Business of Information Technology  >   Business Processes  >   Marketing  >  

Ad Effectiveness

RSS Feed    Add to Google    Add to My Yahoo!
Ad Effectiveness Reports
 
Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011

OpenX

5 Ways to Improve Business Agility
sponsored by Mitel Networks Limited
WHITE PAPER: If your organization is to remain competitive, then the ability to anticipate change and adapt quickly is critical. With each new technology, the world gets smaller and communication becomes easier. Take advantage of emerging opportunities to give your business a competitive edge.
Posted: 11 Mar 2016 | Published: 31 Dec 2014

Mitel Networks Limited

The Sales Funnel Takes a New Shape
sponsored by SearchCRM
EBOOK: Sales reps and marketing teams are well versed in the sales funnel, but do you really know how to exploit it? This 3-part handbook can help sales teams that feel they have hit a rut – or are approaching one – rethink the sales funnel.
Posted: 05 May 2016 | Published: 05 May 2016

SearchCRM

4 Steps to Data-Driven Customer Engagement
sponsored by SAS
WHITE PAPER: This resource explains how a data-driven, customer-focused marketing process can help you engage customers. Learn four steps to boost marketing returns.
Posted: 06 Jan 2016 | Published: 31 Dec 2015

SAS

Moving Beyond Your 4 Walls: B2B Integration & Collaboration
sponsored by IBM
WEBCAST: In this Aberdeen Group webcast, see the data that shows B2B leaders are adopting collaboration not simply to reduce costs, but also to reduce time to data and improve visibility. Learn how moving "beyond your four walls" can lead to streamlined business processes.
Posted: 08 Oct 2015 | Premiered: Dec 31, 2014

IBM

From business process management to business outcomes classroom
sponsored by SearchCIO.com
VIRTUAL ENVIRONMENT: This Classroom will outline the forces, such as digitization, cloud and mobile, that are changing core customer-facing business processes and how CIOs are optimizing BPM for better customer interaction and business outcomes.
Posted: 08 Jun 2015 | Premiered: 08 Jun 2015

SearchCIO.com

Improve Business Agility with a Comprehensive Business Process Management Strategy
sponsored by Red Hat
WHITE PAPER: Access this resource to learn about a comprehensive BPM strategy that can empower you to foster collaboration between IT and business users, improve agility and speed time-to-market, increase operational efficiency, and more.
Posted: 08 Apr 2016 | Published: 31 Dec 2015

Red Hat

Accenture Technology Vision 2016
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: Leading companies that develop a people first approach will win in today's digital economy, according to the latest global technology trends report from Accenture.
Posted: 04 Feb 2016 | Published: 04 Feb 2016

ComputerWeekly.com

How to Leverage Actionable Marketing Analytics
sponsored by TIBCO Software Inc.
WHITE PAPER: This brief white paper invites you to examine powerful tools for marketers. Discover what it takes to tame data and develop insights, allowing you to seize new business opportunities.
Posted: 28 Aug 2015 | Published: 28 Aug 2015

TIBCO Software Inc.

The Guide to the Marketing Technology Landscape
sponsored by Radius
WHITE PAPER: This resource describes the challenge CMOs face in uniting new technologies like predictive marketing with existing strategies and provides crucial advice on how to overcome this hurdle.
Posted: 28 Jan 2016 | Published: 31 Dec 2015

Radius
 
 
Visit WhatIs.com - a knowledge exploration and self-education tool about information technology.

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2016, TechTarget | Read our Privacy Statement