Business of Information Technology  >   Business Processes  >   Marketing  >  

Ad Effectiveness

RSS Feed    Add to Google    Add to My Yahoo!
Ad Effectiveness Reports
 
Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011

OpenX

Ensuring System Visibility and Manageability with Workload Automation
sponsored by Automic
WHITE PAPER: This case study describes how a leading insurance enterprise met its workload automation needs without sacrificing quality or performance.
Posted: 07 Aug 2015 | Published: 07 Aug 2015

Automic

HP Planning and Simulation Project
sponsored by HP
CASE STUDY: In this exclusive case study, discover the ways in which your organization can implement a business planning system to achieve high impact results.
Posted: 10 Aug 2015 | Published: 31 Jan 2014

HP

8 Ways Marketing Automation Can Unlock the Value of Your CRM
sponsored by Salesforce.com
EBOOK: This eBook explains why marketing automation and CRM their full potential by being thoughtfully paired. Read on to learn how to unlock the key functionality that top-performing sales and marketing teams rely on.
Posted: 01 Jun 2015 | Published: 01 Jun 2015

Salesforce.com

Improving the Success of Your Enterprise's Email Marketing Campaigns
sponsored by Teradata
WHITE PAPER: This document outlines some of the standard best practices that can enhance email communications, including: segmentation, personalization, mobile optimization, and landing pages. It also includes mistakes to avoid to increase customer loyalty and nurture incoming leads.
Posted: 13 Feb 2015 | Published: 13 Feb 2015

Teradata

Five Ways Small Businesses Are Powering Growth with Marketing Automation
sponsored by Salesforce.com
WHITE PAPER: In this resource, you'll discover 5 use cases in which marketing automation enabled small business marketers to do more with less.
Posted: 08 Jun 2015 | Published: 08 Jun 2015

Salesforce.com

How Business Rule Automation Helps Insurers Deal with Digital Disruption
sponsored by Progress
WHITE PAPER: This white paper explains how business rules automation through a Business Rules Management System (BRMS) helps remove the IT bottleneck to agility.
Posted: 08 Jul 2015 | Published: 31 May 2014

Progress

Gartner: How CIOs should prepare for optimising IT in the digital economy
sponsored by ComputerWeekly.com
ANALYST BRIEF: Gartner analyst Michael Smith argues that CIOs should adopt a dual approach to supporting the enterprise's transformation to the digital economy.
Posted: 09 Sep 2014 | Published: 09 Sep 2014

ComputerWeekly.com

E-guide: BPM Best Practices
sponsored by OpenText
EGUIDE: In this expert e-guide, learn from examples why some believe BPM has no place in legacy modernization efforts while others champion the approach. Additionally, discover how picking the right BPM certification program can build up critical skills and know-how for your IT team.
Posted: 30 Oct 2014 | Published: 30 Oct 2014

OpenText

How to Align Enterprise BPM with Goals, Not Personalities
sponsored by MicroPact
EGUIDE: This expert e-guide provides tips and best practices for aligning enterprise BPM with the goals of the organization instead of the personalities.
Posted: 17 Jun 2014 | Published: 17 Jun 2014

MicroPact
 
 
Visit WhatIs.com - a knowledge exploration and self-education tool about information technology.

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2015, TechTarget | Read our Privacy Statement