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Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011

OpenX

Magic Quadrant for Multichannel Campaign Management
sponsored by IBM
WHITE PAPER: Digital marketing continues to fuel the multichannel campaign management market. In this informative report, find a market analysis and key definitions, learn about Magic Quadrant for Multichannel Campaign Management, read a thorough vendor comparison review, and more.
Posted: 01 Mar 2014 | Published: 30 May 2013

IBM

The Journey to Smarter Commerce: Your customer in context
sponsored by IBM
WHITE PAPER: Two of the biggest trends in commerce -- big data and more empowered customers -- are creating huge challenges for modern businesses. However, equally huge opportunities exist if you can successfully leverage big data to create a comprehensive, single view of the customer, resulting in optimum customer experiences.
Posted: 09 Apr 2014 | Published: 30 Apr 2013

IBM

Understanding the Millennials
sponsored by SDL
WHITE PAPER: In this resource, explore the results of a 2014 survey on how Millennials operate as consumers, so you can use that information to optimize your marketing strategy and business processes. Find out how Millennials share personal data, how they relate to mobile devices, how they'd like to connect with companies, and more.
Posted: 07 Apr 2014 | Published: 07 Apr 2014

SDL

Is it Time to Purchase a new ERP?
sponsored by Epicor Software Corporation
WHITE PAPER: With careful selection, planning, and aggressive goal setting, you can operate pain-free and better than ever by implementing a new ERP. This whitepaper lays a solid foundation for those contemplating a purchase.
Posted: 18 Mar 2014 | Published: 29 Feb 2012

Epicor Software Corporation

Bridge the Gap Between Business and IT with Red Hat Jboss BPM Suite 6
sponsored by Red Hat
WHITE PAPER: In this resource, discover a BPM suite that helps bridge the gap between business and IT, empowering non-technical and technical users alike to define and manage business processes across the enterprise
Posted: 18 Apr 2014 | Published: 30 Sep 2013

Red Hat

CMO Guide: How to Evaluate Marketing Technology
sponsored by IBM
WHITE PAPER: The right people, strategy, and processes are critical for a top-notch customer-driven marketing strategy -- but so is the right technology. If you're considering new tools to increase your marketing prowess, turn to this guide to implementing technology that will help improve your marketing outcomes.
Posted: 08 Apr 2014 | Published: 08 Apr 2014

IBM

How Digital Asset Management Is Key to Marketing Operations Management
sponsored by SAS
WHITE PAPER: The following white paper explores the importance of digital asset management for success in today's marketing operations. Learn how DAM supports the marketing process, how to handle production and distribution, and much more.
Posted: 24 Apr 2014 | Published: 24 Apr 2014

SAS

Clifford Hallam Healthcare Mobilizes Oracle's JD Edwards Enterprise One and Creates Complete Traceability
sponsored by DSI
CASE STUDY: This brief case study examines how Clifford Hallam Healthcare found success by mobilizing its business processes, which allowed the health service provider to increase accuracy and accountability, reduce labor costs, and more.
Posted: 30 Dec 2013 | Published: 30 Dec 2013

DSI

Improving Core Financials and IT Governance with SaaS-Based ERP
sponsored by Kenandy
EGUIDE: This expert e-guide examines why savvy CFOs are moving core financials to the cloud. Also inside, learn about the value of SaaS ERP for business processes like IT governance.
Posted: 29 Jan 2014 | Published: 29 Jan 2014

Kenandy
 
 
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