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CRM Software

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ALSO CALLED: CRM Application, Customer Relationship Management Software
DEFINITION: Apex is a development platform for building software as a service (SaaS) applications on top of Salesforce.com's customer relationship management (CRM) functionality. Apex allows developers to access Salesforce.com's back-end database and client-server interfaces to create third-party SaaS applications. Apex includes an application program interface (API) that developers can use to access user data  … 
Definition continues below.
CRM Software Reports
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Case Study: Real-time Call Center Monitoring
sponsored by Impetus Technologies, Inc.
CASE STUDY: Discover how a leading telecommunications company improved contact center performance with problem resolution metrics to increase customer satisfaction and customer retention rates.
Posted: 01 Feb 2016 | Published: 28 Feb 2015

Impetus Technologies, Inc.

Build Inspired Storefront Experiences in the Cloud
sponsored by Oracle Corporation
WHITE PAPER: Learn about a SaaS strategy that can allow you to launch an innovative online storefront. Discover features like site search and navigation, preview capability without affecting the live site, promotions and recommendations, and much more.
Posted: 29 Jan 2016 | Published: 29 Jan 2016

Oracle Corporation

Strategic Considerations When Building Customer Service for The Next Decade
sponsored by Microsoft
WHITE PAPER: How can organizations keep up with today's mercurial customer service landscape? Access this white paper to uncover a practical approach to creating a customer service strategy while considering the issues that affect customer service today and for the next few years
Posted: 28 Jan 2016 | Published: 30 Nov 2015

Microsoft

The Omnichannel Dilemma: Everyone Wants It, But How Do You Start?
sponsored by 24/7 Customer
WHITE PAPER: This report discusses the challenges of rolling out an omnichannel framework and delivers 5 action tips for designing a successful strategy.
Posted: 27 Jan 2016 | Published: 31 Dec 2015


Six Keys to Effective Chat Operations: Insights to Help Improve Your Business
sponsored by 24/7 Customer
WHITE PAPER: Today, customers expect highly capable chat, including the ability for it to seamlessly integrate other channels as needed. So getting it getting it right is critical to an effective omnichannel strategy. This paper summarizes common misperceptions about chat, and presents six key insights based on lessons learned.
Posted: 27 Jan 2016 | Published: 31 Dec 2015


On Demand Webcast: Elaine Turner Extends Her Reach with Commerce Cloud Platform
sponsored by Oracle Corporation
WEBCAST: Watch now to hear Elaine Turner's Director of ecommerce, Carrie Leader, discuss key strategies for building an ecommerce business as a branded manufacturer. Learn how Elaine Turner used a Cloud ecommerce platform to create a new destination site where visitors can research, buy, or engage with the brand to support sales in all channels.
Posted: 27 Jan 2016 | Premiered: Dec 15, 2015

Oracle Corporation

Commerce Cloud Customer Interview: Carrie Leader on Elaine Turner's Customized Transformation
sponsored by Oracle Corporation
VIDEO: In this interview Carrie Leader, the director of eCommerce at fashion brand Elaine Turner, describes Elaine Turner's migration to a cloud-based ecommerce platform. Discover how this new technology is allowing their business to reach new heights in the today's modern landscape.
Posted: 27 Jan 2016 | Premiered: 28 Oct 2015

Oracle Corporation

Research Brief: Oracle Commerce Gets the Cloud Treatment
sponsored by Oracle Corporation
RESEARCH CONTENT: This brief analyzes the key differentiating capabilities of a new cloud ecommerce offering and will provide guidance to eBusiness and channel strategy professionals on how to evaluate this solution as part of their commerce technology replatforming initiatives
Posted: 26 Jan 2016 | Published: 06 Jul 2015

Oracle Corporation

How to Drive a More Productive Sales Team
sponsored by Oracle Corporation
RESOURCE: This infographic explores how a modern CPQ tool can empower your sales reps to spend less time doing manual tasks and more time selling.
Posted: 26 Jan 2016 | Published: 26 Jan 2016

Oracle Corporation

How to Maximize Your Sales ROI for Your CPQ Deployment
sponsored by Oracle Corporation
RESOURCE: Configure/Price/Quote (CPQ) solutions help sales professionals reduce the friction at the end of the B2B sales cycle. This checklist, produced by Aberdeen Group, provides 6 best practices to help you achieve a strong ROI from your CPQ deployment.
Posted: 25 Jan 2016 | Published: 25 Jan 2016

Oracle Corporation

Automate Quote-to-Cash Processes to Drive Sales
sponsored by Oracle Corporation
WHITE PAPER: This white paper discusses CPQ strategies that enable sales reps to streamline modern quote-to-cash processes. Learn how to use these sales strategies to improve your team's productivity and increase your profit margins.
Posted: 25 Jan 2016 | Published: 31 Dec 2015

Oracle Corporation

Leverage CPQ Strategies to Sell More, Faster
sponsored by Oracle Corporation
WHITE PAPER: This white paper explores cloud-based CPQ (configure, price, quote) strategies that help businesses eliminate human error and speed up quote turnaround time. Learn how to automate your configuration and quoting processes in order to sell more, faster.
Posted: 25 Jan 2016 | Published: 25 Jan 2016

Oracle Corporation

Can Your Sales Strategy Adapt to Market Changes?
sponsored by Oracle Corporation
RESOURCE: Discover how next-gen sales performance management can get your sales strategy up to speed to reach high revenue targets. Learn how analytics, insights, and real-time information can motivate and develop your sales team to reach success.
Posted: 25 Jan 2016 | Published: 31 Dec 2015

Oracle Corporation

Sales Cloud Constellation Research Report
sponsored by Oracle Corporation
WHITE PAPER: In the following exclusive white paper, learn about Oracle Sales Cloud and its implications on new and seasoned users. Inside uncover three unique case studies that demonstrate the benefits and use cases of this software. Additionally, uncover eight key points that will help you make the most out of Oracle Sales Cloud.
Posted: 25 Jan 2016 | Published: 25 Jan 2016

Oracle Corporation

Nucleus Research: Oracle ROI Case Study – Batesville
sponsored by Oracle Corporation
CASE STUDY: In the following case study, learn how by adopting Oracle Sales Cloud, Batesville was able to greatly increase their visibility, sales, and manager productivity which ultimately allowed them to achieve a cumulative net benefit of over $4 million over three years. Access now and learn what this CRM system can do for your business as well.
Posted: 25 Jan 2016 | Published: 25 Jan 2016

Oracle Corporation

Research Report: The New Age of B2B Selling
sponsored by Oracle Corporation
WHITE PAPER: This research report, by Harvard Business Review, explores how advanced analytics gives B2B sales organizations the intelligence they need to pinpoint opportunities, anticipate customer needs, and hit their goals.
Posted: 25 Jan 2016 | Published: 31 Dec 2014

Oracle Corporation

5 Drivers of the Successful Modern Sales Force
sponsored by Oracle Corporation
WHITE PAPER: Uncover 5 steps your sales team should take to modernize sales tactics in the age of the empowered customer. Plus, learn how to become a mobile, productive sales team, stay ahead of competitors with actionable analytics, collaborate across the enterprise to close more deals, faster, and more.
Posted: 25 Jan 2016 | Published: 31 Mar 2014

Oracle Corporation

4 Steps to Evolve Your Customer Service Strategy
sponsored by Microsoft
WHITE PAPER: This white paper shows you how to craft a customer service strategy that can help you to empower agents, build great experiences, and manage a daunting amount of channels. Uncover 4 steps to effectively evolve your customer service approach.
Posted: 25 Jan 2016 | Published: 30 Nov 2015

Microsoft

Changing Gears: With a Shift Toward Social, GM Uses New Channels to Talk With (Not at) Customers
sponsored by Oracle Corporation
JOURNAL ARTICLE: Learn how you can leverage social relationship management cloud service tools to help evaluate your customer interactions. Plus, discover how GM was able to benefit from social exchanges with customers, improving their overall customer service strategy.
Posted: 22 Jan 2016 | Published: 31 Aug 2015

Oracle Corporation

Forbes Article: Customer Service Is The New Marketing
sponsored by Oracle Corporation
RESOURCE: Read this Forbes article about how marketing decision makers are steering the customer service wheel for ideas on how you can drive customer engagement, and open up new sales pipelines.
Posted: 22 Jan 2016 | Published: 20 Aug 2015

Oracle Corporation

How to Use Social Media to Drive Sales
sponsored by Microsoft
WHITE PAPER: In this white paper, uncover how social media is impacting the selling lifecycle and how you can use it to drive sales. Gain insights on the pros and cons of becoming a social seller, the importance of creating your professional brand on LinkedIn, and much more.
Posted: 21 Jan 2016 | Published: 21 Jan 2016

Microsoft

How to Turn Leads into Sales in the Digital Era
sponsored by Microsoft
WHITE PAPER: This best practice guide takes a closer look at the role of analytics in helping the modern salesperson do their job successfully. Explore sales analytics best practices, learn how to use KPIs to stay on track, and more.
Posted: 21 Jan 2016 | Published: 21 Jan 2016

Microsoft

Solution Spotlight: Determining If Sales Performance Management Is Right for Your Organization
sponsored by IBM
EGUIDE: In this expert e-guide, learn the benefits of moving to modern sales performance management software. Additionally, explore a real-life case study that shows how sales compensation management software helps improve productivity and streamlines managing commissions.
Posted: 20 Jan 2016 | Published: 20 Jan 2016

IBM

Four Ways Predictive Marketing Can Drive Success for Financial Services
sponsored by Radius
WHITE PAPER: This white paper discusses 4 major ways that predictive analytics improves marketing for financial services, including outbound marketing, customer targeting, and more.
Posted: 27 Jan 2016 | Published: 27 Jan 2016

Radius

7 Requirements For Effective Customer Communication Management
sponsored by Kofax from Lexmark
WHITE PAPER: You need a customer communications management (CCM) approach that aligns with the customer's need for on-demand communication. This resource provides a seven-point checklist to help you choose the right CCM strategy for your business.
Posted: 20 Jan 2016 | Published: 20 Jan 2016

Kofax from Lexmark
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CRM SOFTWARE DEFINITION (continued): …  on Salesforce.com. This API allows developers to use common SaaS components, like Web widgets or a multi-tenant database, without the need to develop much of the infrastructure traditionally associated behind SaaS programs.Apex applications are usually hosted and run directly from Salesforce.com's servers. No installation on a user's local PC is necessary because of this hosting. A user simply purchases a given Apex program through AppExchange, Saleforce.com's Web portal for add-ons to CRM. The user is then able to access the program through the standard interface. Once created, an application … 

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