CRM Analytics Reports

EBOOK: No matter where you are on your journey to Interactive Marketing, you can get there with the right marketing software solutions. When you achieve effective, efficient, measurable marketing that creates meaningful dialogue, you ensure increased lifetime customer value. This eBook reveals just some of the important steps along the journey.

Posted: 06 May 2011 | Published: 06 May 2011

WHITE PAPER: In this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor.

Posted: 02 Mar 2012 | Published: 01 Dec 2011

WHITE PAPER: With the right intelligence and personal information, there are plenty of new opportunities for you to provide superior experience and maximize the opportunity of every customer touch point. This paper shares actionable strategies needed to deliver personalized and relevant content, based on a variety of factors.

Posted: 01 Mar 2012 | Published: 01 Mar 2012

WHITE PAPER: Read this white paper and gain an understanding of Complete Commerce and how it can change the way you interact with your customers. Complete Commerce can help you unify your customer's experience, personalize their journey, maximize engagement and optimize the execution along the way.

Posted: 01 Mar 2012 | Published: 01 Mar 2012

EBOOK: This e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates.

Posted: 07 Feb 2012 | Published: 06 Feb 2012

EBOOK: This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.

Posted: 07 Feb 2012 | Published: 06 Feb 2012

EGUIDE: This tip guide from our editorial team features an article on overcoming single-view issues and how customer experience management (CEM) technologies are a valuable tool for this problem.

Posted: 24 Jan 2012 | Published: 24 Jan 2012

EGUIDE: In this e-guide, readers will learn more about customer relationship management (CRM) analytics and what can be gained from having this in place.

Posted: 13 Dec 2011 | Published: 13 Dec 2011

ANALYST BRIEF: In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C).

Posted: 17 Nov 2011 | Published: 31 Mar 2011

CASE STUDY: Forms are essential to marketing for gathering valuable customer information but sometimes it can be an obstacle course to get to the form which deters customers or the form is an obstacle because the website wasn't intriguing enough to desire more information. Read this white paper to gain insight on how Hexaware marketing overcame these issues.

Posted: 11 Nov 2011 | Published: 11 Nov 2011

WHITE PAPER: This ebook by sales strategy expert Rich Berkman outlines four ways to leverage the unique data insights that interactive sales playbooks provide.

Posted: 04 Aug 2011 | Published: 04 Aug 2011

EBOOK: During the recession, organizations have been forced to revisit customer retention tactics and define a clear strategy for customer loyalty. Yet many organizations lack the strong understanding of customer data that is the foundation of a successful customer loyalty program.  In this e-book, learn about trends in customer relationship management.

Posted: 05 Jul 2011 | Published: 05 Jul 2011

PRESENTATION TRANSCRIPT: In this presentation transcript with Seth Grimes, Principal Consultant at Alta Plana Corp. and originator of the Text Analytics Summit, listeners will learn about best practices for evaluating content analytics tools and choosing the technology that best meets their business requirements.

Posted: 22 Jun 2011 | Published: 22 Jun 2011

WHITE PAPER: What is "Speech Analytics," exactly, and why is it important? Find out how the latest wave of Speech Analytics offerings are used in call center communication today and what the benefits are.

Posted: 20 Jun 2011 | Published: 20 Jun 2011

EGUIDE: This SearchCRM.com expert E-Guide explores effective strategies for helping improve the customer experience through knowledge management tools and various social CRM channels. Read this E-Guide to learn how to integrate and strategize these tools for an improved customer experience.

Posted: 14 Jun 2011 | Published: 14 Jun 2011

WHITE PAPER: Discover proven strategies in data mining for cost-effective customer acquisition and retention.

Posted: 17 May 2011 | Published: 17 May 2011

WHITE PAPER: This Magic Quadrant compares 18 vendors and the strengths and cautions they each bring to the table with marketing resource management. This provides means each company based on constant criteria, allowing you to choose a vendor that meets your needs.

Posted: 06 May 2011 | Published: 11 Feb 2011

WHITE PAPER: In this brief paper you’ll discover the 4 key dimensions to personalized Web marketing and learn real-life successes of enterprises that have made the personalized Web a core part of their growth strategies. Deliver greater value for your customers and your company through a centralized interactive marketing platform.

Posted: 06 May 2011 | Published: 06 May 2011

WHITE PAPER: SAP Insider Article covering new SAP CRM innovations which help companies empower their employees, substantially improve the customer experience, and thereby achieve a competitive advantage.

Posted: 23 Mar 2011 | Published: 23 Mar 2011

WHITE PAPER: In this executive report from MIT Sloan Management Review and IBM Institute for Business Value learn how the smartest organizations are embedding analytics to transform insights into action and out-perform the competition, recommended actions organizations can take to bolster their analytics capabilities to achieve long-term advantage.

Posted: 20 Feb 2011 | Published: 20 Feb 2011

WHITE PAPER: In this paper, learn how retailers are using predictive analytics to uncover patterns in the products purchased together to differentiate assortment, merchandise stores and develop combined product offers to drive sales and profits.

Posted: 20 Feb 2011 | Published: 20 Feb 2011

WHITE PAPER: This white paper from IBM describes how a set of five predictive imperatives can help ensure that your company maximizes the value of its customer relationships and sustains higher levels of revenues and profits.

Posted: 20 Feb 2011 | Published: 20 Feb 2011

EGUIDE: With 2010 behind us, SearchCRM.com asked some industry experts what they see in store for 2011. It's clear that CRM practitioners can look forward to a heavy dose of social CRM, mobile requirements and a continued emphasis on the customer experience.

Posted: 14 Feb 2011 | Published: 14 Feb 2011

WHITE PAPER: What is the relationship between a loyal customer and a profitable enterprise and what role can feedback play in improving loyalty? Organizations with fiercely loyal customers take the time to listen to feedback and integrate it into decision making. EFM solutions provide the tools needed help businesses transform feedback into business results.

Posted: 26 Jan 2011 | Published: 26 Jan 2011

EBOOK: In this e-book, find out how to make the most of the systems and budget you do have, with expert advice from leading analysts at Gartner and Forrester. Continue reading to learn CRM trends and tips and learn how to do more with less.

Posted: 01 Dec 2010 | Published: 01 Dec 2010