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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management SoftwareReports
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Best Practices for Sales Performance Management
sponsored by Oracle Corporation
ANALYST REPORT: While many people assume sales reps are cutthroat and competitive with their own coworkers, recent research by the Aberdeen Group begs to differ. In this research report, explore the core competencies and technology enablers that Best-in-Class organizations rely on for superior sales performance.
Posted: 20 Aug 2014 | Published: 31 Jul 2013

Oracle Corporation

Big Data at Work: Dispelling the Myths, Uncovering the Opportunities
sponsored by SAS
WHITE PAPER: In this white paper, Thomas Davenport separates fact from fiction when it comes to big data.
Posted: 10 Jul 2014 | Published: 03 Mar 2014

SAS

Breaking down silos of protection: An integrated approach to managing application security
sponsored by IBM
WHITE PAPER: This resource explores the critical risks created by application growth, why point products are unable to offer adequate protection, and the value of taking an integrated approach to managing application security.
Posted: 05 Mar 2014 | Published: 31 Oct 2013

IBM

Bringing Together Software-Defined and Object Storage
sponsored by Caringo
WHITE PAPER: Two of the biggest trends in storage today are software-defined storage and object storage. This white paper explains each one and highlights the benefits of a storage software that combines them.
Posted: 27 Jun 2014 | Published: 11 Jun 2014

Caringo

Budgeting for Mid-Market Companies
sponsored by Prophix Software
WHITE PAPER: Uncover all the ins-and-outs of budgeting so you can achieve the most efficient financial process possible.
Posted: 03 Jun 2014 | Published: 31 Dec 2012

Prophix Software

Building a Business Case for Centralized Backup Reporting
sponsored by APTARE
CASE STUDY: Check out this short case study to examine how one company implemented a backup software to help streamline backup processes and improve their backup success rate.
Posted: 02 Jul 2013 | Published: 28 Jun 2013

APTARE

Building Fault-Tolerant Applications on AWS
sponsored by Amazon Web Services and Intel
WHITE PAPER: This comprehensive paper highlights why an Amazon Web Services (AWS) platform is ideal for building fault-tolerant software systems. However, this attribute isn't unique to its platform, so read on to discover what makes the AWS platform unique.
Posted: 14 Jul 2014 | Published: 31 Oct 2011

Amazon Web Services and Intel

Business Applications Digest Issue 3
sponsored by SearchFinancialApplications
EZINE: Check out this issue of industry insider e-zine Business Applications Digest to get a taste of what the new website SearchFinancialApplications.com has to offer, including articles on cloud human resources (HR) software, the challenges of the 'bring your own device' (BYOD) phenomenon, corporate performance management (CPM) software, and more!
Posted: 27 Jun 2012 | Published: 26 Jun 2012

SearchFinancialApplications

Best Practices for Managing Your BlackBerry Environment
sponsored by BlackBerry
WHITE PAPER: This reference document will provide you with detailed information on how to effectively manage your BlackBerry Enterprise Server architecture.
Posted: 18 Mar 2009 | Published: 18 Mar 2009

BlackBerry

Best Practices for Open Source and the Cloud
sponsored by Red Hat
WHITE PAPER: This whitepaper takes a careful look at two of today's most popular topics: open source application software and moving to the cloud.
Posted: 18 Sep 2013 | Published: 18 Sep 2013

Red Hat

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act On
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act On

Best Practices for Windows Vista Planning, Migration, and Ongoing Management
sponsored by Symantec Corporation
WHITE PAPER: It is vital to ensure PC system and data security during migration to Windows Vista. This white paper highlights considerations that must be addressed over the entire migration process.
Posted: 02 Jul 2007 | Published: 01 Jun 2007

Symantec Corporation

Best Practices in Contract Management: How to Shrink Your Sales Cycle through Smart Contract Management
sponsored by SpringCM
WHITE PAPER: This white paper discusses the seven best practices in contract management. It's time for you to think about how to manage your contracts more effectively, close more deals, and get more cash. Learn how in this paper.
Posted: 16 Apr 2008 | Published: 11 Oct 2010

SpringCM

Better Software Management and More Secure Computers
sponsored by Dell, Inc. and Intel®
CASE STUDY: This whitepaper details the systems management solution that Princeton University selected to solve their three major IT problems.
Posted: 18 Jun 2014 | Published: 05 Dec 2013

Dell, Inc. and Intel®

Blackberry Developer Forum
sponsored by BlackBerry
INFORMATION CENTER: Access this BlackBerry support community forum to get the latest information regarding BlackBerry development. Topics include BlackBerry App World development, Java development, Web development, MDS runtime development, BlackBerry themes & animated graphics and much more.
Posted: 02 Jun 2010 | Published: 25 May 2010

BlackBerry

Blackberry Enterprise Server v4.1 Service Pack 6
sponsored by BlackBerry
WEBCAST: The BlackBerry Enterprise Solution provides push-based access to email; calendar, contacts, tasks and notes; instant messaging; web-based applications and services and enterprise applications.
Posted: 25 Aug 2008 | Premiered: Aug 25, 2008

BlackBerry

BlackBerry Wireless Enterprise Activation
sponsored by BlackBerry
WHITE PAPER: This document describes how administrators can enable wireless enterprise activation for users on the BlackBerry Enterprise Server™, and how users can initiate wireless enterprise activation from their handhelds.
Posted: 11 Aug 2006 | Published: 01 Jan 2004

BlackBerry

Breaking the Disk Barrier with In-Memory DBMS Technology: Sybase Adds a Big Performance Boost for ASE 15.5
sponsored by Sybase, an SAP company
ANALYST REPORT: This paper discusses the growing need for high-performance database management, without disrupting applications and the operations of the datacenter. It discusses issues of performance versus durability and how an in-memory database strategy can be used to provide better high-speed, high-volume data management without sacrificing data integrity.
Posted: 15 Jun 2010 | Published: 15 Jun 2010

Sybase, an SAP company

Breaking the Disk Barrier: In-Memory Databases
sponsored by Sybase, an SAP company
WEBCAST: In-memory database technology is emerging as a key means of boosting performance in mainstream IT applications. Carl Olofson from IDC discusses how an in-memory database strategy can provide better high speed, high volume data management for your applications. ASE's new In-memory Databases Option is also described. Watch this webcast to learn more.
Posted: 15 Jun 2010 | Premiered: Jun 15, 2010

Sybase, an SAP company

Bringing the Power of Web 2.0 to the Enterprise
sponsored by OpenText Corporation
WHITE PAPER: The key to Enterprise 2.0 is to bring the worlds of ECM and Web 2.0 together, so that companies can gain the best of both.
Posted: 14 May 2008 | Published: 09 May 2008

OpenText Corporation

BuilderMT Increases Customer Satisfaction from 66% to 90% in Less than a Year with Parature
sponsored by Parature, Inc.
CASE STUDY: BuilderMT is the nation's leading provider of production management software for residential homebuilders, and has achieved wide notoriety and national awards for streamlining the workflow management process and improving the efficiency.
Posted: 25 Feb 2008 | Published: 01 Jan 2006

Parature, Inc.

Building and Managing a Performance Center of Excellence
sponsored by Hewlett-Packard Company
WHITE PAPER: This white paper contains advice on improving application performance. It also gives 10 tips for building and managing a performance center of excellence.
Posted: 09 Feb 2010 | Published: 09 Feb 2010

Hewlett-Packard Company

Building Smart Products: Best Practices for Multicore Software Development
sponsored by IBM
WHITE PAPER: IBM Rational software - the market-leading provider of platforms for software lifecycle management - is teaming with Wind River - the global leader in the embedded and mobile industries - to help companies take the risk out of multicore software development.
Posted: 01 Sep 2010 | Published: 25 May 2010

IBM

Buyer’s Guide for Enterprise Single Sign-On
sponsored by Oracle Corporation
WHITE PAPER: This whitepaper offers a thorough checklist that should enable potential ESSO implementers to deploy the right ESSO solution which should help eliminate sign-on problems, reduce helpdesk costs, maximize user productivity, strengthen security, simplify administration and accelerate regulatory compliance.
Posted: 25 Sep 2009 | Published: 01 Apr 2009

Oracle Corporation

CA Data Center Automation Manager Product Brief: A Tactical Approach to Simplify Service Delivery in the Data Center
sponsored by CA Technologies.
PRODUCT LITERATURE: Learn how automating critical operational processes frees up your IT staff to focus on innovation and strategic initiatives, reduces downtime, improves delivery lead time, and helps conserve valuable data center space and power resources.
Posted: 29 Oct 2008 | Published: 29 Oct 2008

CA Technologies.
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