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Making Sense of the Chaos: Measuring The Influence of Social Media
sponsored by IBM
WHITE PAPER: In this white paper, find out how, with the right tools in place, today's marketers can understand the value social media provides as a marketing channel and, in coordination with other channels, drive conversions and, ultimately, revenue.
Posted: 02 Mar 2014 | Published: 30 Jun 2013

IBM

Differentiate Your Business through Customer Engagement
sponsored by Hewlett-Packard Limited
ANALYST REPORT: This Forrester Consulting report reveals the findings of a study of 159 managers and business decision-makers regarding their customer engagement strategies.
Posted: 10 Feb 2014 | Published: 31 Dec 2013

Hewlett-Packard Limited

5 Tips For Setting Measurable Social Media Goals
sponsored by MarketWired
WHITE PAPER: While social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

MarketWired

Making the First Mile™ of Business Smarter
sponsored by Kofax, Inc.
EBOOK: This guide reveals how organizations can be better prepared to get customer interactions right from the start in order to drive success, increase revenue and improve profitability. It also discusses a suite of applications that can provide an essential link between systems of engagement and systems of record.
Posted: 01 Apr 2014 | Published: 01 Apr 2014

Kofax, Inc.

Measuring, Monitoring, and Improving Customer Experience
sponsored by IBM
EGUIDE: In this SearchCRM.com expert e-guide, find insights from leading organizations and industry authorities to help you address the challenges of monitoring and measuring your CEM strategy. Also inside, find 10 steps for improving your customer experiences.
Posted: 24 Mar 2014 | Published: 24 Mar 2014

IBM

The Journey to Smarter Commerce
sponsored by IBM
EBOOK: In this e-book, explore how you can deliver optimal experiences throughout the customer journey with the right buy, market, sell and service processes. Learn how a customer-focused approach can help you make smarter commerce decisions that improve customer loyalty and profitability.
Posted: 03 Sep 2013 | Published: 30 Apr 2013

IBM

Presentation Transcript: Achieve a 360 Degree View of Your Customer
sponsored by Infor
PRESENTATION TRANSCRIPT: In today's market, it's easier to keep existing customers than obtain new ones. In order to retain the most customers, you need optimal CRM strategies – but relying on CRM software alone won't cut it anymore. Read this transcript to learn how integrating CRM with enterprise resource planning (ERP) can enhance your sales strategies.
Posted: 26 Nov 2012 | Published: 26 Nov 2012

Infor

Managing and Optimizing the Call Center
sponsored by Aspect
EGUIDE: In this e-guide from the experts at SearchCRM.com, learn how your organization can optimize its call center and drive customer service success with the use of workforce management (WFM) software, real-time speech analytics software, guidance applications, predictive analytics, and other tools.
Posted: 24 Sep 2013 | Published: 24 Sep 2013

Aspect

Align with your customers - SAP CRM sales service and marketing rapid-deployment solution
sponsored by Hewlett-Packard Company
WHITE PAPER: In this resource, explore how a rapid deployment solution for SAP CRM allows you to quickly adopt CRM best practices and processes in a short time frame, for higher and faster ROI. Read now to learn about the capabilities and benefits of this strategy in the areas of sales, marketing, and service.
Posted: 27 Sep 2013 | Published: 30 Apr 2013

Hewlett-Packard Company

Puzzling: Finding the Missing Pieces of your Customer Picture
sponsored by IBM
WEBCAST: In this on-demand video, learn about the need for a complete customer view, and discover how the right big data and analytics tools can help you get there by giving you the power to predict customer behaviors, improve customer engagement, and more.
Posted: 27 Dec 2013 | Premiered: Sep 3, 2013

IBM
 
 
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