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Churn

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ALSO CALLED: Churning, Customer Churning, Carrier Switches (Churn)
DEFINITION: In a general context, churn is a synonym for agitation or turnover. The term derives from a dairy procedure that results in butter (one agitates cream in a wooden container; churn is the word for both the container and the process), but is often used to refer to something that is turning over, either literally or figuratively. In a business context, it generally refers to customer or employee turnover,  … 
Definition continues below.
Churn Reports
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5 Critical Requirements for a Future-Ready Contact Center
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EBOOK: This resource lists 5 critical requirements for building a future-ready contact center and delivering an effortless customer experience.
Posted: 31 Mar 2015 | Published: 30 Dec 2014

Genesys

5 Key Areas To Consider For Remodeling Your Infrastructure
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EBOOK: This informative resource can help you take advantage of the biggest business opportunities and the technology required for success.
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IBM

5 Key Strategies for Successful Mobile Engagement
sponsored by IBM
RESOURCE: Access this resource and learn the 5 key strategies that enhance your brand presence and improve customer engagement in a business world dominated by mobile technologies.
Posted: 01 Jul 2015 | Published: 31 Oct 2014

IBM

5 Steps to Building a Customer Experience-Driven Contact Center
sponsored by Genesys
WHITE PAPER: This white paper illustrates how organizations are overcoming modern customer experience hurdles to earn customers' satisfaction and long-term loyalty. Read on to uncover 5 important steps to building a customer experience-driven contact center.
Posted: 24 Aug 2015 | Published: 31 Dec 2014

Genesys

5 Tips for "White Space" Emails That Educate, Entertain, and Engage
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this valuable white paper to learn more about informative "white space" emails as a contrast to the traditional sales driven marketing email. With informative tricks and educational tips and trends to build intimate relationships with the customer, read on to find out how white space emails could ultimately fuel revenue for your company.
Posted: 06 Feb 2015 | Published: 06 Feb 2015

Silverpop Systems Inc. an IBM Company

5 Tips For a More Interactive, Engaging User Experience
sponsored by Hewlett-Packard Limited
WHITE PAPER: This guide explores 5 tips for delivering more interactive and engaging content to the consumer, while enhancing customer experience.
Posted: 12 Feb 2014 | Published: 14 Oct 2013

Hewlett-Packard Limited

5 Tips for Building a Business Case for Replacing Your Call Center ACD
sponsored by Genesys
WHITE PAPER: Access this resource to learn 5 expert tips for devising a strategy to gain executive buy-in for the modernization of your contact center with a unified omnichannel infrastructure.
Posted: 09 Mar 2015 | Published: 09 Mar 2015

Genesys

5 Ways to Prevent ECM Projects from Becoming Despised Legacy Apps
sponsored by OnBase by Hyland
WHITE PAPER: Discover the top five challenges that arise from organizations making the "easy choice" and how involving IT in the buying process allows organizations to select a solution that leads to success throughout the lifetime of an ECM solution.
Posted: 08 Jul 2014 | Published: 08 Jul 2014

OnBase by Hyland

6 Steps to Smashing Silos in Your Business
sponsored by Teradata
WHITE PAPER: This informative resource explains the steps that business leaders can take to prevent and break down silos within their organizations, particularly within marketing departments.
Posted: 16 Feb 2015 | Published: 16 Feb 2015

Teradata

7 Key Marketing Trends for 2015 and Tactics for Succeeding in the New Year
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this valuable guide to learn more about the 7 key marketing trends for 2015 and how you can harness these trends to improve customer experience and maintain your competitive edge.
Posted: 04 Feb 2015 | Published: 04 Feb 2015

Silverpop Systems Inc. an IBM Company

8 Expert Tips for Thriving in Today's Data-Driven Marketing Landscape
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: Access this valuable white paper to learn 8 tips from experts on how to gain proficiency in data-driven markets and encourage revenue through relationships built on relevant interactive messaging.
Posted: 09 Feb 2015 | Published: 31 Dec 2014

Silverpop Systems Inc. an IBM Company

5 Steps toward Disaster Preparedness
sponsored by Cisco Systems, Inc.
WHITE PAPER: For small and medium-sized businesses (SMBs), the impacts of a disaster can result in loss of or lack of access to data, applications, and work facilities. This paper explains five key steps to consider when implementing a program for your company.
Posted: 25 Sep 2008 | Published: 25 Sep 2008

Cisco Systems, Inc.

5 Tips For Setting Measurable Social Media Goals
sponsored by MarketWired
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Posted: 20 Feb 2014 | Published: 20 Feb 2014

MarketWired

5 Ways ERP Can Help You Implement Lean
sponsored by Epicor Software Corporation
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Posted: 25 Apr 2007 | Published: 01 Apr 2007

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5 Ways to Optimize Your Workforce for Customer Contact in a Social Marketplace
sponsored by Aspect
WHITE PAPER: This white paper discusses how workforce, quality and performance management capabilities provide practical business processes and tools for effective staffing, monitoring, reporting, evaluation and coaching.
Posted: 29 Aug 2013 | Published: 29 Aug 2013

Aspect

5 Web Self-Service Pitfalls: What Every Contact Center Manager Must Know
sponsored by eGain Communications Corp.
WHITE PAPER: This paper discusses and analyzes 5 myths frequently encountered in the context of self-service strategies and implementations, and offers proven industry best practices to counter them. This paper will be a valuable resource for you as you develop, implement, and refine your customer self-service strategy.
Posted: 17 Feb 2010 | Published: 17 Feb 2010

eGain Communications Corp.

6 Hidden Secrets to Offering Exceptional Customer Service
sponsored by Salesforce.com
WHITE PAPER: The ability to provide exceptional customer service has quickly become a business differentiator. This resource counts down six secrets to customer service success – read on to learn more now.
Posted: 10 Oct 2013 | Published: 10 Oct 2013

Salesforce.com

7 Habits of Highly Effective Contact Centers and Help Desks
sponsored by eGain Communications Corp.
WHITE PAPER: In this paper, we discuss seven traits of successful contact centers and help desks, backed by stories and tips from our customers - some of the world’s most innovative customer service and support organizations. Read on to learn more about the seven habits that could set your contact center or help desk on the path to success and growth.
Posted: 17 Feb 2010 | Published: 17 Feb 2010

eGain Communications Corp.

7 Ways Video Can Fuel Customer Engagement, Conversion and Acquisition
sponsored by Limelight Networks, Inc.
WHITE PAPER: Customer engagement, conversion and acquisition are important to the success of your company. Unfortunately, people don't always have the time to read everything you write. How can you remedy this? Learn how video can drive engagement to your business by reading this resource now.
Posted: 26 Aug 2013 | Published: 26 Aug 2013

Limelight Networks, Inc.

8 contact center best practices
sponsored by Salesforce.com
EGUIDE: Read this expert e-guide to see what Donna Fluss and Michael Krigsman have to say about how companies can ensure contact centers utilize new social media, video and mobile support to their best advantage.
Posted: 20 Mar 2012 | Published: 20 Mar 2012

Salesforce.com

8 Traits of IT-Friendly Contact Center and Web Customer Service Software
sponsored by eGain Communications Corp.
WHITE PAPER: In this white paper, we discuss eight IT-friendly software traits that minimize risk, maximize ROI, and encourage innovation. Although the focus of this paper is on contact center and web customer service software, the discussion is broad enough to be a valuable guide for any technology investment.
Posted: 07 May 2010 | Published: 06 May 2010

eGain Communications Corp.

9 Critical Capabilities to Demand From Your IVR Cloud Hosting Provider
sponsored by Voxeo
WHITE PAPER: This brief white paper covers 9 critical capabilities to demand from your interactive voice response (IVR) cloud hosting provider.
Posted: 13 Mar 2012 | Published: 13 Mar 2012

Voxeo

9 Steps to Building a Business Case for B2B Integration
sponsored by IBM
WHITE PAPER: Putting together a business case does not rank high on most IT executives’ list of favorite activities. But the ability to put together a compelling case is now more than ever a core competency. This paper explains how you can significantly increase your chances of approval if you follow the nine steps provided within.
Posted: 24 Feb 2011 | Published: 24 Feb 2011

IBM

A 360° Approach for Analyzing the Voice of the Customer Across Multiple Communications Channels
sponsored by Verint Systems
WHITE PAPER: The way you strategize your customer service and interactions is changing thanks to abundance of ways for your customers to reach your business. Read this white paper to learn how to adapt to these changes.
Posted: 03 Nov 2011 | Published: 03 Nov 2011

Verint Systems

A Brazilian company adopts IBM System z to handle rapid business growth
sponsored by IBM
WEBCAST: This on-demand video case study explains how Sicoob, Brazil's largest cooperative credit system, achieved high performance and scalability by investing in the right server platform, allowing the company to accommodate business growth.
Posted: 21 Feb 2014 | Premiered: May 29, 2013

IBM
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CHURN DEFINITION (continued): …  and especially attrition. The rate of attrition, known as the churn rate, is an important business metric.Churn is frequently spoken of in a communications context, where it refers to the tendency of Internet and cell-phone subscribers to switch providers. The most common reasons for churn are dissatisfaction with an existing provider, the lure of a lower price for equivalent service from a different provider, and the lure of better service for the same price from a different provider. Churn can also result from achange in the subscriber's geographic location, the desire for increasedconnection … 
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