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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management SoftwareReports
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CW Buyer's Guide: Windows 8
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This 11 page buyer's guide looks at the implications of Windows 8 for corporate IT.
Posted: 23 Oct 2012 | Published: 23 Oct 2012

ComputerWeekly.com

CW Buyers Guide: Software as a Service
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: Computer Weekly looks at how a CIO can best integrate Saas with existing on-premise software, the restrictions behind Saas and why consulting expert service providers is a good idea.
Posted: 01 Feb 2013 | Published: 01 Feb 2013

ComputerWeekly.com

CW Special Report on CA Technologies
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This 9 page special independent report from Computer Weekly, updated for 2014, gives you the facts on CA, its strategy, products and services and financial performance.
Posted: 10 Feb 2014 | Published: 10 Feb 2014

ComputerWeekly.com

CW Special Report on CSC
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This 16-page report from Computer Weekly analyses the challenges facing CSC, its financial performance, the services it offers, its place in the IT market and its future strategy.
Posted: 29 Apr 2013 | Published: 29 Apr 2013

ComputerWeekly.com

CW Special Report on IBM
sponsored by ComputerWeekly.com
IT BRIEFING: This special 12-page report from Computer Weekly analyses the challenges facing IBM, its financial performance, the services it offers, its place in the IT market and its future strategy..
Posted: 15 Aug 2014 | Published: 15 Aug 2014

ComputerWeekly.com

CW+ Open Group: World-class enterprise architecture
sponsored by ComputerWeekly.com
WHITE PAPER: This White Paper is intended to help organizations who are attempting to set up an enterprise architecture practice. It shows how organizations can use a modular, iterative, and incremental approach in order to develop an architectural capability that is otherwise a large and complex undertaking.
Posted: 20 Oct 2011 | Published: 15 Oct 2010

ComputerWeekly.com

CW+: Developer Survey Report from Embarcadero Technologies
sponsored by ComputerWeekly.com
WHITE PAPER: The Embarcadero Developer Survey was conducted throughout the months June and July 2010 and encompasses responses from a wide array of application developers worldwide. The purpose of the survey was to collect information about the top developer trends, challenges, key initiatives, and current tools being used.
Posted: 21 Oct 2011 | Published: 10 Aug 2010

ComputerWeekly.com

CW+: IDC Report - How to manage documents in the enterprise
sponsored by ComputerWeekly.com
WHITE PAPER: In recent years C-level executives in many of the world's largest and most successful organizations have been forced to introduce a wide range of cost-cutting measures as macroeconomic forces continue to create a challenging and uncertain trading environment.
Posted: 20 Oct 2011 | Published: 06 Jan 2011

ComputerWeekly.com

CW+: Manage your work more effectively with The Power of Slow
sponsored by ComputerWeekly.com
WHITE PAPER: Borrowed from the Japanese term for “chatter,” pecha kuchahas been praised as the new way to communicate in business.
Posted: 20 Oct 2011 | Published: 27 Oct 2010

ComputerWeekly.com

Data Deduplication: Types and Benefits
sponsored by Dell Software
EGUIDE: In this e-guide, learn from expert Rachel Dines, an analyst with Forrester Research, the differences between software and hardware backup deduplication, post process vs. inline deduplication as well as fixed and variable-block length dedupe.
Posted: 17 Sep 2014 | Published: 17 Sep 2014

Dell Software

Data ROI: Case Study Shows Revenue Gains and Productivity Improvements
sponsored by Salesforce Data.com
CASE STUDY: The Bottom Line: Nucleus Research looked at the solution costs, revenue gains and productivity improvements to quantify the return on Tableau's investment in its deployment of Salesforce Data.com. Download the case study for all the details.
Posted: 18 Apr 2014 | Published: 28 Feb 2014

Salesforce Data.com

Deliver a superior experience: Application Transformation Solutions
sponsored by Hewlett-Packard Limited
WHITE PAPER: This brief resource introduces a holistic approach to enterprise applications that can help you bridge the gap between the old and the new to deliver the strong, positive experiences that users are looking for.
Posted: 07 Feb 2014 | Published: 31 May 2013

Hewlett-Packard Limited

Dancing with Elephants - Making Your Business Processes Agile
sponsored by Fujitsu America, Inc.
WEBCAST: Think Agile BPM is not for you because you don't have simple processes that follow the same path every time? Think again. This webcast illustrates how Agile BPM allows you to get results by striking the right balance between structure and flexibility in processes how Fujitsu's Agile BPM solution can help you to achieve that goal.
Posted: 03 Jan 2011 | Premiered: Jan 3, 2011

Fujitsu America, Inc.

Dashboard Software Buyers Guide
sponsored by LogiXML
WHITE PAPER: This paper will guide you through the process of understanding organizational requirements, which will dictate which software is the best fit to meet your needs and accomplish your goals. Based on these organizational requirements, we provide an evaluation checklist to evaluate various solutions.
Posted: 04 Nov 2011 | Published: 04 Nov 2011

LogiXML

Database Worst Practices: The Top 5 Mistakes Developers Make
sponsored by EnterpriseDB Corporation
WEBCAST: Download this webcast and learn how applications today are growing more and more complex with an increased risk of error and what you can do to prevent this.
Posted: 28 Aug 2009 | Premiered: Aug 28, 2009

EnterpriseDB Corporation

DataFlux Delivers Improved Data Quality, Address Verification for the Miami Herald Media Company
sponsored by DataFlux Corporation
CASE STUDY: The Miami Herald Media Company used the DataFlux data quality and data integration platform to improve and enhance the data that drives its Database Marketing division.
Posted: 28 Feb 2011 | Published: 28 Feb 2011

DataFlux Corporation

DataSheet: Rational Quality Manager
sponsored by IBM
DATA SHEET: IBM Rational Quality Manager offers two views on the individual user’s dashboard: A work-item list that shows a tester what work has been assigned to him or her, and a team event log that updates automatically as activities occur/progress. Together these views help ensure that everyone is on the same page.
Posted: 14 Dec 2010 | Published: 14 Dec 2010

IBM

Defend Against Injection-based Attacks
sponsored by Klocwork
WHITE PAPER: This paper provides a detailed description of injection vulnerabilities, discusses how they present themselves to both end users and software developers, and explains mitigation strategies to help resolve the various types of injection attacks.
Posted: 27 Dec 2013 | Published: 27 Dec 2013

Klocwork

Delivering Actionable Insight into Sales
sponsored by Oracle Corporation
WHITE PAPER: This white paper details sales analytics which can empower users to proactively and continually improve their performance.
Posted: 02 Mar 2007 | Published: 01 Dec 2006

Oracle Corporation

Delivering Customer Value: Innovative Approaches to Maintain Competitive Success
sponsored by SAP UK & Ireland
PRODUCT LITERATURE: Delivering customer value requires continuing attention and focus if a company is to prosper into the next generation. Learn three essential steps from IDC that companies need to take to sharpen the value proposition they offer to their customers.
Posted: 15 Nov 2007 | Published: 01 Jul 2007

SAP UK & Ireland

Dell Cuts IT Work, Tightens Security, Improves Performance with New Software
sponsored by Dell, Inc. and Intel®
CASE STUDY: Dell is planning to upgrade its 100,000 desktop and portable computers to the Windows® 7 operating system to reduce desktop management costs and enhance data security. Read this case study to learn more about Dell's business needs as well as the features and benefits achieved from Microsoft's solutions.
Posted: 25 Nov 2009 | Published: 25 Nov 2009

Dell, Inc. and Intel®

Dell PowerVault MD3000 3000 Mailbox Single Copy Cluster Microsoft Exchange 2007 Storage Solution
sponsored by Dell, Inc.
WHITE PAPER: This white paper describes a tested and validated storage solution for a 3000 mailbox Exchange 2007 environment with Single Copy Cluster in a high availability clustering mechanism based on the Microsoft Cluster Service shared storage.
Posted: 27 Aug 2008 | Published: 27 Aug 2008

Dell, Inc.

Dell™ PowerVault™ MD3000i 5000 Mailbox Single Copy Cluster Microsoft® Exchange 2007 Storage Solution
sponsored by Dell, Inc.
WHITE PAPER: This document provides information on Dell's PowerVault MD3000i Plus MD1000 storage solution for Microsoft Exchange Server 2007, based on Microsoft Exchange Solution Reviewed Program (ESRP) Storage program.
Posted: 27 Aug 2008 | Published: 27 Aug 2008

Dell, Inc.

Demo: Service lifecycle management in action
sponsored by IBM
PRODUCT DEMO: Organizations moving towards Service-Oriented Architecture must manage their services from development to deployment. This demo shows how Rational Team Concert, Rational Asset Manager, and WebSphere Service Registry and Repository provide a comprehensive, integrated solution for organizations looking to realize SOA.
Posted: 06 Oct 2009 | Premiered: 06 Oct 2009

IBM

Deploy Real-time Operational Detection and Prevention to Combat Various Threats and Fraud.
sponsored by IBM Software Group
WHITE PAPER: When you understand people and their names in context and in real time, you have an increased capability to preempt threats and fraud. Find out what you can do to help protect your business.
Posted: 13 Mar 2008 | Published: 01 Jan 2007

IBM Software Group
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