprise file sharing and assess the relative merits of Box and Dropbox. We talk to some of the early pioneers in developing smartwatch apps. And we find out why IT security spending is shifting from prevention to detection and response. Read the issue now.
Posted: 08 Jun 2015 | Published: 08 Jun 2015

ComputerWeekly.com
 
 
CLIENT RELATIONSHIP MANAGEMENT DEFINITION (continued): … In the channel, a corporate account manager (CAM) is responsible for maintaining the relationship between the clients of a value-added reseller (VAR) and the VAR. In this role, a CAM may be responsible for an entire portfolio of client relationships in multiple locations. Corporate account managers serve as the primary contact for the client, which emphasizes the need for both excellent customer skills and a thorough knowledge of the channel.While the specific job functions may vary from position to position, most CAMs are accountable for:meeting and growing revenue goals for assigned accountsplanning sales and business development opportunities, including supporting local sales and service teamsbudgeting for the above functionsnegotiation and maintenance of sales or service contracts
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