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Ad Measurement Reports
 
Multimedia Ad Sales: What to Expect in New Age of Digital Advertising
sponsored by Accenture
DATA SHEET: Marketers are adjusting their plans to adapt to digital advertising's take over. Find out what to expect from the age of digital advertising and what to look for in a multimedia ad sales tool. Learn about the tools that marketers will be using and the demands in efficiency, predictability and measurability that they'll be expecting to work with.
Posted: 14 Nov 2016 | Published: 14 Nov 2016

Accenture

Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011

OpenX

Creating Personalized Marketing
sponsored by IBM
CASE STUDY: Personalized marketing has fostered a deeper sense of loyalty and greater customer engagement. Access this case study to see how one company gained an 8% boost in inbound conversion, reduced the risk of customer churn, and more.
Posted: 22 Sep 2016 | Published: 31 May 2016

IBM

Digitizing the Extended Supply Chain
sponsored by SAP
WHITE PAPER: Investing in agile, innovative technologies that are congruent with your strategy can help you remain competitive. Learn how to reimagine your business model and processes when you drive business based on structured and unstructured views of customer demand.
Posted: 29 Nov 2016 | Published: 29 Nov 2016

SAP

Beyond Mobile: Building a Successful Omnichannel Strategy
sponsored by CA Technologies
EBOOK: 42% of customers do their online research in-store. A strong omnichannel presence is no longer luxury, it's a necessity. Learn how to optimize your strategy to improve customer experiences.
Posted: 01 Sep 2016 | Published: 29 Jul 2016

CA Technologies

How Social Business Builds A Better Customer Experience
sponsored by Infor
WHITE PAPER: Today's social media users know when you take their grievances seriously, versus when you're just telling them what they want to hear. Learn ways to show your audience that you take action when addressing their concerns and fixing problems.
Posted: 24 Feb 2016 | Published: 24 Feb 2016

Infor

IBM's Content-Focused Mobile App for Sales Teams – Powered by Box Platform
sponsored by Box
RESOURCE: Not all applications are secure and seamless enough to handle the content your sales team needs, and on the fly. Learn about IBM's new app that can enable your sales teams to interact with your most pertinent customer content and data on-the-go with one PaaS mobile platform.
Posted: 23 May 2016 | Published: 07 Apr 2016

Box

Hitachi Supports Rapid Growth with Cloud-Based Sales Software
sponsored by Oracle Corporation
CASE STUDY: As Hitachi Consulting Corporation planned for rapid expansion, they needed to establish a scalable CRM and marketing platform to support this growth and consolidate their existing systems. Discover how Hitachi deployed cloud-based sales and marketing tools to support rapid annual revenue growth from $80 million to $740 million.
Posted: 01 Jun 2016 | Published: 01 Jun 2016

Oracle Corporation

Predictive Marketing Analytics Removes the Guesswork
sponsored by SearchCRM
EBOOK: Predictive marketing can eliminate the guesswork in the highly competitive marketplace and improve the customer journey on the road to increased sales.
Posted: 13 Jul 2016 | Published: 19 Jul 2016

SearchCRM

Move to the digital enterprise with HPE Applications Services
sponsored by Hewlett-Packard Enterprise
RESOURCE: This resource explores how you can get connected to the people, business processes, and technologies you need to achieve your vision of implementing a digital strategy, regardless of scale. Access now to find out how to get help aligning your IT and apps with your business goals.
Posted: 14 Sep 2016 | Published: 14 Sep 2016

Hewlett-Packard Enterprise
 
 
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