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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management Software Reports
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Amazon EC2 vs. Google's App Engine
sponsored by IT Central Station
ESSENTIAL GUIDE: With the amount of PaaS solutions out there, sometimes it can be hard to decide which one is the best fit for your organization. Find out what verified IT experts say about many PaaS products in this IT Central Station guide.
Posted: 05 Dec 2014 | Published: 05 Dec 2014


An Exclusive Guide for Promoting Enterprise Mobility Management
sponsored by SearchMobileComputing
EBOOK: This e-book takes readers through the process of enabling and managing a secure mobile workforce. Access this resource to understand how mobility can increase agility—and why security concerns, while important, shouldn't stop mobility in your organization from taking off.
Posted: 02 Feb 2015 | Published: 02 Feb 2015

SearchMobileComputing

An Introduction to Software Defined Networks
sponsored by Citrix
WHITE PAPER: This white paper serves as an introduction to SDN as a solution that can serve your enterprise, but only after you parse the competitive landscape of networking suppliers.
Posted: 02 Sep 2015 | Published: 31 Dec 2014

Citrix

Analyst's take: Force.com application drives faster development
sponsored by ComputerWeekly.com
WHITE PAPER: Nucleus analyzed existing Force.com application deployments and found an average of 4.9 times faster development.  End customers, developers, and ISVs experience more rapid time to value, lower cost, and greater ongoing flexibility.
Posted: 21 Oct 2011 | Published: 18 Feb 2011

ComputerWeekly.com

APD Improves their Procurement Solution with a New Middleware Strategy
sponsored by Red Hat
WHITE PAPER: In this case study, you'll explore ways one custom procurement solution provider was able to help users automatically buy the most cost-effective item available. Learn now about agile development strategies and middleware that made this possible.
Posted: 05 Apr 2016 | Published: 05 Apr 2016

Red Hat

API E-book: Don't Let Your Business Fall Into the Digital Divide
sponsored by Axway
EBOOK: Explore this e-book to discover 3 ways in which an API-first digital strategy can help you bridge the digital divide and drive a successful business and IT transformation.
Posted: 24 Mar 2015 | Published: 27 Feb 2015

Axway

API Strategies for Enhancing Monolithic Application Systems
sponsored by IBM
WEBCAST: This webcast explores the use of APIs for enabling more efficient data transport, even for monolithic systems. Discover how you can enable continuous delivery and enhance scalability. Plus, learn about the best language for building microservices and microservice APIs.
Posted: 13 Jul 2016 | Premiered: Jul 13, 2016

IBM

Application Delivery as an Infrastructure Service
sponsored by Array Networks
WHITE PAPER: This white paper discusses a solution for IaaS providers to use in order to expand their load balancing services.
Posted: 26 Jan 2015 | Published: 01 Sep 2014

Array Networks

Apps Revolution
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This report from CSC describes the Apps rEvolution: an evolution in technology that is creating revolutionary business and personal change.
Posted: 24 Feb 2014 | Published: 24 Feb 2014

ComputerWeekly.com

Aligning CRM Metrics with Business Goals
sponsored by Insightly
EGUIDE: This exclusive e-guide unveils the latest best practices for aligning CRM metrics with business goals. You'll learn expert tips on leveraging metrics for Salesforce and the call center, as well as uncover the importance of keeping metrics to a minimum.
Posted: 07 Mar 2016 | Published: 03 Mar 2016

Insightly

American Tire Distributors on Virtualizing Oracle
sponsored by EMC Corporation
WEBCAST: In this brief video, learn how the leading wheel and tire distribution company American Tire Distributors was able to reduce costs, improve performance, and empower scalability and agility by virtualizing its Oracle E-Business Suite tools.
Posted: 19 Apr 2013 | Premiered: Apr 19, 2013

EMC Corporation

An Architectural Choice for SAP Customers That Want to Move to HANA
sponsored by IBM FD
WHITE PAPER: Explore the history between the IBM-SAP relationship and why IBM POWER is considered an ideal platform for HANA. You'll learn the advantages of running HANA on POWER and if this platform is suited for your organization.
Posted: 23 May 2016 | Published: 31 Aug 2015

IBM FD

An In-Depth look at Application Delivery Controllers
sponsored by Citrix Systems, Inc.
WHITE PAPER: This white paper details how application delivery controllers can help ensure the performance of your applications.
Posted: 15 Oct 2013 | Published: 15 Oct 2013

Citrix Systems, Inc.

An Integrated Approach to Managing Application Security
sponsored by IBM
WHITE PAPER: This white paper will discuss the major challenges organizations face when protecting apps from today's threats and examines solutions you can leverage to enable risk-based app security.
Posted: 05 Mar 2014 | Published: 31 Oct 2013

IBM

Analyst Report: Forrester - Product innovation demands more flexible software delivery
sponsored by IBM
ANALYST REPORT: In September 2010, the IBM Corporation commissioned the Forrester Consulting group to conduct a study whose aim was to better understand the critical role software innovation plays in product development. Download the report to see the results.
Posted: 02 Sep 2011 | Published: 02 Sep 2011

IBM

Analyst: Gartner Report - Magic Quadrant for Integrated Quality Suite
sponsored by IBM
ANALYST REPORT: According to Gartner, vendors must demonstrate both "completeness of vision" and an "ability to execute" to be evaluated as a leader. Gartner's 2011 Magic Quadrant for Integrated Software Quality Suites evaluates IBM as a leader. Read the report to learn more.
Posted: 02 Sep 2011 | Published: 02 Sep 2011

IBM

Analytical Data Prep 101 Webinar
sponsored by SAS
WEBCAST: This Webinar in the Apply Business Analytics series will highlight the specific methods and unique data requirements needed to deal with advanced analytics so that you can effectively and efficiently uncover hidden relationships, anticipate the future and adapt to change.
Posted: 30 Jul 2010 | Premiered: Jul 30, 2010

SAS

Analytics Deliver Good User Experience for DevOps and End-Users
sponsored by CA Technologies
EGUIDE: Analytics can measure user satisfaction with enterprise mobile apps, but what about day-to-day maintenance? Learn from experts which metrics help with heavy lifting, and are more than just a pretty interface.
Posted: 18 Feb 2016 | Published: 14 Feb 2016

CA Technologies

Analytics Solutions for LinuxONE: An Overview
sponsored by IBM
PRODUCT OVERVIEW: In this resource, you will discover how LinuxONE extracts insights and scales effortlessly to meet your big data and analytics demands. Read on to learn how it can provide your enterprise with high performing business intelligence (BI) and cost effectively meet your availability expectations with IT operations analytics.
Posted: 25 Feb 2016 | Published: 31 Aug 2015

IBM

Apache Hadoop* Framework Spotlight: Apache Hive*
sponsored by Intel
WHITE PAPER: This brief resource examines the true value of Apache Hive, a SQL engine for the Apache Hadoop framework. Inside, learn how Hive's facilities for data and metadata management are impacting the existing warehouse infrastructure and driving business success.
Posted: 29 May 2013 | Published: 31 Mar 2013

Intel

Apache Hadoop* Framework Spotlight: Apache Hive* Podcast
sponsored by Intel
PODCAST: In this podcast, learn how Apache Hive is impacting the Hadoop community. Discover Hive's components and capabilities, whether Hive is a viable substitute for the existing warehouse infrastructure, the limitations of this tool, and more.
Posted: 30 May 2013 | Premiered: May 30, 2013

Intel

Application Acceleration for Satellite-Based Enterprise Services
sponsored by BlueCoat
WHITE PAPER: This paper reviews the best of the newest achievements in VSAT performance and utility and shows how these solutions could become part of the mainstream of corporate network deployment and an integral portion of commercial (and competitive) service provider offerings.
Posted: 26 Jun 2009 | Published: 30 Dec 2008

BlueCoat

Application Delivery Networks: The New Imperative for IT Visibility, Acceleration and Security
sponsored by BlueCoat
WHITE PAPER: Your business depends on one thing: getting the right information to the right people at the right time. To gain a competitive advantage, improve customer service and access more business intelligence, you have to ensure fast and responsive application delivery to users wherever they are.
Posted: 14 Sep 2010 | Published: 14 Sep 2010

BlueCoat

Application Performance Management (APM) for TIBCO Users: Extending Visibility across Your TIBCO Infrastructure and Beyond
sponsored by SL Corporation
WHITE PAPER: TIBCO users may wish to expand IT monitoring and management beyond their TIBCO infrastructure.
Posted: 31 Oct 2008 | Published: 31 Oct 2008

SL Corporation

Applying Security Holistically from the Cloud
sponsored by CloudAccess
WHITE PAPER: Consult this informative white paper to learn how the paradigm has shifted to security that's developed, deployed and managed from the cloud. Learn how to implement a holistic security strategy to protect all data in the enterprise.
Posted: 05 Sep 2012 | Published: 05 Sep 2012

CloudAccess
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