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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management Software Reports
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Apps to the Future: Predicting Enterprise Mobility in 2015
sponsored by Maas360 by IBM
WEBCAST: This webcast dives into the future of mobile enterprise apps as Fiberlink's own Director of Marketing, Jonathan Dale, is joined by IDC's VP for mobility research, John Jackson for a discussion on enterprise app predictions in 2015, and to share advice for mobile success in 2015. Read on to learn more.
Posted: 24 Feb 2015 | Premiered: Feb 24, 2015

Maas360 by IBM

Architectural overview: Compliant healthcare software
sponsored by Compressus
RESOURCE: Read this architectural overview to learn about this fully compliant software designed for healthcare facilities.
Posted: 19 Feb 2015 | Published: 19 Feb 2015

Compressus

Automate Application Deployments with Serena...in 3 Minutes
sponsored by SERENA Software, Inc.
VIDEO: Access this brief video to discover a release automation tool that helps to replace the manual deployment steps and provide a scalable automation solution designed to handle any application deployments across servers and data centers. Download now to see a demonstration of this tool.
Posted: 10 Apr 2015 | Premiered: 31 Jul 2014

SERENA Software, Inc.

Avoiding Unpleasant ERP Surprises
sponsored by IFS
WHITE PAPER: Prepare your organization for a successful ERP implementation and find out about the consequences of ERP gone wrong.
Posted: 06 Aug 2014 | Published: 06 Aug 2014

IFS

Benefits Management: How to increase the business value of your IT projects
sponsored by ComputerWeekly.com
BOOK: This book extract explains how organisation can uses benefits management techniques to increase the value of IT projects to the business.
Posted: 15 Feb 2013 | Published: 15 Feb 2013

ComputerWeekly.com

Are Marketing Automation Tools the Greatest Asset In the Sales Arsenal?
sponsored by Adobe EchoSign
EGUIDE: In this e-guide, learn how marketing automation systems can help deliver valuable intelligence to drive more sales.
Posted: 02 Mar 2015 | Published: 02 Mar 2015

Adobe EchoSign

Are you Agile Enough?
sponsored by IBM
WEBCAST: If you are using Open Source, doing Agile but not able to consistently meet project goals, and aren't sure what tools you need -- check out how Rational Team Concert can help. See how Rational Team Concert automates core Agile practices -- like consistent team collaboration, rapid response to change, and frequent delivery of [...]
Posted: 09 Sep 2009 | Premiered: Sep 9, 2009

IBM

Are You Ready for Economic Bounce Back?
sponsored by Micro Focus, Ltd
WHITE PAPER: This paper examines the concept that preparing for economic recovery is not something that can wait; it is something that businesses should plan for now. It will introduce enterprise application migration strategies that can be considered within any organization and also emphasize the importance of forward thinking and planning in down economy.
Posted: 27 Oct 2009 | Published: 27 Oct 2009

Micro Focus, Ltd

ASG's metaCMDB™ Master or "Citizen" CMDB Containing Critical Enterprise Configuration Information
sponsored by ASG Software Solutions
WHITE PAPER: The sound understanding and visibility of configuration information provided by ASG’s metaCMDB™ is critical for ITIL initiatives and business service management (BSM) implementations, service desk support, and the integration of disparate technologies. Read this paper to find out more.
Posted: 25 May 2010 | Published: 25 May 2010

ASG Software Solutions

ASNA Case Study: ASNA Wings: Re-imagining Modernization at INFOCON - Both Ways.
sponsored by ASNA
CASE STUDY: This essential case study explores how one organization replaced their old green screens to an enhanced user interface with ASNA wings, an application modernization strategy. Learn about the unique advantages your business can gain inside.
Posted: 04 Jan 2012 | Published: 04 Jan 2012

ASNA

Assuring Software Security Through Testing
sponsored by (ISC)2 UK Ltd
WHITE PAPER: This white paper offers key recommendations for software developers to test for quality and security assurance before releasing products to the market.
Posted: 25 Feb 2014 | Published: 25 Feb 2014

(ISC)2 UK Ltd

Attachment Spam - The Latest Trend
sponsored by GFI Software
WHITE PAPER: This white paper explains what makes spam such an unbearable problem and how spamming tactics are evolving daily to beat anti-spam software.
Posted: 18 Mar 2008 | Published: 01 Jan 2007

GFI Software

Attain True Market Leadership in a Customer-Driven Age
sponsored by Oracle Corporation
WHITE PAPER: In today's demanding business environment you either lead or you fall behind. So what defines leadership in an environment where business models shift all the time and CEOs have 90 days to please shareholders or face their wrath?
Posted: 02 Mar 2007 | Published: 01 Feb 2007

Oracle Corporation

Auto-Snapshot Manager/ VMware® Edition: Automated, Integrated, And Scalable Protection Of Virtual Machines
sponsored by Dell, Inc.
PRODUCT LITERATURE: Auto-Snapshot Manager/VMware Edition (ASM/VE) is a unique and innovative data protection feature of the Dell EqualLogic™ PS Series iSCSI SAN that enables fast online backups and quick restores of VMware virtual machines and VMFS file systems.
Posted: 10 Nov 2008 | Published: 10 Nov 2008

Dell, Inc.

Automating Incentive Compensation: Increase Productivity and Reduce Costs
sponsored by Varicent Software Incorporated
WHITE PAPER: Read this white paper to learn what your options are when it comes to automated incentive compensation and how you can make it faster, more accurate, and easier than ever before.
Posted: 21 Jun 2012 | Published: 21 Jun 2012

Varicent Software Incorporated

Automating System i Message and Resource Management
sponsored by Help/Systems
WHITE PAPER: Automated, centralized message control and resource monitoring can help you manage your System i more easily and with fewer staff. This white paper describes some of the tasks you’ll face, some tips to help you get started, and the benefits of automating your system management with Robot/CONSOLE.
Posted: 25 May 2010 | Published: 25 May 2010

Help/Systems

Automating Your Code Review: Moving to a SaaS Model for Application Security
sponsored by Veracode, Inc.
WHITE PAPER: Today’s application has become the enterprise’s ‘‘new perimeter’’. With better network‐level security technology hardening the network perimeter, malicious attackers are now focusing their efforts to strike at the least defended points ‐ the application. Read on to learn about automating code review for greater application security.
Posted: 07 Jun 2010 | Published: 10 Feb 2009

Veracode, Inc.

Balancing Risk and Complexity with Quality Management
sponsored by IBM
WHITE PAPER: This white paper shows you how a combined IBM and Wind River quality management solution can help you deliver higher-quality products to the marketplace faster.
Posted: 21 Mar 2011 | Published: 21 Mar 2011

IBM

Ballarat Grammar Secures BYOD with HP Sentinel SDN
sponsored by Hewlett-Packard Company
WHITE PAPER: In this case study, explore a software-defined networking option that simplifies network monitoring for performance issues and enables a secure IT environment for users.
Posted: 20 Sep 2013 | Published: 31 Aug 2013

Hewlett-Packard Company

Beagle Research Group: Next Generation Platforms for On-Demand Applications
sponsored by Salesforce.com
WHITE PAPER: Learn how enterprise software platforms for CRM and other applications remove much of the complexity of software development, operation and maintenance -- enabling you to extend on-demand success across your entire enterprise.
Posted: 18 Oct 2006 | Published: 01 Mar 2006

Salesforce.com

Becoming More Energy Efficient
sponsored by IBM Software Group
WHITE PAPER: Watch this short video to learn what defines a true green data center. This initial Business First investigation report will help answer these questions -- what is a green data center and why do I need one?
Posted: 15 Feb 2008 | Published: 14 Feb 2008

IBM Software Group

Before and After: How to maximize your work efficiency with Forms and Print Services for Salesforce
sponsored by Canon Information & Imaging Solutions
CASE STUDY: Check out this case study to learn how one office equipment provider implemented Forms and Print Services for Salesforce in order to simplify and amplify their document generation process. Read now to see the transformative before and after pictures of sales reports, opportunity reports, account profiles and more.
Posted: 13 Aug 2013 | Published: 31 Aug 2012

Canon Information & Imaging Solutions

Bell Rings in Improved Customer Address Information
sponsored by DataFlux Corporation
CASE STUDY: Canada's largest communications company used Modern Analytics and DataFlux technology to de-duplicate records and gain an accurate view of domestic dwellings.
Posted: 28 Feb 2011 | Published: 28 Feb 2011

DataFlux Corporation

Benefits of Intel® Xeon® Processors and Windows Server® 2008 R2 for Business-Critical Applications
sponsored by Dell, Inc. and Intel®
WHITE PAPER: The combination of an Intel Xeon processor and a Windows® operating system is an industry standard, proven platform for running business-critical applications, and many companies are making the switch. Read this paper to learn about the benefits of Intel® Xeon® Processors and Windows Server® 2008 R2 for Business-Critical Applications.
Posted: 15 Mar 2010 | Published: 01 Dec 2009

Dell, Inc. and Intel®

Best Practices for a Lead Management Strategy
sponsored by Act On
WHITE PAPER: Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act On
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