| Recent Vendor Reports on Affiliate Marketing |
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Six Mistakes Companies Are Making Today and How You Can Avoid Them
| sponsored by SAP BusinessObjects
WHITE PAPER:
Organizations need technology that can unlock the value of information.
Information can drive new insights to help transform and significantly improve the business, especially critical in an uncertain economy. This paper highlights common mistakes companies make in a down economy and discusses how organizations can use business intelligence to...
Posted: 19 Jun 2009 | Published: 19 Jun 2009
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Building a Global B2B Brand
| sponsored by Wipro Technologies
CASE STUDY:
In this paper you'll read about the steps Wipro Technologies took in order to take its brand name to the next level in order to compete with the top global IT companies.
Posted: 12 Jun 2009 | Published: 12 Jun 2009
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Selling Through A Slump: An Industry-by-Industry Playbook to Help You Prepare for the Recovery
| sponsored by Oracle Corporation
EBOOK:
Selling in a recession is tough. And simply doing more of the same is not the way to survive, much less thrive, in a recession. There are important dos and don'ts in times like these. This eBook is your industry-specific roadmap out of the economic slump.
Posted: 10 Jun 2009 | Published: 10 Jun 2009
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Sustained Growth Through Operational Excellence
| sponsored by SAP America Inc
WHITE PAPER:
Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organisation, enabling management by facts.
Posted: 05 Jun 2009 | Published: 02 Jun 2009
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Running and Optimizing IT: A Best Practice Approach
| sponsored by SAP America Inc
WHITE PAPER:
The results of this survey show that the highest priorities are focused not on
technology but on the ability of IT to deliver services that provide value for customers and end users.
Posted: 05 Jun 2009 | Published: 02 Jun 2009
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Enabling The Lean Enterprise: A Three-Tiered Approach to Improving Your Operations
| sponsored by SAP America Inc
WHITE PAPER:
Recently, many businesses have used lean principles to move from a decentralized
corporate management mode to a hybrid model - recognizing that different functions require different levels of centralized management to be efficient
and effective. Read this whitepaper to learn a three-tiered approach to improving your operations.
Posted: 04 Jun 2009 | Published: 02 Jun 2009
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Why Does Contact Compliance Matter to your Oracle CRM Application?
| sponsored by Gryphon Networks Corp
WEBCAST:
This Webcast provides strategies for effectively maintaining and managing customer contacts in today's challenging regulatory environment while improving sales and marketing campaigns with Oracle CRM.
Posted: 02 Jun 2009 | Premiered: Available On Demand
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eGuide: The Midmarket CIO's Guide to the Evolving CRM Landscape
| sponsored by Aplicor
EGUIDE:
Read this SearchCIO-Midmarket e-guide to better understand the evolving CRM market, and learn what key questions to ask when determining what CRM solution is the best fit for your company.
Posted: 29 May 2009 | Published: 09 Feb 2009
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Improve Lead Generation and Clean Up Your Pipeline -- Generate Better Leads for Better Sales Results
| sponsored by ZoomInfo
WHITE PAPER:
In this paper you will learn how better lead generation will naturally lead to better sales performance. Learn the pitfalls of current lead generation processes and the key factors to improving lead generation in your company. Read this paper to learn how your company can enjoy the benefits of better lead generation.
Posted: 19 May 2009 | Published: 19 May 2009
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ZoomInfo Case Study: Widen Relies on ZoomInfo's Data to Reach Decision Makers and Explore New Target Markets
| sponsored by ZoomInfo
CASE STUDY:
In this case study you will learn how ZoomInfo has made it easier and more cost effective for Widen, a SaaS provider of digital asset management solutions, to find key contacts and build lists of prospects and merge them with Widen's prospect database. Read this case study to learn just how Widen benefitted from Zoominfo and how it can benefit you.
Posted: 19 May 2009 | Published: 19 May 2009
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Dig Deep into Companies to Find Exactly Who You Are Looking For with ZoomInfo PowerSell
| sponsored by ZoomInfo
VIDEO:
While most prospecting tools allow you to find a handful of top executives, ZoomInfo PowerSell lets you dig deep within an organization's roster to locate the exact people and titles you're targeting.
Posted: 19 May 2009 | Premiered: 19 May 2009
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Find, Qualify, and Close More Business Faster With a Free Trial of ZoomInfo
| sponsored by ZoomInfo
SOFTWARE DEMO:
In today's economy, it is important to take every step you can to ensure sales effectiveness, which includes knowing who to contact and having accurate and helpful information about their company. You can get all this and more with this free trial of ZoomInfo.
Posted: 19 May 2009 | Published: 19 May 2009
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The Customer-Driven Innovation Series: The Predictive Enterprise
| sponsored by SPSS Inc. Worldwide Headquarters
WHITE PAPER:
Customer data mining and predictive analytics helps achieve customer innovation, strengthen brand and lift sales. Gain further customer insight with four attributes of a predictive enterprise so you can start putting customer innovation to work.
Posted: 05 May 2009 | Published: 01 Dec 2007
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IT Briefing: Defy the Times - Business Growth in a Weak Economy
| sponsored by SAP BusinessObjects
IT BRIEFING:
In this IT Briefing, you will walk through three scenarios that show you how, by connecting a process from end-to-end and using technology, you can gain significant business advantage.
Posted: 22 Apr 2009 | Published: 22 Apr 2009
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Start Specifically, Expand Progressively: An Evolutionary Approach to Improving Customer Acquisition and Loyalty
| sponsored by SAP America Inc
WHITE PAPER:
In this white paper we look at five key areas where manufacturing can gain major benefits from customer relationship management (CRM) tools in as little as three to four months.
Posted: 19 Mar 2009 | Published: 19 Mar 2009
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The Future of the Business Analyst
| sponsored by IBM
PODCAST:
Join Ashok Reddy, a Director of Product Delivery Organization at IBM Rational, to examine the changing role of business analyst at IBM and discuss how this pivotal role is helping to drive more effective product and project delivery and keeping teams aligned to the business outcomes.
Posted: 16 Mar 2009 | Premiered: 13 Mar 2009
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Who Are My Best Customers?
| sponsored by SPSS Inc. Worldwide Headquarters
WHITE PAPER:
Who are my best customers? If you manage sales, marketing, or customer service, you want an answer to that. That's because implementing successful strategies for every customer segment is critical to increasing business profits. This paper describes just a few of the ways that you can use analytics to better understand your customers.
Posted: 20 Feb 2009 | Published: 20 Feb 2009
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The Five Keys to Organic Growth: How to Drive Profitable Relationships with Predictive Analytics
| sponsored by SPSS Inc. Worldwide Headquarters
WHITE PAPER:
This paper makes the case for using predictive analytics to drive organic growth, and gives two different methods for measuring financial return.
Posted: 20 Feb 2009 | Published: 20 Feb 2009
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Mastering New Challenges in Text Analytics: Making Unstructured Data Ready for Predictive Analytics
| sponsored by SPSS Inc. Worldwide Headquarters
WHITE PAPER:
This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by SPSS Inc.'s text analytics solutions.
Posted: 20 Feb 2009 | Published: 20 Feb 2009
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ROI Case Study SPSS American Airlines
| sponsored by SPSS Inc. Worldwide Headquarters
CASE STUDY:
To overcome the challenges of increased customer data, American Airlines deployed SPSS for Windows to replace its mainframe based analytics system, increasing productivity of its customer research team and improving decision making while reducing ongoing costs.
Posted: 20 Feb 2009 | Published: 20 Feb 2009
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CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success
| sponsored by Pivotal CRM, a CDC Software solution
WHITE PAPER:
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business.
Posted: 20 Feb 2009 | Published: 20 Feb 2009
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CRM Built for Customer Service: The Executive Guide to Selecting CRM that Meets Service Needs
| sponsored by Pivotal CRM, a CDC Software solution
WHITE PAPER:
This paper explores core principles companies can use to help them select a CRM system.
Posted: 20 Feb 2009 | Published: 20 Feb 2009
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Gartner Predictions for 2009: Business Intelligence and Performance Management Will Deliver Greater Business Value
| sponsored by Actuate
WHITE PAPER:
Learn from leading Gartner analysts on how to develop and deploy a cost-effective BI solutions using open source and business intelligence tools (BIRT).
Posted: 10 Feb 2009 | Published: 10 Feb 2009
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Energy Today and Tomorrow
| sponsored by Wipro Technologies
WHITE PAPER:
This white paper provides good overview of issues and concerns in energy sector along with overview of various energy sources like fossil fuels and green energy sources.
Posted: 06 Feb 2009 | Published: 06 Feb 2009
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What Is Your Recession Sales Strategy?
| sponsored by Oracle Corporation
WHITE PAPER:
This study measures the effects of the recession on sales organizations and found that the mainstream response to the challenge of selling through a recession be generally off target.
Posted: 26 Jan 2009 | Published: 26 Jan 2009
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Leverage ERP for Sales & Operations Planning
| sponsored by IFS
WHITE PAPER:
Read this white paper to learn how to use your ERP to facilitate Sales and Operations Planning (S&OP), which helps manufacturers rapidly adjust to changes in the market.
Posted: 12 Jan 2009 | Published: 12 Jan 2009
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