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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management Software Reports
76 - 100 of 1078 Matches Previous Page  |  Next Page
Align Employee Performance and Strategic Workforce Planning
sponsored by MacroMicro
EGUIDE: Data grants insight into your talent's performance, but how can you use data from across the company to determine how an individual employee's performance assists in reaching your goals?
Posted: 29 Jul 2016 | Published: 26 Jul 2016

MacroMicro

Amazon EC2 vs. Google's App Engine
sponsored by IT Central Station
ESSENTIAL GUIDE: With the amount of PaaS solutions out there, sometimes it can be hard to decide which one is the best fit for your organization. Find out what verified IT experts say about many PaaS products in this IT Central Station guide.
Posted: 05 Dec 2014 | Published: 05 Dec 2014


An Architectural Choice for SAP Customers That Want to Move to HANA
sponsored by IBM
WHITE PAPER: Explore the history between the IBM-SAP relationship and why IBM POWER is considered an ideal platform for HANA. You'll learn the advantages of running HANA on POWER and if this platform is suited for your organization.
Posted: 23 May 2016 | Published: 31 Aug 2015

IBM

Analyst's take: Force.com application drives faster development
sponsored by ComputerWeekly.com
WHITE PAPER: Nucleus analyzed existing Force.com application deployments and found an average of 4.9 times faster development.  End customers, developers, and ISVs experience more rapid time to value, lower cost, and greater ongoing flexibility.
Posted: 21 Oct 2011 | Published: 18 Feb 2011

ComputerWeekly.com

API Management Platforms: Seamless Integration between Physical and Digital Worlds
sponsored by TIBCO Software Inc.
WHITE PAPER: Explore how an API management platform provides seamless integration across multiple channels and ensures easy communication between your company and its employees, customers, and partners. Find out how retail companies like Coca Cola have already started to leverage APIs to change the transaction experience and boost customer relations.
Posted: 16 Nov 2016 | Published: 22 Sep 2015

TIBCO Software Inc.

API Portfolio Management: Setting Goals for API Success
sponsored by TIBCO Software Inc.
EGUIDE: In this e-guide, expert Tom Nolle explains how to improve API portfolio management by setting goals for development, operations and ALM, and compliance. Discover which tools can help build strong API portfolios and uncover useful tips about cloud-based API management.
Posted: 18 Nov 2016 | Published: 17 Nov 2016

TIBCO Software Inc.

API Strategies for Enhancing Monolithic Application Systems
sponsored by IBM
WEBCAST: This webcast explores the use of APIs for enabling more efficient data transport, even for monolithic systems. Discover how you can enable continuous delivery and enhance scalability. Plus, learn about the best language for building microservices and microservice APIs.
Posted: 13 Jul 2016 | Premiered: Jul 13, 2016

IBM

APIs and Mobile: Creating an Integrated Physical-Digital Consumer Experience
sponsored by TIBCO Software Inc.
WHITE PAPER: Learn how retailers are leveraging APIs to improve mobile strategies and enhance consumer engagement. Discover how APIs make your digital assets consumable in any sort of app across a variety of platforms, allowing you to improve customer experiences without sacrificing security for sensitive data.
Posted: 02 Dec 2016 | Published: 03 Oct 2016

TIBCO Software Inc.

APIs: Bridging the Bimodal IT Gap
sponsored by TIBCO Software Inc.
WEBCAST: This webcast explores the concept of bimodal IT examines how APIs can connect its two sides, aligning their different cultures, speeds, strategies, and governance. Discover how APIs help expose critical data and open up its availability, creating an interface for Agile development and IT services.
Posted: 18 Nov 2016 | Premiered: Nov 18, 2016

TIBCO Software Inc.

APIs: Enhancing Retail, Mobile, and Integration Strategies
sponsored by TIBCO Software Inc.
WHITE PAPER: This white paper explores how an API-based strategy is essential to multichannel, cross-device access to essential data for developers – whether they be in-house, partners, or affiliates. Discover how companies like Netflix, Expedia, and Citibank are leveraging APIs to accelerate their mobile strategies, transform partner integrations, and more.
Posted: 17 Nov 2016 | Published: 22 Sep 2015

TIBCO Software Inc.

App Modernization and Integration Services: The Road to Innovation and Cost Optimization
sponsored by IBM
RESOURCE: Access this resource to learn how the top-rated app modernization services, according to IDC research, can improve app performance, boost app portfolio management, enable cloud-connected cognitive analytics, and more.
Posted: 08 Nov 2016 | Published: 08 Nov 2016

IBM

App Modernization Efforts: What's Holding Up Your Innovation?
sponsored by IBM
RESOURCE: Explore how you can ensure modernization success to improve the performance of important legacy apps and systems. Uncover the 4 key causes of modernization project failure so that you can prevent them from limiting your ability to manage your app portfolio efficiently and drive innovation in an increasingly digital era.
Posted: 08 Nov 2016 | Published: 13 Sep 2016

IBM

Align with your customers - SAP CRM sales service and marketing rapid-deployment solution
sponsored by Hewlett Packard Enterprise
WHITE PAPER: In this resource, explore how a rapid deployment solution for SAP CRM allows you to quickly adopt CRM best practices and processes in a short time frame, for higher and faster ROI. Read now to learn about the capabilities and benefits of this strategy in the areas of sales, marketing, and service.
Posted: 27 Sep 2013 | Published: 30 Apr 2013

Hewlett Packard Enterprise

Aligning CRM Metrics with Business Goals
sponsored by Insightly
EGUIDE: This exclusive e-guide unveils the latest best practices for aligning CRM metrics with business goals. You'll learn expert tips on leveraging metrics for Salesforce and the call center, as well as uncover the importance of keeping metrics to a minimum.
Posted: 07 Mar 2016 | Published: 03 Mar 2016

Insightly

American Tire Distributors on Virtualizing Oracle
sponsored by EMC Corporation
WEBCAST: In this brief video, learn how the leading wheel and tire distribution company American Tire Distributors was able to reduce costs, improve performance, and empower scalability and agility by virtualizing its Oracle E-Business Suite tools.
Posted: 19 Apr 2013 | Premiered: Apr 19, 2013

EMC Corporation

An Exclusive Guide for Promoting Enterprise Mobility Management
sponsored by SearchMobileComputing
EBOOK: This e-book takes readers through the process of enabling and managing a secure mobile workforce. Access this resource to understand how mobility can increase agility—and why security concerns, while important, shouldn't stop mobility in your organization from taking off.
Posted: 02 Feb 2015 | Published: 02 Feb 2015

SearchMobileComputing

An In-Depth look at Application Delivery Controllers
sponsored by Citrix Systems, Inc.
WHITE PAPER: This white paper details how application delivery controllers can help ensure the performance of your applications.
Posted: 15 Oct 2013 | Published: 15 Oct 2013

Citrix Systems, Inc.

An Integrated Approach to Managing Application Security
sponsored by IBM
WHITE PAPER: This white paper will discuss the major challenges organizations face when protecting apps from today's threats and examines solutions you can leverage to enable risk-based app security.
Posted: 05 Mar 2014 | Published: 31 Oct 2013

IBM

Analyst Report: Forrester - Product innovation demands more flexible software delivery
sponsored by IBM
ANALYST REPORT: In September 2010, the IBM Corporation commissioned the Forrester Consulting group to conduct a study whose aim was to better understand the critical role software innovation plays in product development. Download the report to see the results.
Posted: 02 Sep 2011 | Published: 02 Sep 2011

IBM

Analyst: Gartner Report - Magic Quadrant for Integrated Quality Suite
sponsored by IBM
ANALYST REPORT: According to Gartner, vendors must demonstrate both "completeness of vision" and an "ability to execute" to be evaluated as a leader. Gartner's 2011 Magic Quadrant for Integrated Software Quality Suites evaluates IBM as a leader. Read the report to learn more.
Posted: 02 Sep 2011 | Published: 02 Sep 2011

IBM

Analytical Data Prep 101 Webinar
sponsored by SAS
WEBCAST: This Webinar in the Apply Business Analytics series will highlight the specific methods and unique data requirements needed to deal with advanced analytics so that you can effectively and efficiently uncover hidden relationships, anticipate the future and adapt to change.
Posted: 30 Jul 2010 | Premiered: Jul 30, 2010

SAS

Analytics Deliver Good User Experience for DevOps and End-Users
sponsored by CA Technologies
EGUIDE: Analytics can measure user satisfaction with enterprise mobile apps, but what about day-to-day maintenance? Learn from experts which metrics help with heavy lifting, and are more than just a pretty interface.
Posted: 18 Feb 2016 | Published: 14 Feb 2016

CA Technologies

Analytics Solutions for LinuxONE: An Overview
sponsored by IBM
PRODUCT OVERVIEW: In this resource, you will discover how LinuxONE extracts insights and scales effortlessly to meet your big data and analytics demands. Read on to learn how it can provide your enterprise with high performing business intelligence (BI) and cost effectively meet your availability expectations with IT operations analytics.
Posted: 25 Feb 2016 | Published: 31 Aug 2015

IBM

Apache Hadoop* Framework Spotlight: Apache Hive*
sponsored by Intel
WHITE PAPER: This brief resource examines the true value of Apache Hive, a SQL engine for the Apache Hadoop framework. Inside, learn how Hive's facilities for data and metadata management are impacting the existing warehouse infrastructure and driving business success.
Posted: 29 May 2013 | Published: 31 Mar 2013

Intel

Apache Hadoop* Framework Spotlight: Apache Hive* Podcast
sponsored by Intel
PODCAST: In this podcast, learn how Apache Hive is impacting the Hadoop community. Discover Hive's components and capabilities, whether Hive is a viable substitute for the existing warehouse infrastructure, the limitations of this tool, and more.
Posted: 30 May 2013 | Premiered: May 30, 2013

Intel
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