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Advertising and Marketing Industry

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Advertising and Marketing Industry Reports
 
eGuide:Mitigating malicious advertisement malware
sponsored by SearchSecurity.com
EGUIDE: More than one million websites were infected by malicious advertisements, also known as malvertisements, in the last quarter of 2010. This expert guide explains why and how this form of attack is quickly spreading and offers technical advice on how to avoid infection.
Posted: 24 Jun 2011 | Published: 24 Jun 2011

SearchSecurity.com

Scan a Mobile Barcode, Unlock a New Brand Experience: AT&T Mobile Barcode Services
sponsored by AT&T Corp
WHITE PAPER: Turn a static advertisement into an immersive experience with AT&T Mobile Barcode Services. Mobile barcodes give brands the opportunity to reach consumers directly on their smartphones, delivering information, promotions, coupons and more to customers’ fingertips.
Posted: 28 Oct 2011 | Published: 28 Oct 2011

AT&T Corp

LiveRail Implements Infobright and Hadoop for Video Advertising Analytics
sponsored by Infobright, Inc.
CASE STUDY: This brief case study describes how LiveRail, a provider of solutions for enabling and enhancing the monetization of Internet-distributed video, leveraged two complementary technologies in order to provide customers with fast access to their advertising data for reporting and analysis.
Posted: 23 May 2013 | Published: 31 Dec 2011

Infobright, Inc.

Addressable Advertising Opportunities for Network Operators
sponsored by Motorola, Inc.
WHITE PAPER: This paper provides an overview of advanced advertising opportunities and outlines Motorola's commitment to targeted video advertising.
Posted: 05 Jan 2009 | Published: 23 Dec 2008

Motorola, Inc.

The End of Advertising as We Know It
sponsored by IBM Line of Business
WHITE PAPER: Based on IBM global surveys of more than 2,400 consumers and 80 advertising experts, we see four change drivers shifting control within the industry. Find out more by downloading this IBM white paper.
Posted: 03 Mar 2008 | Published: 01 Nov 2007

IBM Line of Business

How Finance Teams Can Help Their Organizations Get Future-Ready
sponsored by IBM
WHITE PAPER: This white paper explores how finance teams can improve performance management, embrace lean practices, implement a scrum methodology, and more. Access now to find out what the best practices are for making your business future-ready.
Posted: 16 Jun 2016 | Published: 30 Jan 2015

IBM

Webinar: Managing the Deployment Lifecycle
sponsored by RightScale
WEBCAST: In this webinar, RightScale presents typical lifecycle scenarios that you accomplish today in your datacenter – and show how you can execute them on the cloud in a more automated and repeatable manner.
Posted: 01 Mar 2010 | Premiered: Mar 1, 2010

RightScale

Measuring the Business Impacts of Effective Data: Chapter One of a Three-Part Study
sponsored by Sybase, an SAP company
WHITE PAPER: This study of over 150 Fortune 1000 firms from every major industry or vertical explores issues associated with the lifeblood of today’s enterprises: data. The findings demonstrate the often dramatic impacts that even marginal investments in information technology can have when that technology addresses data quality, usability, and intelligence.
Posted: 02 Nov 2010 | Published: 02 Nov 2010

Sybase, an SAP company

Mobile Devices, Cloud Apps, and the Digital Workplace
sponsored by Hewlett Packard Enterprise
WEBCAST: This webcast explores the impact of mobile devices and cloud apps have on your organization, your network, and the security pros charged with safeguarding it all. There will be a special emphasis on vertical industries such as retail and education, plus a deep dive into healthcare.
Posted: 26 Aug 2016 | Premiered: Aug 19, 2016

Hewlett Packard Enterprise

Extend your Professional Services Capabilities with IM Virtualization Health Check
sponsored by Ingram Micro
WEBCAST: This webcast covers the importance of having a trusted partner as you work your way through the professional service market. It also features information on a virtual environment health check process.
Posted: 11 Dec 2013 | Premiered: Oct 16, 2013

Ingram Micro
 

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