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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management SoftwareReports
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Benefits Management: How to increase the business value of your IT projects
sponsored by ComputerWeekly.com
BOOK: This book extract explains how organisation can uses benefits management techniques to increase the value of IT projects to the business.
Posted: 15 Feb 2013 | Published: 15 Feb 2013

ComputerWeekly.com

BEST PRACTICES FOR CREATING QUOTA-BUSTING SALES REPS
sponsored by Oracle Corporation
EGUIDE: This expert e-guide pinpoints some best practices for sales representatives to help bolster performance and drive overall business success.
Posted: 22 Oct 2014 | Published: 22 Oct 2014

Oracle Corporation

Best practices for data migration projects
sponsored by Bull
EGUIDE: This expert e-guide provides a ten step data center migration checklist to avoid potential risk, as well as expert advice on planning migration projects
Posted: 24 Oct 2014 | Published: 24 Oct 2014

Bull

Best Practices for Sales Performance Management
sponsored by Oracle Corporation
ANALYST REPORT: While many people assume sales reps are cutthroat and competitive with their own coworkers, recent research by the Aberdeen Group begs to differ. In this research report, explore the core competencies and technology enablers that Best-in-Class organizations rely on for superior sales performance.
Posted: 20 Aug 2014 | Published: 31 Jul 2013

Oracle Corporation

Best Practices in Cloud Financial Systems
sponsored by Workiva
EGUIDE: Is the cloud helpful or harmful in financial accounting software? Find out as experts discuss adoption, reporting and the apps that are the gateway to the cloud that you should be aware of.
Posted: 14 Oct 2014 | Published: 14 Oct 2014

Workiva

Big Data at Work: Dispelling the Myths, Uncovering the Opportunities
sponsored by SAS
WHITE PAPER: In this white paper, Thomas Davenport separates fact from fiction when it comes to big data.
Posted: 10 Jul 2014 | Published: 03 Mar 2014

SAS

BP Turns to Fujitsu for Technology Upgrade
sponsored by Cisco & Fujitsu
VIDEO: Find which vendor BP selected to ensure a seamless transition to their new operating system.
Posted: 20 Oct 2014 | Premiered: 11 Feb 2014

Cisco & Fujitsu

Breaking down silos of protection: An integrated approach to managing application security
sponsored by IBM
WHITE PAPER: This resource explores the critical risks created by application growth, why point products are unable to offer adequate protection, and the value of taking an integrated approach to managing application security.
Posted: 05 Mar 2014 | Published: 31 Oct 2013

IBM

Beagle Research Group: Next Generation Platforms for On-Demand Applications
sponsored by Salesforce.com
WHITE PAPER: Learn how enterprise software platforms for CRM and other applications remove much of the complexity of software development, operation and maintenance -- enabling you to extend on-demand success across your entire enterprise.
Posted: 18 Oct 2006 | Published: 01 Mar 2006

Salesforce.com

Becoming More Energy Efficient
sponsored by IBM Software Group
WHITE PAPER: Watch this short video to learn what defines a true green data center. This initial Business First investigation report will help answer these questions -- what is a green data center and why do I need one?
Posted: 15 Feb 2008 | Published: 14 Feb 2008

IBM Software Group

Before and After: How to maximize your work efficiency with Forms and Print Services for Salesforce
sponsored by Canon Information & Imaging Solutions
CASE STUDY: Check out this case study to learn how one office equipment provider implemented Forms and Print Services for Salesforce in order to simplify and amplify their document generation process. Read now to see the transformative before and after pictures of sales reports, opportunity reports, account profiles and more.
Posted: 13 Aug 2013 | Published: 31 Aug 2012

Canon Information & Imaging Solutions

Bell Rings in Improved Customer Address Information
sponsored by DataFlux Corporation
CASE STUDY: Canada's largest communications company used Modern Analytics and DataFlux technology to de-duplicate records and gain an accurate view of domestic dwellings.
Posted: 28 Feb 2011 | Published: 28 Feb 2011

DataFlux Corporation

Benefits of Intel® Xeon® Processors and Windows Server® 2008 R2 for Business-Critical Applications
sponsored by Dell, Inc. and Intel®
WHITE PAPER: The combination of an Intel Xeon processor and a Windows® operating system is an industry standard, proven platform for running business-critical applications, and many companies are making the switch. Read this paper to learn about the benefits of Intel® Xeon® Processors and Windows Server® 2008 R2 for Business-Critical Applications.
Posted: 15 Mar 2010 | Published: 01 Dec 2009

Dell, Inc. and Intel®

Best Practices for a Lead Management Strategy
sponsored by Act On
WHITE PAPER: Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act On

Best Practices for Archiving Oracle E-Business Suite Applications
sponsored by Informatica
WEBCAST: The volume of data in Oracle E-Business Suite applications is growing at a staggering rate. Keeping enterprise data in the production database isn’t sustainable yet deleting it isn’t an option as the data needs to remain accessible. View this webinar as it examines the best practices in archiving to help better manage data efficiently.
Posted: 02 Jun 2010 | Premiered: Jun 2, 2010

Informatica

Best Practices for Managing Your BlackBerry Environment
sponsored by BlackBerry
WHITE PAPER: This reference document will provide you with detailed information on how to effectively manage your BlackBerry Enterprise Server architecture.
Posted: 18 Mar 2009 | Published: 18 Mar 2009

BlackBerry

Best Practices for Open Source and the Cloud
sponsored by Red Hat
WHITE PAPER: This whitepaper takes a careful look at two of today's most popular topics: open source application software and moving to the cloud.
Posted: 18 Sep 2013 | Published: 18 Sep 2013

Red Hat

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act On
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act On

Best Practices for Windows Vista Planning, Migration, and Ongoing Management
sponsored by Symantec Corporation
WHITE PAPER: It is vital to ensure PC system and data security during migration to Windows Vista. This white paper highlights considerations that must be addressed over the entire migration process.
Posted: 02 Jul 2007 | Published: 01 Jun 2007

Symantec Corporation

Best Practices in Contract Management: How to Shrink Your Sales Cycle through Smart Contract Management
sponsored by SpringCM
WHITE PAPER: This white paper discusses the seven best practices in contract management. It's time for you to think about how to manage your contracts more effectively, close more deals, and get more cash. Learn how in this paper.
Posted: 16 Apr 2008 | Published: 11 Oct 2010

SpringCM

Better Software Management and More Secure Computers
sponsored by Dell, Inc. and Intel®
CASE STUDY: This whitepaper details the systems management solution that Princeton University selected to solve their three major IT problems.
Posted: 18 Jun 2014 | Published: 05 Dec 2013

Dell, Inc. and Intel®

Blackberry Developer Forum
sponsored by BlackBerry
INFORMATION CENTER: Access this BlackBerry support community forum to get the latest information regarding BlackBerry development. Topics include BlackBerry App World development, Java development, Web development, MDS runtime development, BlackBerry themes & animated graphics and much more.
Posted: 02 Jun 2010 | Published: 25 May 2010

BlackBerry

Blackberry Enterprise Server v4.1 Service Pack 6
sponsored by BlackBerry
WEBCAST: The BlackBerry Enterprise Solution provides push-based access to email; calendar, contacts, tasks and notes; instant messaging; web-based applications and services and enterprise applications.
Posted: 25 Aug 2008 | Premiered: Aug 25, 2008

BlackBerry

BlackBerry Wireless Enterprise Activation
sponsored by BlackBerry
WHITE PAPER: This document describes how administrators can enable wireless enterprise activation for users on the BlackBerry Enterprise Server™, and how users can initiate wireless enterprise activation from their handhelds.
Posted: 11 Aug 2006 | Published: 01 Jan 2004

BlackBerry

Breaking the Disk Barrier with In-Memory DBMS Technology: Sybase Adds a Big Performance Boost for ASE 15.5
sponsored by Sybase, an SAP company
ANALYST REPORT: This paper discusses the growing need for high-performance database management, without disrupting applications and the operations of the datacenter. It discusses issues of performance versus durability and how an in-memory database strategy can be used to provide better high-speed, high-volume data management without sacrificing data integrity.
Posted: 15 Jun 2010 | Published: 15 Jun 2010

Sybase, an SAP company
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