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Ad Effectiveness

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Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011

OpenX

Data-Driven Marketing Campaign Optimization
sponsored by SAS
WHITE PAPER: Find out how big data and analytics are helping CMOs transform marketing campaign decision-making to achieve even the highest business goals, and keep the customer experience running smoothly.
Posted: 25 Sep 2014 | Published: 04 Apr 2014

SAS

Use Dynamic Case Management to Achieve Dramatic Business Results
sponsored by IBM
EGUIDE: Unsure if dynamic case management (DCM) is the right strategy for your organization?  In this e-guide, Neil Ward-Duton, co founder and research director of MWD Advisors answers top DCM questions and reveals its key benefits to business success.
Posted: 18 Sep 2014 | Published: 18 Sep 2014

IBM

Marketing Project Management Buyers Guide
sponsored by AtTask
WHITE PAPER: 25% of creative teams don't track projects at all and 50% of teams don't use project management software. This buyer's guide discusses essential considerations for choosing a marketing project management software.
Posted: 11 Aug 2014 | Published: 11 Aug 2014

AtTask

Operational Decision Management for Dummies
sponsored by IBM
EBOOK: Many organizations struggle with business rules that are hidden inside applications and processes, making them difficult to change. In this e-book from the "For Dummies" series, learn how Operational Decision Management (ODM) provides a set of tools and methods to automate your business decisions for increased accuracy and effectiveness.
Posted: 16 May 2014 | Published: 31 Dec 2013

IBM

Accelerating Digital Marketing
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This study from CEB debunks the myths over the relationship between CIOs and CMOs and shows how CIOs can play a critical role in accelerating digital marketing.
Posted: 30 May 2014 | Published: 30 May 2014

ComputerWeekly.com

Mass Data Processing For SAP Industry Solutions
sponsored by Automic
WHITE PAPER: Oracle Financials offers extensive functionality, yet closing the books on a financial period is typically time consuming and involves numerous manual steps. View this resource to discover how automation can dramatically reduce errors and resources during the financial closing process.
Posted: 12 Sep 2014 | Published: 12 Sep 2014

Automic

Mission Impossible? Data Governance Process Takes On Big Data
sponsored by IBM
EGUIDE: Discover the best way to govern big data environments in a cost-effective way.
Posted: 29 Jul 2014 | Published: 29 Jul 2014

IBM

MicroScope September 2014: An issue covering the issues around cloud security concerns
sponsored by MicroScope
EZINE: An issue highlighting the need to challenge user fears around cloud security and the best ways to communicate on social media.
Posted: 12 Sep 2014 | Published: 12 Sep 2014

MicroScope

How to Align Enterprise BPM with Goals, Not Personalities
sponsored by MicroPact
EGUIDE: This expert e-guide provides tips and best practices for aligning enterprise BPM with the goals of the organization instead of the personalities.
Posted: 17 Jun 2014 | Published: 17 Jun 2014

MicroPact
 
 
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