CKM

WHITE PAPER: For most companies, data mining for customer analytics fails to live up to its potential, due to the complexity and cost of traditional tools. Inside, discover the challenges that traditional data mining systems pose and gain insight on how you can overcome them to enable customer analytics success.

Posted: 01 May 2013 | Published: 28 Feb 2013

WEBCAST: Watch this webcast to learn why customer experience management is critical to a company's success, and customer service is the cornerstone of that strategy.

Posted: 17 Dec 2012 | Premiered: Jun 30, 2012

VIDEO: View this brief video to learn how T-Mobile USA was able to reduce the time it took to crunch numbers from its massive base of customer data from three days to fifteen minutes in order to accelerate the creation of sophisticated, highly targeted customer offers that have brought the company $35 million of in-year value.

Posted: 06 Sep 2012 | Premiered: 06 Sep 2012

WEBCAST: In this on demand webinar explore the impact of cloud initiatives and new customer relationships on integration strategy. Continue on to learn what you should take into account when preparing your integration initiatives.

Posted: 05 Apr 2013 | Premiered: Feb 28, 2013

WHITE PAPER: This helpful resource introduces one CRM tool that allows you to optimize your customer interactions across all communication channels and glean deeper insight into your customer base.  Read on to learn about the specific benefits this technology offers businesses across all sectors.

Posted: 30 Apr 2013 | Published: 31 Dec 2012

WHITE PAPER: This resource discusses the top three areas where business analytics can improve decision-making, including customers, risks and regulations. Learn more about strategies for better utilizing analytics and the benefits it provides to decision-making in your organization.

Posted: 22 Oct 2012 | Published: 22 Oct 2012

WHITE PAPER: To remain competitive, you need fast and accurate sales strategies – but traditional contract management practices are cumbersome and error-prone.  Access this resource to learn about a Salesforce add-on technology that automates the contract lifecycle and tracks individual contracts in real-time in order to streamline sales processes.

Posted: 22 Oct 2012 | Published: 22 Oct 2012

WHITE PAPER: This paper is designed to help IT and business leaders at midsize companies find innovative ways to extend their customer relationship management (CRM) capabilities to capitalize on emerging trends such as cloud, mobile, social media and predictive analytics. Gain essential insight to get closer to your customers and ensure your company's survival.

Posted: 16 Aug 2012 | Published: 01 Jul 2012

EGUIDE: In this expert e-guide you'll learn best practices to better understand what data is right for your analytics projects and tips to start a successful customer analytics strategy.

Posted: 29 Sep 2011 | Published: 29 Sep 2011

BOOK: This comprehensive guide covers topics from data governance and reference data to big data and cloud-enablement, uncovers MDM myths, and looks at new trends in MDM methodology.

Posted: 19 Mar 2012 | Published: 19 Mar 2012