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The Essential Guide to Choosing a Web Analytics and Online Marketing Solution
sponsored by IBM
WHITE PAPER: Web analytics has become to foundation of all successful marketing efforts.  Your analytics and marketing platform and vendor can shape your business success.  This easy-to-use guide includes checklists and tips to help you select the best solution to meet your needs.
Posted: 12 Oct 2012 | Published: 31 Mar 2011

IBM

Marketing: Connecting with the Chief Executive Customer
sponsored by IBM
WHITE PAPER: In this paper, learn about the Smarter Commerce approach to marketing performance and profitability. Inside, discover the five steps to personalized and profitable marketing and better understand how to succeed in an ever-changing digital world.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM

Protect Your Customer Data for Peace of Mind
sponsored by Cisco Systems, Inc.
WHITE PAPER: When dealing with something as invaluable as customer data, think about creating a unified strategy that incorporates the network, people, and tools. Read this paper for advice on how to protect your customers data for piece of mind.
Posted: 22 Feb 2008 | Published: 01 Jan 2007

Cisco Systems, Inc.

Dive Deeper into Your Sales Metrics: 4 Ways to Discover Hidden Sales Treasure
sponsored by Qvidian
WHITE PAPER: This ebook by sales strategy expert Rich Berkman outlines four ways to leverage the unique data insights that interactive sales playbooks provide.
Posted: 04 Aug 2011 | Published: 04 Aug 2011

Qvidian

Measuring and Improving Customer Satisfaction in the Insurance Industry
sponsored by MarketTools, Inc.
ANALYST BRIEF: Learn how leading insurers use MarketTools® CustomerSat™ to gather and analyze feedback from customers to increase customer satisfaction, retain customers, and add to the bottom line.
Posted: 25 Nov 2009 | Published: 24 Nov 2009

MarketTools, Inc.

Deepening Customer Experience: Analyzing, Optimizing, and Integrating CEM
sponsored by OpenText
EGUIDE: In this E-Guide, learn how to plan and allocate resources for CEM, compare the latest types of customer experience analytics applications, and find out how companies can use CEM technology to craft a single view of the customer.
Posted: 11 Sep 2013 | Published: 17 Sep 2013

OpenText

The State of Customer Data Integration 2012: The What, Why & How of CRM Integration
sponsored by Scribe Software Corporation
WHITE PAPER: Customer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey.
Posted: 20 Aug 2012 | Published: 20 Aug 2012

Scribe Software Corporation

BLS Telecom Improves Customer Support Management with Sugar Professional
sponsored by SugarCRM Inc.
CASE STUDY: This case study discusses how in order to fight delayed resolutions of customer support issues, inefficient workflow management and decentralized data, BLS Telecom switched to Sugar Professional. Continue reading to learn how, with Sugar Professional, BLS telecom improved customer support management.
Posted: 08 Nov 2010 | Published: 08 Nov 2010

SugarCRM Inc.

A Proven Roadmap to Business Agility by Industry
sponsored by IBM
EBOOK: This ebook discusses 23+ stories about how you can use BPM, decision management, SOA and application infrastructure including virtualization and cloud to achieve business agility.
Posted: 01 Jan 2012 | Published: 07 Oct 2011

IBM

Oracle Vertical CRM Applications: Realizing Business Benefit Through Industry Best Practices
sponsored by Oracle Corporation
WHITE PAPER: This IDC white paper explores the benefits of employing a vertical CRM application based on industry best practices. Learn challenges, opportunities and benefits of vertical applications as well as advice for industry-specific solutions.
Posted: 02 Jun 2008 | Published: 01 Mar 2008

Oracle Corporation
 
 
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