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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management SoftwareReports
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Computer Weekly – 19 November 2013: Software-defined networking explodes
sponsored by SearchSecurity.com
EZINE: In this week's Computer Weekly, we look at the fast-growing trend for software-defined networking, and how startups are shaking up the established suppliers. We examine the new guidelines for using bring your own device schemes in the public sector. And we find out how second-user software could save money on licensing. Read the issue now.
Posted: 18 Nov 2013 | Published: 18 Nov 2013

SearchSecurity.com

Computer Weekly – 26 August 2014: Can national security and privacy co-exist?
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, we talk to NSA whistleblower Bill Binney about the often-conflicting needs of security and privacy. We find out how Google is using artificial intelligence to improve datacentre energy efficiency. And we look at a project to use wearable technology and big data to help tackle Parkinson's disease. Read the issue now.
Posted: 26 Aug 2014 | Published: 22 Aug 2014

ComputerWeekly.com

Contact Discovery Improves Performance of Direct Mail and Email Marketing
sponsored by Harte Hanks
WHITE PAPER: Access this brief case study to find out what solutions exist to ensure the information necessary for successful demand generation. Read on to see how you can pioneer successful lead management.
Posted: 16 Dec 2014 | Published: 16 Dec 2014

Harte Hanks

Control Your IT Infrastructure Remotely With the Right Management Tools
sponsored by Avocent
CASE STUDY: Read this informative resource to learn how Atos, one of Germany's largest outsourcing specialists, overcame their IT management challenges and created a better work environment for their staff by utilizing IT management software to manage their datacentres and server rooms remotely.
Posted: 08 May 2014 | Published: 31 Dec 2010

Avocent

Convergence with Vblock Systems: A Value Measurement
sponsored by VCE
WHITE PAPER: IDC conducted in-depth interviews and found that Vblock System implementations sped deployments, simplified operations, improved business-support agility, saved money, and freed staff to launch new applications, extend services, and improve user/customer satisfaction.
Posted: 25 Sep 2013 | Published: 25 Sep 2013

VCE

Craft the Right Strategy for Your Enterprise With HP Mobility Solutions
sponsored by Hewlett-Packard Company
PRODUCT DEMO: HP Enterprise Mobility Services can help you build mobile applications that enable you to convert customer interactions into revenue opportunities. Click on the link below to learn more and one of our mobility experts will be in touch shortly to discuss a face to face demo. To reach out to HP directly, please email us at enterprisesolutions@hp.com
Posted: 21 May 2014 | Premiered: 21 May 2014

Hewlett-Packard Company

Computer Weekly – 19 February 2013: Software Developers in demand
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, we look at why companies are struggling to attract the right talent for in-house IT. We investigate why CIOs are not happy with Oracle's Fusion strategy. And betting company William Hill tells us how mobile technology has changed the high street bookmaker. Read the issue now.
Posted: 18 Feb 2013 | Published: 19 Feb 2013

ComputerWeekly.com

Computer Weekly – 23 April 2013: Time runs out for Windows XP – what should you do?
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, with less than a year until Microsoft ends support for Windows XP, we examine the options for the many firms still using the operating system. The PC market has seen a record slump in sales - what does it mean for the IT industry? Plus, we evaluate progress in moving software to the cloud. Read the issue now.
Posted: 22 Apr 2013 | Published: 23 Apr 2013

ComputerWeekly.com

Computer Weekly – 26 November 2013: Embracing wearable technology
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, we talk to the London researchers developing multi-sensory communications via wearable mobile devices. We report from the Gartner Symposium on how CIOs are turning away from traditional IT suppliers. And we look at the role of the IT leader in 2020. Read the issue now.
Posted: 25 Nov 2013 | Published: 26 Nov 2013

ComputerWeekly.com

Computer Weekly – 28 May 2013: The Ministry of Defence gets agile
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, we find out how agile development is helping the UK Ministry of Defence deliver complex military software. The CIO of the Lotus Formula One team explains the importance of data analytics to winning races. And we look at the IT innovation challenges facing financial services firms. Read the issue now.
Posted: 28 May 2013 | Published: 28 May 2013

ComputerWeekly.com

Computer Weekly – 3 December 2013: The future of local government IT
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, we look at how visionary IT leaders in local government plan to transform the delivery of digital public services. Our latest buyer's guide looks at the technology challenges of the internet of things. And do businesses dealing with tech-savvy consumers need a new approach to IT management? Read the issue now.
Posted: 02 Dec 2013 | Published: 03 Dec 2013

ComputerWeekly.com

Computer Weekly – 8 January 2013: Digital strategies to drive CIOs in 2013
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, we look ahead to the challenges facing IT leaders in 2013 and examine how the shift to digital will change the role of the CIO. A new report details how CIOs must adapt to work more closely with business colleagues. And our first buyer's guide of the year focuses on software as a service. Read the issue now.
Posted: 07 Jan 2013 | Published: 08 Jan 2013

ComputerWeekly.com

Concurrent Computing for SCA Applications: Achieving Scalability in a Service-oriented Application Environment
sponsored by Rogue Wave Software
WHITE PAPER: The SCA specifications define a programming model for assembling software services in a service-oriented architecture that offers great flexibility and agility.
Posted: 21 Jul 2008 | Published: 01 Jan 2007

Rogue Wave Software

Configuration and Change Management for IT Compliance and Risk Management
sponsored by Tripwire, Inc.
WHITE PAPER: This white paper discusses key issues surrounding configuration management and compliance, such as the IT department's need to lower costs, increase management flexibility and control, and increase responsiveness to business needs and requirements.
Posted: 08 Jan 2009 | Published: 01 Nov 2007

Tripwire, Inc.

Configuration Auditing – The Next Critical Step in Compliance
sponsored by nCircle
WHITE PAPER: In this paper learn what Configuration auditing entails verifying the configurations of all assets in the environment to make sure they have the correct settings. This includes auditing new assets, monitoring for changes and verifying that planned changes are carried out properly.
Posted: 02 Aug 2010 | Published: 02 Aug 2010

nCircle

Contact Centers for Dummies
sponsored by Avaya Inc.
BOOK: This guide provides a high-level approach to the different methodologies with lots of information not only on running contact centers, but also on implementing technology in contact centers in a profitable way.
Posted: 21 Nov 2008 | Published: 21 Nov 2008

Avaya Inc.

Content Mapped to Buying Stages Powers Nurturing Results
sponsored by Genius.com
WHITE PAPER: This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve.
Posted: 07 Oct 2009 | Published: 07 Oct 2009

Genius.com

Converged network, storage and compute infrastructure: Are we there yet?
sponsored by SearchNetworking.com
EBOOK: Access this expert e-guide to learn how you can make a converged network infrastructure a reality and achieve top efficiency.
Posted: 19 Sep 2013 | Published: 19 Sep 2013

SearchNetworking.com

Create and Print Salesforce Reports Anywhere, Anytime
sponsored by Canon Information & Imaging Solutions
WHITE PAPER: Access this informative resource to learn how Forms and Print Services for Salesforce allows you to translate your Salesforce data into easy-to-create, engaging, visually-oriented reports. With mobile connectivity, you can print on-the-go, so you never have to scramble for a printer,
Posted: 13 Aug 2013 | Published: 31 May 2013

Canon Information & Imaging Solutions

Creating Sales Opportunities with Lead Scoring
sponsored by Genius.com
WHITE PAPER: Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues.
Posted: 07 Oct 2009 | Published: 07 Oct 2009

Genius.com

Crypto Complete Case Study: Field-Level Encryption Helps Retail Chain Achieve PCI Compliance
sponsored by Linoma Software
CASE STUDY: In this case study, Love's Travel Stops and Country Stores, a retail chain, used Crypto Complete in an effort to meet PCI standards. Love's found that Crypto Complete encrypted credit card numbers in a way that satisfies PCI compliance auditors.
Posted: 01 Aug 2008 | Published: 01 Jul 2008

Linoma Software

Customer Perspectives on the Benefits of a Collaborative Process to Deliver Software Quality
sponsored by IBM
WHITE PAPER: This Hurwitz and Associates whitepaper shares the successes, challenges and future plans of three companies - Sogeti Group, Accident Compensation Corporation (ACC), and Scotiabank.
Posted: 11 Sep 2009 | Published: 11 Sep 2009

IBM

Customer Relationship Management - Integration for a Customer Centric View
sponsored by Sage (UK) Limited
WHITE PAPER: This white paper provides a valuable list of factors for executive management, IT decision makers and sales professionals to consider when planning a successful CRM integration project.
Posted: 14 Aug 2008 | Published: 14 Aug 2008

Sage (UK) Limited

Customer Strategies & Technologies Summit 2014
sponsored by Gartner
BROCHURE: View this brochure to learn about Gartner's 2014 Customer Strategies and Technologies Summit, taking place on April 28-29, 2014 in London, UK. Get a sneak preview of the schedule of events, including keynote speeches from Gartner VPs and solution provider sessions.
Posted: 04 Feb 2014 | Published: 31 Dec 2013

Gartner

Customers Achieve Extreme Performance at Lowest Cost with Oracle Exadata Database Machine
sponsored by Oracle Corporation
WHITE PAPER: This white paper contains a sampling of real business results that organizations in a variety of industries worldwide have achieved by implementing Oracle Exadata. Read now to learn more.
Posted: 26 Mar 2012 | Published: 31 Dec 2011

Oracle Corporation
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