CKM Reports

An Introduction to ABM Scoring
sponsored by TechTarget
WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
Posted: 08 Feb 2021 | Published: 19 Jul 2019

TechTarget

Digital Experience platforms intensify customer engagement programmes
sponsored by TechTarget ComputerWeekly.com
EBOOK: Digital Experience Management platforms are developing and becoming more sophisticated as companies seek to intensify relationships with customers in order to gain competitive advantage against their peers. Improving customer experience will only become evermore important as companies endeavor to navigate an increasingly turbulent economy.
Posted: 08 Aug 2022 | Published: 08 Aug 2022

TechTarget ComputerWeekly.com

Computer Weekly – 24 May 2022: Set innovation free and make great ideas a reality
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, we look at Gartner's call to innovate – and innovation across retail, the circular economy and the automotive sector. We talk to Verastar's CTO about customer engagement in its small business services. And we examine how poor data quality is frustrating corporate desires to be data-driven. Read the issue now.
Posted: 23 May 2022 | Published: 24 May 2022

TechTarget ComputerWeekly.com

Leverage Data to Enhance Customer Experiences
sponsored by Invenio Marketing
EGUIDE: This e-guide highlights how Disney, Cincinnati Bell, and other organizations can benefit from digital data and analytics to help improve customer experiences. Don't let valuable data slip through your fingers -- read now to learn how to take advantage of available customer information that results in maximum benefits for you and your customers.
Posted: 18 Jul 2014 | Published: 18 Jul 2014

Invenio Marketing

Kicking off an e-health revolution
sponsored by TechTarget ComputerWeekly.com
EGUIDE: It has been hailed as the next big thing for many years but, it is fair to say, e-health has failed to fulfill its potential. Issues around cost, ease of use and privacy have held back its adoption. Now, find out how Telefonica hopes to kick start the e-health revolution.
Posted: 21 Jul 2014 | Published: 21 Jul 2014

TechTarget ComputerWeekly.com

Assessing the Benefits of Social and Cloud-Based CRM Tools
sponsored by Microsoft
EGUIDE: Do the cloud and CRM go hand in hand? Most will argue yes, but why? In this expert e-guide, tap into advantages of CRM in the cloud, and learn how technology company Shuttle Cloud uses cloud tools to manage customers, organize sales leads and hire internally. Plus, gain tips for making social CRM tools work effectively in your organization.
Posted: 02 Feb 2016 | Published: 01 Feb 2016

Microsoft

How Companies Know Which Customers Will Buy—And Who Will Buy More
sponsored by TechTarget Customer Experience
EBOOK: This expert guide examines the ways in which companies are utilizing marketing automation software and customer personalization techniques to better target customers.
Posted: 12 Feb 2015 | Published: 12 Feb 2015

TechTarget Customer Experience

Driving multichannel engagement with the voice of the customer
sponsored by Oracle Corporation
EGUIDE: In this e-guide you will learn how the right infrastructure can allow your marketers to harness your existing data to create seamless, integrated experiences for your customers on any channel.
Posted: 23 Feb 2016 | Published: 16 Feb 2016

Oracle Corporation

MicroScope October 2014: An issue covering the growth of shadow IT
sponsored by MicroScope
EZINE: An issue highlighting the changing purchasing habits and the need for the channel to have a wide base of client contacts
Posted: 10 Oct 2014 | Published: 10 Oct 2014

MicroScope

Context-Aware Tech Senses, Responds to Customer Needs
sponsored by TechTarget Content Management
EBOOK: This expert handbook explores how to leverage context-aware technologies to create appropriately personalized customer experiences. Discover how to deliver on the promise of personalized content delivery with tools and strategies for web content management, marketing automation, machine learning, and more.
Posted: 19 Apr 2016 | Published: 15 Apr 2016

TechTarget Content Management