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	<rss version="2.0"> <channel> <title>Bitpipe: Marketing Research</title> 
	<link>http://www.bitpipe.com/rlist/term/Marketing.html?asrc=RSS_BP </link> <description>White papers, webcasts,
	podcasts, IT downloads and product information provided by Bitpipe</description>
	<language>en-us</language> <lastBuildDate>Fri, 22 Aug 2008 14:15:30 EDT</lastBuildDate>
	<pubDate>Fri, 22 Aug 2008 14:15:30 EDT</pubDate>  <item> <title><![CDATA[Silverpop Vtrenz Webinar: &#34;Do More. Earn More. Automate BtoB Marketing Tasks&#34;]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1219406881_10.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    B2B marketers have a broad range of responsibilities&#44; from tactical execution to strategic visioning &#38; scramble to fill the sales pipeline with leads&#44; build their teams&#44; establish standard processes and demonstrate a ROI.
   Published by: Vtrenz, Inc]]></description>
		<pubDate>Fri, 22 Aug 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Customer Relationship Management - Fast Return on Investment (ROI) in Sage CRM SalesLogix Implementations]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1218734668_806.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This report explains how a wide range of Sage CRM SalesLogix customers define ROI and the return they are achieving with their Sage CRM SalesLogix implementations.
   Published by: Sage (UK) Limited]]></description>
		<pubDate>Thu, 14 Aug 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Customer Relationship Management Sales Enablement: User Acceptance Means More Sales]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1218734668_623.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This paper will outlines how sales enablement is a central component of a successful customer relationship management strategy and distinguishes sales enablement from traditional sales force automation.
   Published by: Sage (UK) Limited]]></description>
		<pubDate>Thu, 14 Aug 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Delivering the Reports&#44; Plans &#38; Metrics Sales Needs]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1218466421_715.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    With IT&#44; Sales can scorecard&#44; plan&#44; and understand more about the client&#44; and anticipate opportunities.
   Published by: Cognos Incorporated]]></description>
		<pubDate>Sun, 01 Jun 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Delivering Reports&#44; Plans and Metrics for Better Marketing]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1218466422_41.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Learn how IT can help deliver critical business information for Marketing resulting in less guesswork&#44; greater customer value&#44; and greater return on investment.
   Published by: Cognos Incorporated]]></description>
		<pubDate>Sun, 01 Jun 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[The CMO Survival Guide: Four Steps to Marketing Optimization]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1218554722_13.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This report offers a four step approach that can help arm CMO&#39;s with the tools necessary to learn from prior practices&#44; prove ROI&#44; embrace accountability&#44; and create and implement programs necessary.
   Published by: Extraprise Group, Inc.]]></description>
		<pubDate>Fri, 01 Aug 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Marketing Transformation &#45; How to Lead the Revolution]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1218554719_555.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This Report begins by considering the pressures&#44; internal and external&#44; that are driving the transformation of marketing and its impact on global business.
   Published by: Extraprise Group, Inc.]]></description>
		<pubDate>Thu, 01 Jan 2004 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Unlocking the Secret World of White Listing: Insight for Enterprise Email Marketers]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1218204044_65.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This white paper will introduce you to the strange and sometimes confusing world of white listing. It explains how navigate through the process, imparts advice on how to increase your chances of getting on those coveted lists.
   Published by: Silverpop Systems Inc.]]></description>
		<pubDate>Fri, 01 Aug 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Web 2.0 Email Marketing: 5 Steps to Unrivaled Results]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1218204045_605.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This whitepaper explores the Internet phenomenon known as &#34;Web 2.0&#34; that is reshaping the Internet and helping marketers. Also discussed are five techniques for staying competitive and achieving high returns in a Web 2.0 world.
   Published by: Silverpop Systems Inc.]]></description>
		<pubDate>Fri, 01 Aug 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Leveraging Hosted Applications Solutions to Enhance Customer Value]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1217608859_744.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This paper defines the capabilities of hosted application solution providers&#44; explores the value proposition for service providers and describes the characteristics that service providers should look for applications and hosted application solution.
   Published by: Alcatel-Lucent]]></description>
		<pubDate>Mon, 01 Jan 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Kognitio: Driving Increased Performance and Lowering the Total Cost of Ownership (TCO) in the Analytical Environment]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1216993649_991.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Kognitio WX2 offers unparalleled performance delivering business insight and an attractive price/performance ratio. This paper will review the importance of increased analytical performance, data management improvements and reduced cycle times
   Published by: Kognitio]]></description>
		<pubDate>Tue, 01 Jul 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[New Advances in Enterprise Marketing Solutions]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1216919048_505.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This presentation addresses the new challenges marketers face such as Return on Marketing Investment&#44; learning why and where they should invest their marketing dollars and how to achieve better ROI.
   Published by: EMC Corporation]]></description>
		<pubDate>Thu, 24 Jul 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[New Advances in Enterprise Marketing Solutions: Vendor Webcast]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1216919045_752.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    View this webcast which provides a marketing platform for your enterprise marketing processes in terms of digital asset repository&#44; collaboration&#44; process management and publishing.
   Published by: EMC Corporation]]></description>
		<pubDate>Thu, 24 Jul 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Data Modeling: A Necessary and Rewarding Aspect of Data Management]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1216654754_481.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Data modeling has evolved from an arcane technique for database designers into an entire family of interrelated techniques that serves many constituencies&#44; including techno&#45;phobic business stakeholders and users. The new maturity of modeling to...
   Published by: Burton Group]]></description>
		<pubDate>Mon, 19 May 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Wireless LANs Standards: Where Are We Now&#63;]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1216654751_813.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Not all standards are created equal. Some are technically elegant but achieve little market adoption. Others are broadly deployed.
   Published by: Burton Group]]></description>
		<pubDate>Mon, 13 Nov 2006 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Enterprise Benefits of Real&#45;time Contact Center Performance Management]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1216216159_766.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Real&#45;time CCPM solutions give contact center management an objective and quantifiable method for identifying&#44; capturing and communicating customer or operational issues quickly enough to prevent them from causing more damage.
   Published by: Genesys]]></description>
		<pubDate>Thu, 03 Apr 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Video Telephony: Completing the Picture of Unified Communications Effectiveness]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1216055651_238.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Unified communications (UC) is a term that has been heralded in the telephony and network markets as the IT architecture that will streamline business processes and break down the distinct silos of communications within the enterprise.
   Published by: TANDBERG]]></description>
		<pubDate>Sun, 01 Jun 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Benefits and Advantages of Recording and Archiving Calls]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1215792029_604.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This whitepaper examines the value of call monitoring and call archiving.  It introduces a robust new call monitoring, recording and archiving solution ECHO.
   Published by: Teleformix]]></description>
		<pubDate>Sun, 01 Oct 2006 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Network Security Checklist]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1204219449_346.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Every SMB should have a written (and thoughtfully prepared) network&#45;security plan in place.
   Published by: Cisco Systems, Inc.]]></description>
		<pubDate>Sat, 01 Jan 2005 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Advent Portfolio Exchange Demo]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1215708512_482.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Learn more about this integrated portfolio and client relationship management system: an end-to-end solution for accounting and reporting, client servicing and marketing.
   Published by: Advent Software, Inc.]]></description>
		<pubDate>Tue, 01 Jul 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Product Demos &#45; Demonstrating a Solution vs. a Bunch of Products]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1215538024_474.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    In many cases&#44; the product silos that exist internally become transparent to your buyers during the sales cycle&#44; creating the perception you&#39;ve got a bunch of fragmented products instead of integrated solutions.
   Published by: ZIGZAG Marketing, Inc.]]></description>
		<pubDate>Tue, 01 Jul 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Product Demos &#45; 3 Types of Demos That Will Kill the Sale]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1215538023_868.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    There are three types of product demos that prolong the sales cycle&#44; result in no decision&#44; or flat out kill the deal&#44; Feature Dump Demo&#44; Show Up &#38; Throw Up Demo&#44; Spray &#38; Pray Demo.
   Published by: ZIGZAG Marketing, Inc.]]></description>
		<pubDate>Tue, 01 Jul 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Presentation Transcript: The Strategy of Success: Best Practices in Building Your SAP Consulting Business]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1215615233_541.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This whitepaper discusses best practices for building and running a successful SAP consulting business. It also explores the steps and skills necessary for succeeding as A SAP consultant.
   Published by: SAP America Inc]]></description>
		<pubDate>Tue, 01 Jul 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[SageCRM: Part of the Sage Accpac Extended Enterprise Suite]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1215100673_479.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    SageCRM is a powerful&#44; easy&#45;to&#45;use customer relationship management solution that integrates directly with Sage Accpac ERP&#44; and you can also synchronize your sales&#44; marketing&#44; and customer care activities across your organization.
   Published by: Sage Software, Inc.]]></description>
		<pubDate>Tue, 01 Jul 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Solutions Marketing &#45; The New Product Marketing]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1214931263_555.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This paper examines how IT companies can better align their marketing efforts.  It highlights a framework that allows IT vendors to deliver the right products to the most lucrative markets and communicating value propositions in plain English.
   Published by: ZIGZAG Marketing, Inc.]]></description>
		<pubDate>Fri, 01 Jun 2007 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Business Trends: A Strategic Overview&#45;Featuring Gartner Content]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1214931187_724.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Sophos offers two distinct Network Access Control solutions which include comprehensive endpoint assessment, remediation and enforcement options, giving organizations control of managed, guest and unauthorized computers.
   Published by: Sophos Inc.]]></description>
		<pubDate>Mon, 01 Jan 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[When Hot&#39;s Not: Lead Scoring for Better Results]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1214505968_280.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This white paper reveals the power that a comprehensive lead&#45;scoring model can deliver&#44; and help you understand the key considerations necessary to arrive at an accurate and reliable lead score.
   Published by: Vtrenz, Inc]]></description>
		<pubDate>Sun, 01 Jun 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Show How Marketing Makes Money: A 5&#45;Step Plan for Proving ROI]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1214505968_937.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This white paper outlines a simple plan to help ensure the outcome of your evaluation efforts both meaningful and manageable.
   Published by: Vtrenz, Inc]]></description>
		<pubDate>Mon, 01 Jan 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Populating a Data Quality Scorecard with Relevant Metrics]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1214496058_244.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Too often, data governance teams rely on existing measurements as the metrics used to populate a data quality scorecard. But without a defined understanding of the relationship between specific measurement scores and the business's success criteria..
   Published by: DataFlux Corporation]]></description>
		<pubDate>Wed, 04 Jun 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Gartner's Magic Quadrant for Marketing Resource Management]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1214304970_768.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    MRM is a set of processes and capabilities designed to enhance a company&#39;s ability to orchestrate and optimize internal and external marketing resources.
   Published by: Aprimo, Inc.]]></description>
		<pubDate>Sun, 01 Jun 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Streamlining Marketing Management and Processes, a Merrill Lynch Success Story]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1214304971_978.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This 2002 case study details Merrill Lynch's GPC Marketing team that successfully implemented Aprimo's Planning & Financial Management solution to better manage their $100 million-plus marketing spend.
   Published by: Aprimo, Inc.]]></description>
		<pubDate>Tue, 24 Jun 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[How to Improve Marketing Execution and Efficiency]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1213982007_712.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Aprimo&#44; the recognized leader in Marketing Resource Management&#44; now provides you with technology and expertise to help you improve the productivity of your entire marketing function.
   Published by: Aprimo, Inc.]]></description>
		<pubDate>Thu, 01 Nov 2007 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Marketing Finance System (MFS): Automate Core Marketing Operations Processes]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1213982008_824.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This paper will describe core processes which are critical to fully leverage an MFS application.
   Published by: Aprimo, Inc.]]></description>
		<pubDate>Sat, 01 Dec 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[IT Briefing: Making the Most of OSS and Service Provider CRM]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1214245980_977.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This whitepaper address how service providers can improve customer relationship management (CRM) by integrating it with other operations and business support systems (OSS/BSS). Learn more about CRM in the paper.
   Published by: Pitney Bowes Group 1 Software]]></description>
		<pubDate>Sun, 01 Jun 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Size DOES Matter &#45; When Choosing the Right ERP Solution]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1213900923_607.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    In regards to Enterprise Resource Planning, customer-supplier relationships are more important for small-to-medium manufacturers than large ones, because small-to-medium manufacturers tend to have few IT resources, and rely more on the software supplier.
   Published by: Xperia]]></description>
		<pubDate>Tue, 30 May 2006 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Sales Performance Optimization &#45; Success in Action Case Study: TeleTracking Technologies]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1213208034_227.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    TeleTracking Technologies&#44; world leader in patient flow automation&#44; delivers groundbreaking technology and flow redesign which reduces hospital overcrowding.
   Published by: Landslide Technologies, Inc.]]></description>
		<pubDate>Wed, 11 Jun 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Magic Quadrant for Managed and Professional Network Service Providers&#44; North America]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1213119185_824.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This document is a guide for midsize businesses and large companies to identify and evaluate vendors that deliver IT services in support of connectivity and communications infrastructure.
   Published by: Dimension Data]]></description>
		<pubDate>Wed, 14 May 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Evaluating your workforce: Performance reviews and compensation management software]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1212860301_21.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Workscape is a Marlborough&#44; Massachusetts&#45;based provider of human resource solutions and it defines midmarket as companies with fewer than 10&#44;000 employees.
   Published by: Workscape]]></description>
		<pubDate>Mon, 01 Jan 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[The Total Economic Impact&#153 Of Avaya IP Telephony Solutions Within A Branch Environment]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1212693174_523.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Avaya IP Telephony solutions specifically for the branch environment within their organizations.
   Published by: Avaya Inc.]]></description>
		<pubDate>Sat, 31 Mar 2007 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Top 5 Best Practices for Creating Effective Campaign Dashboards]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1212514246_317.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign&#44; customer&#44; advertising and/or branding information needed to achieve marketing objectives.
   Published by: Tableau Software]]></description>
		<pubDate>Sun, 01 Jun 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Quality Management for Manufacturers: Some Assembly Required]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1212429610_96.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Investing in ERP solutions today means more than just meeting the basic needs of the Supply Chain. Lori Gipp&#44; VP of Marketing&#44; IQS will join the webcast to present this type of extended ERP offering with QMS.
   Published by: Epicor Software Corporation]]></description>
		<pubDate>Thu, 31 Jan 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Productivity Success Factors for the Mid&#45;Market]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1212170098_972.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Productivity&#45;enhancing technologies such as conferencing and collaboration enable people to work together via real or non&#45;real time communication&#44; and share or exchange information&#44; including documents and other types of content.
   Published by: Avaya Inc.]]></description>
		<pubDate>Tue, 01 Jan 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[The Secret behind Successful Retention Programs: Next&#45;Generation Analytics]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1209579463_581.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This document is based on a Portrait Software/TechTarget webcast entitled &#34;The Secret Behind Successful Retention Programs: Next&#45;Generation Analytics.&#34;
   Published by: Portrait Software]]></description>
		<pubDate>Tue, 01 Apr 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Business Rule Management Systems and Financial Services: Equifax as a Case Study]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1207851864_637.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This case study examines Equifax's process of implementing a Business Rule Management System (BRMS) and the lessons learned. It provides readers with an understanding of BRMS as well best practices should they choose to implement a BRMS.
   Published by: ILOG, Inc.]]></description>
		<pubDate>Tue, 01 Mar 2005 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Aberdeen Group: Customer Data Quality: Roadmap for Growth and Profitability]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1206633261_491.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    New Aberdeen research reveals that customer data quality is a sales and marketing leadership issue. Aberdeen found that over 70% of Best&#45;in&#45;Class firms are driven to improve customer data quality by competitive and profitability pressures ...
   Published by: Infosolve Technologies, Inc.]]></description>
		<pubDate>Fri, 01 Jun 2007 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Case Study: Leading Gaming and Entertainment Company Increases Customer Loyalty with Equifax Database Solutions]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1205246007_52.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Equifax built a comprehensive test database parallel to the client&#39;s current system &#45; with the added challenge of a changing operations system and delivered a database solution that exceeded the client&#39;s expectations.
   Published by: Equifax]]></description>
		<pubDate>Sat, 01 Mar 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[The One-to-One Marketing Future: Are We There Yet? Three Strategies for Accelerating the Customer-centric Journey]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1204915678_587.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This white paper will show how three core marketing strategies must be deployed in order to address current and future business challenges&#44; and to continue the journey toward the one&#45;to&#45;one marketing future.
   Published by: Infor]]></description>
		<pubDate>Sat, 01 Mar 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Securing Unified Communications]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1204915681_782.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Discover how infrastructure&#44; call management&#44; applications and endpoints can work together to defend your voice and data traffic.
   Published by: Cisco Systems, Inc.]]></description>
		<pubDate>Fri, 07 Mar 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Akamai Application Performance Services for the Manufacturing Industry]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1204826034_374.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Akamai Technologies managed services address core weaknesses of the public Internet&#44; using the Akamai platform &#45; 25&#44;000 servers across 69 countries &#45; to detect and avoid problem spots.
   Published by: Akamai Technologies]]></description>
		<pubDate>Sat, 01 Mar 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Successful Social Networking and User Generated Content Applications: What You Need to Know]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1204741071_493.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This white paper provides an overview of the dramatic shift in communication brought about by social networking and discusses how some companies are already capitalizing on this revolution.
   Published by: Akamai Technologies]]></description>
		<pubDate>Sun, 01 Jan 2006 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Best Practices for Producing On Demand Video for the Web]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1204741073_457.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This paper will help you understand and select from the most popular video formats&#44; it provides an overview of video processing and encoding practices that can help you create the best&#45;looking Web video for your Web site.
   Published by: Akamai Technologies]]></description>
		<pubDate>Mon, 01 Jan 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Instant Benchmark &#45; Pathways to Improvement for Aerospace&#44; Automotive and High&#45;Tech Manufacturers]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1204305923_26.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This Instant Benchmark&#44; sponsored by Visiprise&#44; Inc.&#44; reviews Key performance measures and practices at facilities that participate in aerospace&#44; automotive or high tech value chains.
   Published by: Visiprise]]></description>
		<pubDate>Fri, 29 Feb 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Streamlining Operations by Integrating Front&#45; And Back&#45;Office Functions]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1203689516_639.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    A computer networking system combined with front&#45; and back&#45;office business software applications can help you fill the integration bill.
   Published by: Cisco Systems, Inc.]]></description>
		<pubDate>Mon, 01 Jan 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Cameleon E&#45;Commerce&#44; Catalog&#44; Configurator&#44; Pricing and Quoting Solutions]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1203446022_163.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    The Cameleon Commerce Suite helps manufacturing&#44; distribution&#44; retail and service companies sell products and services through direct&#44; indirect&#44; call center and Internet sales channels.
   Published by: ACCESS COMMERCE]]></description>
		<pubDate>Fri, 01 Feb 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[How to Foster Innovation in Your Company&#44; Part Two]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1203602455_259.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Learn how granting access to your intellectual property rights can lead to greater market share without giving up your unique selling proposition.
   Published by: Cisco Systems, Inc.]]></description>
		<pubDate>Thu, 21 Feb 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Cisco Growing with Technology Awards 2007]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1203602452_23.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Cisco Growing with Technology Awards Program recognizes the creative ways organizations use technology to improve the way they do business or serve their communities.
   Published by: Cisco Systems, Inc.]]></description>
		<pubDate>Mon, 01 Jan 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Going Global: Expand Your Business with IP Communications]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1203602454_250.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Boggs recently talked to Cisco about how SMBs can use IP communications to successfully conduct business in multiple countries&#44; with or without in&#45;country offices.
   Published by: Cisco Systems, Inc.]]></description>
		<pubDate>Mon, 01 Jan 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[5 Keys to a Successful Identity and Access Management Implementation]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1203504030_122.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    IAM serves as a business enabler to an organization by providing enhanced security, compliance with industry regulations, opportunities for new business initiatives that rely on secure access, reduced IT administration and help desk costs.
   Published by: CA]]></description>
		<pubDate>Sat, 01 Dec 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Top Ten Risks to a Configuration Project and How to Avoid Them]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1203446022_342.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    For complex product companies immersed in the &#34;To&#45;Order&#34; market&#44; a configuration project is not an option &#45; it is an absolute necessity to survive and thrive.
   Published by: ACCESS COMMERCE]]></description>
		<pubDate>Sun, 01 Jan 2006 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[TowerGroup Top 10: Business Drivers full report]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1202935869_657.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This TowerGroup Research Note highlights the overall trends and directions across the financial services industry, discussing both ongoing developments and issues that require immediate action.
   Published by: Actuate Corporation]]></description>
		<pubDate>Wed, 13 Feb 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Control Your Master Data Webcast &#45;&#45; The Strategic Asset That Opens up Your Business Options]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1202149017_278.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    View this Webcast for an info&#45;packed Webcast focusing on how Airgas is improving their master data to drive sales and deliver a superior experience for customers.
   Published by: SAP America Inc]]></description>
		<pubDate>Mon, 04 Feb 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Integrated Sales and Marketing for Consumer Products Companies]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1201886617_26.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Discover the current challenges of the consumer products (CP) industry&#44; how an ISM approach can help CP companies create new value by supporting profitable growth&#44; and steps executives must take to launch an ISM initiative.
   Published by: SAP America Inc]]></description>
		<pubDate>Mon, 01 Jan 2007 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Still Struggling to Reduce Call Center Costs without Losing Customers&#63;]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1201886613_566.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Efficient call centers that also meet customer expectations is a challenge that many organizations face. Discover the key steps to turning your call center into a strategic asset.
   Published by: SAP America Inc]]></description>
		<pubDate>Fri, 01 Feb 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Brand Management &#45; Leveraging the Power of Integrated Marketing]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1201886579_930.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media&#44; Internet&#44; product placement and word of mouth are good alternatives. Discover the benefits of integrated brand ma...
   Published by: SAP America Inc]]></description>
		<pubDate>Fri, 01 Feb 2008 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[DaimlerChrusler: A Case Study in Enterprise Data Quality]]></title> <link><![CDATA[http://www.bitpipe.com/detail/RES/1190043169_580.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Group 1 Software presents a case study in enterprise data quality success featuring the DaimlerChrysler Corporation, a leader in the automotive manufacturing industry.
   Published by: Pitney Bowes Group 1 Software]]></description>
		<pubDate>Fri, 01 Oct 2004 24:00:00 EDT</pubDate> </item>  </channel> </rss>

